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Show Results For
- All HBS Web
(8,612)
- People (21)
- News (1,757)
- Research (5,671)
- Events (73)
- Multimedia (77)
- Faculty Publications (3,963)
- Research Summary
"Pricing Practices and Market Power in International Cellular Telephone Markets" (with Dana Nunn)
As the cellular telephone market continues to grow throughout the globe, countries must determine how to best promote market growth and innovation while protecting consumers and ensuring competitive rates. The conventional wisdom has been that introducing competition... View Details
- 01 Dec 2009
- Working Paper Summaries
Modeling a Paradigm Shift: From Producer Innovation to User and Open Collaborative Innovation
Keywords: by Carliss Y. Baldwin & Eric von Hippel
- 16 Mar 2009
- Working Paper Summaries
Running Out of Numbers: Scarcity of IP Addresses and What To Do About It
- 15 Dec 2008
- Research & Ideas
The Surprisingly Successful Marriages of Multinationals and Social Brands
What happens when giant multinational corporations acquire relatively small companies that enjoy iconic status as socially progressive brands? According to recent research out of Harvard Business School, such marriages can be good for business View Details
- 07 Dec 1999
- Research & Ideas
Henry Heinz and Brand Creation in the Late Nineteenth Century
strategic rationale of branding and its importance to competing effectively on the demand side of the economy. In a young market, he realized, consumers had to be able to... View Details
Keywords: by Nancy F. Koehn
- 02 Jan 2018
- Research & Ideas
The Most Popular Stories and Research Papers of 2017
discusses what that means for consumer marketing. . Courage: The Defining Characteristic of Great Leaders Courageous leaders inspire employees, energize customers, and position their companies on the front... View Details
Keywords: by Sean Silverthorne
- 01 Feb 1997
- News
Made, Not Born: HBS Courses and Entrepreneurial Management
venture capital, leveraged buyouts, mezzanine investments, buildups, and distressed debt. VCPE is designed to be useful not only to individuals whose eventual careers will demand expertise in markets,... View Details
- 09 Oct 2001
- Research & Ideas
Five Questions for Paul Lawrence and Nitin Nohria
seemed obvious. Q: Customers are ruled by these four drives, just like everyone else. So what product, or product strategy, is needed to attract the four-drive customer? A: Those who study brands have found that great brands are based on a strong emotional connection... View Details
Keywords: by Sean Silverthorne
- 01 Dec 2018
- News
Sustaining Business And Society For The Long Term
clean energy technology, and customer demand for products and services. Another case looks at Norsk Gjenvinning, Norway’s largest supplier of recycling View Details
- August 2016 (Revised June 2017)
- Case
Oversight Systems
By: Frank V. Cespedes and Amram Migdal
The case, set in May 2016, discusses sales strategy and managing sales and service at Oversight Systems, an Atlanta, Georgia–based software firm that developed analytics for organizations to monitor their data for errors, fraud, and operational inefficiencies. Included... View Details
Keywords: Sales; Sales Strategy; Entrepreneurial Sales; Entrepreneurial Sales And Marketing; Software Sales; Marketing; Marketing Management; Pricing; Salesforce Management; Distribution Channels; Marketing Strategy; Technology Industry; North America; United States; Atlanta; Georgia (state, US)
Cespedes, Frank V., and Amram Migdal. "Oversight Systems." Harvard Business School Case 817-015, August 2016. (Revised June 2017.)
- 2011
- Book
Blind Spots: Why We Fail to Do What's Right and What to Do about It
By: Max H. Bazerman and Ann E. Tenbrunsel
When confronted with an ethical dilemma, most of us like to think we would stand up for our principles. But we are not as ethical as we think we are. In Blind Spots, leading business ethicists Max Bazerman and Ann Tenbrunsel examine the ways we overestimate our ability... View Details
Keywords: Crime and Corruption; Moral Sensibility; Values and Beliefs; Failure; Performance Evaluation; Sales; Consumer Products Industry
Bazerman, Max H., and Ann E. Tenbrunsel. Blind Spots: Why We Fail to Do What's Right and What to Do about It. Princeton University Press, 2011.
- 24 Aug 2016
- Research & Ideas
Can Obamacare Be Saved?
merger between Aetna and Humana, two of the largest health insurers in the United States. The 838,000 consumers who were insured by Aetna exchange plans in 2016 will be forced to select other public exchange... View Details
- Fast Answer
Government data and information sources for public entrepreneurship
international selection of large cities. Data include costs of goods, rental rates, transportation and incomes. Demographics &... View Details
- 21 Nov 2017
- First Look
First Look at New Research and Ideas, November 21, 2017
forthcoming Quantitative Marketing and Economics Aggregation of Consumer Ratings: An Application to Yelp.com By: Dai, Weijia, Ginger Jin, Jungmin Lee, and Michael Luca... View Details
Keywords: Sean Silverthorne
- July 2019
- Article
Using Behavioral Science to Inform the Design of Sugary Drink Portion Limit Policies: Reply to Wilson and Stolarz-Fantino (2018)
By: Leslie John, Grant E. Donnelly and Christina A. Roberto
In their commentary, Wilson & Stolarz-Fantino argue that specific design features of our research mean that it cannot have policy implications and that researchers “need to consider profit maximization in menu design or studies are likely to suggest ill-informed... View Details
John, Leslie, Grant E. Donnelly, and Christina A. Roberto. "Using Behavioral Science to Inform the Design of Sugary Drink Portion Limit Policies: Reply to Wilson and Stolarz-Fantino (2018)." Psychological Science 30, no. 7 (July 2019): 1103–1105.
- 17 Apr 2024
- Blog Post
New Venture Competition 2024: Business and Environment Ventures
efficiency on both sides and accelerating the energy transition. PARTICIPANTS - SOCIAL ENTERPRISE TRACK Lokale - Farand Anugerah (MBA 2025) - Address stunting, empower community with organic fruit farming, View Details
- 17 Jan 2024
- HBS Case
Psychological Pricing Tactics to Fight the Inflation Blues
psychological pricing to your advantage is key during times like these,” Ofek says. “When you raise prices, demand often falls—and sometimes consumer perceptions cause the fall to be so big that you're... View Details
- 03 Jun 2020
- Blog Post
Jeff Surette and Mike Peters: A Winning Team at TB12
multiple sectors were managing through crisis, while building his own business acumen. Post HBS, Surette rejoined Parthenon for four years focusing on education and consumer goods consulting. Then when it... View Details
Keywords: Consumer Products / Retail
- 20 Jun 2017
- First Look
First Look at New Research and Ideas, June 20
and Andrei Shleifer Abstract—We present an extrapolative model of bubbles. In the model, many investors form their demand for a risky asset by weighing two signals: an average of the asset’s past price... View Details
Keywords: Sean Silverthorne
- Web
2018 Financial Risk and Regulation Survey - Behavioral Finance & Financial Stability
54% indicated the Dodd-Frank Act was too aggressive while 30% believed it was well-calibrated and 16% stated it was not aggressive enough. Similarly, 45% stated that the Bureau of Consumer Financial... View Details