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  • December 2013 (Revised October 2014)
  • Case

The Munich Oktoberfest: From Local Tradition to Global Capitalism

By: Juan Alcacer, Christian Bettinger and Andreas Philippi
Oktoberfest, an annual festival held in Munich (Germany) for more than 200 years, has grown in recent decades into a hugely popular event that attracts 7 million visitors annually, a large proportion of which are foreign. In fact, Oktoberfest's global appeal is so... View Details
Keywords: Value Creation; Product Positioning; Marketing Channels; Global Strategy; Food and Beverage Industry; Ohio; Munich; Brazil; Bangalore; Beijing
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Alcacer, Juan, Christian Bettinger, and Andreas Philippi. "The Munich Oktoberfest: From Local Tradition to Global Capitalism." Harvard Business School Case 714-439, December 2013. (Revised October 2014.)
  • August 2013
  • Teaching Plan

Keurig and Green Mountain Coffee Roasters

By: Thomas R. Eisenmann and Aldo Sesia
Keywords: Negotiation; Food and Beverage Industry
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Eisenmann, Thomas R., and Aldo Sesia. "Keurig and Green Mountain Coffee Roasters." Harvard Business School Teaching Plan 814-018, August 2013.
  • August 2011 (Revised September 2011)
  • Supplement

The Dannon Company: Marketing and Corporate Social Responsibility (B)

By: Christopher Marquis and Bobbi Thomason
Details Dannon's decision to initiate a cause marketing program focused on breast cancer to directly compete with Yoplait. View Details
Keywords: Marketing; Corporate Social Responsibility and Impact; Food and Beverage Industry
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Marquis, Christopher, and Bobbi Thomason. "The Dannon Company: Marketing and Corporate Social Responsibility (B)." Harvard Business School Supplement 412-047, August 2011. (Revised September 2011.)
  • June 2011 (Revised May 2012)
  • Case

Nestlé SA: Nutrition, Health and Wellness Strategy

By: Rebecca M. Henderson and Ryan Johnson
In 1997 Nestlé committed to a strategic vision of becoming the leading nutrition, health and wellness (NHW) company in the world. Over the next 13 years, the NHW strategy guided strategic decisions and choices at Nestlé including merger and acquisition choices,... View Details
Keywords: Nutrition; Health; Growth and Development Strategy; Decision Choices and Conditions; Goals and Objectives; Value Creation; Food and Beverage Industry
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Henderson, Rebecca M., and Ryan Johnson. "Nestlé SA: Nutrition, Health and Wellness Strategy." Harvard Business School Case 311-119, June 2011. (Revised May 2012.)
  • April 2011
  • Teaching Note

Todovino: Can Your Rival be Your Friend? (TN)

By: Francisco de Asis Martinez-Jerez
Teaching Note for 111071. View Details
Keywords: Joint Ventures; Cost vs Benefits; Partners and Partnerships; Brands and Branding; Risk and Uncertainty; Online Technology; Food and Beverage Industry
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Martinez-Jerez, Francisco de Asis. "Todovino: Can Your Rival be Your Friend? (TN)." Harvard Business School Teaching Note 111-109, April 2011.
  • April 2011
  • Teaching Note

Yum! China (TN)

By: David E. Bell and Mary Louise Shelman
Teaching Note for 511040. View Details
Keywords: Food and Beverage Industry; Beijing Shi
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Bell, David E., and Mary Louise Shelman. "Yum! China (TN)." Harvard Business School Teaching Note 511-106, April 2011.
  • December 2010
  • Supplement

Urban Water Partners (B) (CW)

By: Karthik Ramanna and George Serafeim
Supplement to 111029 View Details
Keywords: Food and Beverage Industry; Dar es Salaam
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Ramanna, Karthik, and George Serafeim. "Urban Water Partners (B) (CW)." Harvard Business School Spreadsheet Supplement 111-704, December 2010.
  • December 2009
  • Article

From Pabst to Pepsi: The Deinstitutionalization of Social Practices and the Emergence of Entrepreneurial Opportunities

By: Shon R. Hiatt, Wesley Sine and Pamela Tolbert
Keywords: Entrepreneurship; Opportunities; Society; Food and Beverage Industry
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Hiatt, Shon R., Wesley Sine, and Pamela Tolbert. "From Pabst to Pepsi: The Deinstitutionalization of Social Practices and the Emergence of Entrepreneurial Opportunities." Administrative Science Quarterly 54, no. 4 (December 2009): 635–667. (Winner of the 2008 Best Paper Award presented by Administrative Science Association of Canada.)
  • September 1990 (Revised October 1990)
  • Case

General Mills, Inc.: Annual Report Exercise

By: William J. Bruns Jr.
Keywords: Annual Reports; Food and Beverage Industry
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Bruns, William J., Jr. "General Mills, Inc.: Annual Report Exercise." Harvard Business School Case 191-049, September 1990. (Revised October 1990.)
  • January 2009 (Revised February 2013)
  • Case

Appellation Shanxi: Grace Vineyard

By: William C. Kirby, Michael Shih-ta Chen and Keith Chi-ho Wong
Grace Vineyard was a rare family-owned, private winery in China that was set on establishing itself as a world-renowned, quality vintner. Judy Leissner, the second-generation company leader, was at a crossroads in how she wanted to grow the business that her father... View Details
Keywords: Family Business; Growth and Development Strategy; Family Ownership; State Ownership; Expansion; Food and Beverage Industry; China
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Kirby, William C., Michael Shih-ta Chen, and Keith Chi-ho Wong. "Appellation Shanxi: Grace Vineyard." Harvard Business School Case 309-075, January 2009. (Revised February 2013.)
  • October 2008 (Revised September 2011)
  • Supplement

