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  • All HBS Web  (7,139)
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    • Research  (4,271)
    • Events  (32)
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  • All HBS Web  (7,139)
    • People  (10)
    • News  (2,035)
    • Research  (4,271)
    • Events  (32)
    • Multimedia  (7)
  • Faculty Publications  (2,945)
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  • January 2018 (Revised March 2020)
  • Case

SAP: Branding in the Digital Age

By: Das Narayandas and Amram Migdal
By 2017, digital, social, and mobile technologies were rapidly changing the way many of SAP’s traditional customers did business over the last decade. In response to this trend, SAP had acquired companies with capabilities in e-commerce, human capital, workforce... View Details
Keywords: Brand Positioning; Marketing; Sales; Brands and Branding; Strategy; Technology Industry
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Narayandas, Das, and Amram Migdal. "SAP: Branding in the Digital Age." Harvard Business School Case 518-058, January 2018. (Revised March 2020.)
  • Comment

Nothing to See Here: Richard Tedlow Explains Why So Many CEOs Refuse to Confront the Truth

By: Richard S. Tedlow
The article presents an interview with business historian Richard Tedlow on the topic of why chief executive officers (CEOs) sometimes refuse to acknowledge data or information that indicate they need to shift their strategy. He notes that denial is a typical response... View Details
Keywords: Management
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Tedlow, Richard S. "Nothing to See Here: Richard Tedlow Explains Why So Many CEOs Refuse to Confront the Truth." Conference Board Review 47, no. 3 (Spring 2010). (A conversation with Richard Tedlow, by Matthew Budman.)
  • Program

Leading Change and Organizational Renewal

experimentation with financial stability. You will return to your company prepared to build change strategies that inspire organizational change and drive corporate success. This program is eligible for the Certificate of Management... View Details
  • September 2016 (Revised July 2017)
  • Supplement

Transferring Knowledge Between Projects at NASA JPL (B)

By: Dorothy Leonard and Christopher Myers
At the conclusion of the (A) case, Jennifer Trosper needed to decide whether or not to throw her support behind the training and outreach represented by the ROV-E program to build small rovers like the ones used on the surface of Mars by NASA JPL. The (B) case... View Details
Keywords: Knowledge Sharing; Knowledge Management; Employees; Experience and Expertise; Decision Making; Aerospace Industry; United States
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Leonard, Dorothy, and Christopher Myers. "Transferring Knowledge Between Projects at NASA JPL (B)." Harvard Business School Supplement 917-405, September 2016. (Revised July 2017.)
  • 08 Nov 2018
  • News

Bookshelf: November / December 2018

  • 08 Mar 2020
  • News

The Reflective Leader

  • Program

Building a Legacy

Summary Wealth management for high-net-worth families has grown increasingly complex. For some families, the responsibility of wealth management has shifted to younger generations who have less experience... View Details
  • 20 Nov 2012
  • Working Paper Summaries

Pay Harmony: Peer Comparison and Executive Compensation

Keywords: by Claudine Gartenberg & Julie Wulf
  • 15 Mar 2024
  • HBS Case

Let's Talk: Why It's Time to Stop Avoiding Taboo Topics at Work

time in the workplace and can be addressed wisely—or poorly—says Harvard Business School Senior Lecturer Christina Wing, whose forthcoming book Unspeakable offers advice for managing weighty interactions. She has also created a... View Details
Keywords: by Avery Forman
  • Program

Disruptive Innovation

success. This program is eligible for the Certificate of Management Excellence. Learn More Key Benefits Examining disruption and strategic decision-making through the lens of Christensen's transformative theory, you will gain a deeper... View Details
  • June 2009 (Revised June 2009)
  • Case

iPremier (A): Denial of Service Attack (Graphic Novel Version)

By: Richard Nolan, Robert D. Austin and Michael Parent
Describes an IT security crisis, and raises issues of risk management, preparation for crisis, management of crises, computer security, and public disclosure of security risks. View Details
Keywords: Information Technology; Crisis Management
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Nolan, Richard, Robert D. Austin, and Michael Parent. "iPremier (A): Denial of Service Attack (Graphic Novel Version)." Harvard Business School Case 609-092, June 2009. (Revised June 2009.)
  • 01 Feb 2001
  • News

What Makes a Good Leader

Is it the ability to navigate in the choppy waters of change? Do leaders see the hidden opportunity in every setback? Is there really any such thing as a "born leader"? Five HBS faculty and some prominent alumni offer their perspectives on an increasingly essential... View Details
Keywords: Management
  • Web

