Filter Results:
(3,058)
Show Results For
- All HBS Web
(3,058)
- People (7)
- News (902)
- Research (1,668)
- Events (10)
- Multimedia (16)
- Faculty Publications (839)
Show Results For
- All HBS Web
(3,058)
- People (7)
- News (902)
- Research (1,668)
- Events (10)
- Multimedia (16)
- Faculty Publications (839)
- 15 Dec 2014
- Research & Ideas
Deconstructing the Price Tag
together” "By unpacking the costs, you have the opportunity to explain everything you did for the customer in putting that product or service together," says Bhavya Mohan, a Harvard Business School doctoral student in marketing. "When firms View Details
- 02 Jul 2012
- Research & Ideas
Why Good Deeds Invite Bad Publicity
Do companies with reputations for acting in socially responsible ways receive public goodwill when unpleasant news hits? The question of how much (or even if) corporate social responsibility (CSR) policies benefit companies beyond the knowledge that they are good... View Details
- 01 Oct 1999
- News
New Chairman Updates Development in MBA Program
provide more efficient and customized services. What are some of the changes in the Admissions area? This year we are putting more resources into marketing - both to the world in general and, in particular, to underrepresented groups that... View Details
- 01 Sep 2003
- News
CGLV Plenary Session
academia and focused on executive compensation, limits to board effectiveness, capital market intermediaries, and management education. A principal goal of CGLV is to encourage specific actions that will lead to changes in practice.... View Details
- 23 Jun 2021
- Research & Ideas
One More Way the Startup World Hampers Women Entrepreneurs
because all the venture capitalists and engineers and other founders are mostly men,” Koning says. “If you want a platform that is more diverse, then you need the larger ecosystem to be more diverse.” About the Author Michael Blanding is a writer based in the Boston... View Details
Keywords: by Michael Blanding
- November 2022 (Revised March 2023)
- Supplement
JUUL and the Vaping Revolution: A 2022 Update
By: Michael W. Toffel and Sarah Mehta
This slide deck provides a brief update (2019-2022) on the rise and fall of JUUL Labs, the maker of the popular JUUL e-cigarette. View Details
Keywords: Electronic Cigarettes; E-Cigarettes; Vaping; Nicotine Replacement; JUUL; Juuling; Government Regulation; Advertising; Advertising Campaigns; Digital Marketing; Customers; Innovation and Invention; Innovation Strategy; Marketing; Ethics; Brands and Branding; Marketing Communications; Marketing Strategy; Product Marketing; Corporate Social Responsibility and Impact; Social Issues; Technology Industry; California
- November 2022 (Revised March 2023)
- Supplement
JUUL and the Vaping Revolution: A 2022 Update
By: Michael W. Toffel and Sarah Mehta
This case provides a brief update (2019-2022) on the rise and fall of JUUL Labs, the maker of the popular JUUL e-cigarette. View Details
Keywords: Electronic Cigarettes; E-Cigarettes; Vaping; Nicotine Replacement; JUUL; Juuling; Government Regulation; Advertising; Advertising Campaigns; Digital Marketing; Customers; Innovation and Invention; Innovation Strategy; Marketing; Ethics; Brands and Branding; Marketing Communications; Marketing Strategy; Product Marketing; Corporate Social Responsibility and Impact; Social Issues; Technology Industry; California
Toffel, Michael W., and Sarah Mehta. "JUUL and the Vaping Revolution: A 2022 Update." Harvard Business School Supplement 623-011, November 2022. (Revised March 2023.)
- 11 Sep 2000
- Research & Ideas
Riding the Internet Fast Track
a narrow segment of higher-end families in selected communities in the Boston area. After four years of perfecting its business model, Streamline only recently expanded to the Washington, D.C., market. Its narrow View Details
Keywords: by Peter Jacobs
- Web
Mental Health Awareness Month | Baker Library
Wellbeing" report. Read " Employers Can Do More to Advance Health Equity " in Harvard Business Review . Use Health Business Fulltext Elite to find magazines, trade publications, and academic research related to mental health Review Capital IQ Pro 's View Details
- 20 Nov 2015
- News
Room to Grow
and focus it up the supply chain and let the market forces determine which of the growers, processors, and distributors are going to succeed and be responsive to these market opportunities,” says Kendall.... View Details
Keywords: Margie Kelley
- 07 Dec 2015
- Research & Ideas
Why Immigrant Workers Cluster in Particular Industries
“Most of my kids’ playmates are Finnish, and they have a Saturday morning school where they learn the Finnish language,” he says. “There are probably 8 to 10 organizations catering to the Finnish community in Boston.” All that... View Details
- 01 Aug 2001
- News
Cleveland Global Alumni Conference a Sold-Out Success
marketing in the early stages of a drug's development. In a lunchtime address, Jacques Nasser, president and CEO of Ford Motor Company, touched on a number of experiences from his 33 years at the auto giant, including what he referred to... View Details
- April 2011
- Case
Shimano: The Intel of the Bicycle Business
By: Hirotaka Takeuchi and Carin-Isabel Knoop
Shimano, known as the Intel of the bicycle business, is contemplating on investing in a new growth market, namely the comfort bicycle market. View Details
- 14 Feb 2005
- Research & Ideas
The World in Your Palm?
Tyneski, Research in Motion "There will always be a need for specialized devices," argued Frank Tyneski, director of design integration at Research In Motion, maker of the popular Blackberry wireless communications handheld.... View Details
Keywords: by Sean Silverthorne
- 01 Mar 2011
- News
Snappy Salute
he can’t get to a gym while traveling.” Pinchuk, who joined Snap-on in 2002 from Carrier Corp., told the Journal Sentinel that while China will eventually be a big market for his auto-repair tools, right now the Chinese automotive fleet... View Details
- 05 Nov 2013
- News
Start-Ups Get a Start in New Orleans
of effort on his part. Wilkins moved to the Crescent City four years ago from Boston with his wife, New Orleans native Ginny Wise, and three sons. Prior to his arrival, he had been a brand manager for Proctor & Gamble, a marketing vice... View Details
- 19 Sep 2012
- News
On a Sound Track
ANDRUS: Unemployed at graduation, an unlikely and inspiring odyssey takes him from his parents’ basement to the corner office of a company on the cutting edge. Photos by August Miller HBS Alumni of a certain vintage might recall a BusinessWeek article from a decade ago... View Details
- Web
1.6 Degree Requirements | MBA
detailed supervision, as outlined in the HBS Community Values and the MBA Honor Code — that the candidate is prepared to use this body of knowledge, skills, and techniques in a manner befitting a professional administrator and responsible... View Details
- 01 Dec 1996
- News
Intellectual Debate: The Business of Business
With Dean Clark and former Dean McArthur present, along with some fifty current and former faculty members, two back-to-back sessions at the McArthur symposium under-scored differing views within the HBS community on some fundamental... View Details
- 01 Jun 2003
- News
Respond to a Worthy Cause
How do you follow a successful first act? With an even more successful second act, say three members of the HBS community involved in producing Respond II, a double CD of women artists released in January. Like its predecessor, Respond II... View Details