PepsiCo's Bid for Quaker Oats (B)

By: Carliss Y. Baldwin and Leonid Soudakov
Second in a series on PepsiCo's bid for Quaker Oats. Describes the negotiations between PepsiCo and Quaker including due-diligence process, first bid, and counteroffer. Quaker's counteroffer included a collar on equity consideration, and thus the case offers an... View Details
Keywords: Mergers and Acquisitions; Equity; Bids and Bidding; Negotiation Offer; Negotiation Preparation; Valuation; Food and Beverage Industry
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Baldwin, Carliss Y., and Leonid Soudakov. "PepsiCo's Bid for Quaker Oats (B)." Harvard Business School Supplement 209-078, October 2008. (Revised September 2011.)
  • October 2008 (Revised September 2011)
  • Supplement

PepsiCo's Bid for Quaker Oats (D)

By: Carliss Y. Baldwin
Describes the final deal struck between PepsiCo and Quaker Oats, including the terms of collared consideration. Summarizes stock price announcement effects. View Details
Keywords: Mergers and Acquisitions; Announcements; Stocks; Price; Risk Management; Negotiation Deal; Valuation; Food and Beverage Industry
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Baldwin, Carliss Y. "PepsiCo's Bid for Quaker Oats (D)." Harvard Business School Supplement 209-071, October 2008. (Revised September 2011.)
  • October 2008 (Revised September 2011)
  • Supplement

PepsiCo's Bid for Quaker Oats (C)

By: Carliss Y. Baldwin
Third in a series of PepsiCo's bid for Quaker Oats. Describes the auction for Quaker Oats including terms of the bids. After winning the auction, Coke's stock price fell dramatically. Coke's Board then refused to approve the deal and withdrew. Quaker then approached... View Details
Keywords: Mergers and Acquisitions; Stocks; Governing and Advisory Boards; Auctions; Bids and Bidding; Negotiation Tactics; Valuation; Food and Beverage Industry
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Baldwin, Carliss Y. "PepsiCo's Bid for Quaker Oats (C)." Harvard Business School Supplement 209-070, October 2008. (Revised September 2011.)
  • August 2008 (Revised June 2010)
  • Case

Concha y Toro

By: Rohit Deshpande, Gustavo A. Herrero and Ezequiel Reficco
Chile's largest wine producer faces a price versus value positioning problem. Its highest quality wines are not priced competitively at retail because "Made in Chile" connotes great value and low price. View Details
Keywords: Price; Brands and Branding; Product Positioning; Value; Food and Beverage Industry; Chile
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Deshpande, Rohit, Gustavo A. Herrero, and Ezequiel Reficco. "Concha y Toro." Harvard Business School Case 509-018, August 2008. (Revised June 2010.)
  • October 2006
  • Supplement

Harmon Foods, Inc.

By: Steven C. Wheelwright
Keywords: Food and Beverage Industry
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Wheelwright, Steven C. "Harmon Foods, Inc." Harvard Business School Spreadsheet Supplement 607-701, October 2006.
  • April 2006
  • Teaching Note

Nestle and Alcon - The Value of a Listing (TN)

By: Mihir A. Desai and Kathleen Luchs
Keywords: Food and Beverage Industry
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Desai, Mihir A., and Kathleen Luchs. "Nestle and Alcon - The Value of a Listing (TN)." Harvard Business School Teaching Note 206-135, April 2006.
  • November 2005
  • Supplement

The Auction for Burger King (B)

By: Carliss Y. Baldwin and James Quinn
Keywords: Food and Beverage Industry
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Baldwin, Carliss Y., and James Quinn. "The Auction for Burger King (B)." Harvard Business School Supplement 906-013, November 2005.
  • October 2005 (Revised May 2007)
  • Case

Friona Industries: Delivering Better Beef

By: Ray A. Goldberg, Carin-Isabel Knoop and Mary L. Shelman
CEO James Herring of Friona Industries, a leading U.S. cattle feedlot operator, has a history of leadership in the highly fragmented and often contentious U.S. beef industry. Friona has established relationships up and down the beef production chain to provide... View Details
Keywords: Production; Quality; Leadership; Price; Partners and Partnerships; Sales; Food and Beverage Industry; Texas; United States
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Goldberg, Ray A., Carin-Isabel Knoop, and Mary L. Shelman. "Friona Industries: Delivering Better Beef." Harvard Business School Case 906-405, October 2005. (Revised May 2007.)
  • 2002
  • Book

Kellogg on Technology and Innovation

By: Ranjay Gulati, Mohanbir S. Sawhney and Anthony Paoni
Keywords: Information Technology; Innovation and Invention; Food and Beverage Industry
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Gulati, Ranjay, Mohanbir S. Sawhney and Anthony Paoni, eds. Kellogg on Technology and Innovation. John Wiley & Sons, 2002.
  • March 1989 (Revised June 1993)
  • Case

Daniel Dobbins Distillery, Inc.

A distiller increases whiskey production and income declines because of accounting methods in use. Questions are raised regarding the treatment of expenditures which can be classified as production, inventory, or period costs. The necessary aging process raises added... View Details
Keywords: Financial Statements; Financing and Loans; Cost; Accounting; Food and Beverage Industry
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Vancil, Richard F. "Daniel Dobbins Distillery, Inc." Harvard Business School Case 189-065, March 1989. (Revised June 1993.)
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