Marketing - Faculty & Research

proving to be more challenging than expected and the team had needed to make changes to the brand's name and positioning, price points, and its product quality, styles, and fits to accommodate the needs of retailers and consumers in the U.S. More View Details
  • September 2018 (Revised December 2019)
  • Case

Zebra Medical Vision

By: Shane Greenstein and Sarah Gulick
An Israeli startup founded in 2014, Zebra Medical Vision developed algorithms that produced diagnoses from X-rays, mammograms, and CT-scans. The algorithms used deep learning and digitized radiology scans to create software that could assist doctors in making... View Details
Keywords: Radiology; Machine Learning; X-ray; CT Scan; Medical Technology; Probability; FDA 510(k); Diagnosis; Business Startups; Health Care and Treatment; Information Technology; Applications and Software; Competitive Strategy; Product Development; Commercialization; Decision Choices and Conditions; Health Industry; Medical Devices and Supplies Industry; Technology Industry; Israel
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Greenstein, Shane, and Sarah Gulick. "Zebra Medical Vision." Harvard Business School Case 619-014, September 2018. (Revised December 2019.)
  • 08 May 2020
  • Research & Ideas

We’ve Now Been Asking “What Do You Think?” for 20 Years

out of space on my bookshelf.) The objective has been to connect information from multiple sources to give a different twist to a current topic. Many columns over the years have dealt with the management... View Details
Keywords: by James Heskett
  • November 2021 (Revised December 2021)
  • Case

Praava Health: A New Model for Bangladesh

By: Michael Chu
Launched in Dhaka, Bangladesh, in 2018, Praava Health (‘Praava’) delivered high-quality in-clinic primary and specialist care, backed by its own high quality diagnostic laboratories, imaging and pharmacy. Praava was founder Sylvana Sinha’s response to what she saw as a... View Details
Keywords: Entrepreneurship; Health Care and Treatment; Investment Return; Mobile and Wireless Technology; Business Model; Growth and Development Strategy; Health Industry; Bangladesh; Asia
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Chu, Michael. "Praava Health: A New Model for Bangladesh." Harvard Business School Case 322-067, November 2021. (Revised December 2021.)
  • January–February 2019
  • Article

Why Some Platforms Thrive and Others Don't

By: Feng Zhu and Marco Iansiti
In the digital economy, scale is no guarantee of continued success. After all, the same factors that help an online platform expand quickly—such as the low cost of adding new customers—work for challengers too. What, then, allows platforms to fight off rivals and grow... View Details
Keywords: Digital Platforms; Competition; Network Effects; Competitive Strategy
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Zhu, Feng, and Marco Iansiti. "Why Some Platforms Thrive and Others Don't." Harvard Business Review 97, no. 1 (January–February 2019): 118–125.
  • June 1995
  • Case

Northern Telecom and Tong Guang Electronics (A1): Getting to Know Each Other

By: Rosabeth M. Kanter and Pamela A. Yatsko
In its second year of operation, the joint venture between Northern Telecom (Nortel) of Canada and Tong Guang Electronics of China to manufacture telecommunications equipment in China has hit a crisis. The Chinese partner has asked Northern Telecom to replace its... View Details
Keywords: Mobile and Wireless Technology; Joint Ventures; Change Management; Organizational Culture; Crisis Management; Financial Crisis; Job Cuts and Outsourcing; Leadership; Telecommunications Industry; Manufacturing Industry; Canada; China
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Kanter, Rosabeth M., and Pamela A. Yatsko. "Northern Telecom and Tong Guang Electronics (A1): Getting to Know Each Other." Harvard Business School Case 395-081, June 1995.
  • September 2008 (Revised April 2011)
  • Case

The American Express Card

By: John A. Quelch
Senior executives at American Express are reviewing the company's marketing strategy for charge and credit cards in the United States. A variety of growth options exists for students to consider, including further penetration of existing markets and the opening of new... View Details
Keywords: Credit; Credit Cards; Growth and Development Strategy; Marketing Strategy; Financial Services Industry; United States
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Quelch, John A., and Jacquie Labatt. "The American Express Card." Harvard Business School Case 509-027, September 2008. (Revised April 2011.)
  • 08 Apr 2019
  • Blog Post

Second Life: Reflections on Complementing Success with an Encore Career

In 2015, Steve Kloeblen retired and thought he was done with the corporate world. A graduate of HBS Executive Education’s General Management Program, Kloeblen had more than 30 years of experience with IBM, culminating with his transition... View Details
Keywords: Technology
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