Publications

March 2002 (Revised November 2003)
Case

Satellite Radio

By: Thomas R. Eisenmann and Alastair Brown

In early 2002, XM and Sirius were fighting for control of the emerging U.S. market for satellite radio. Each company targeted consumers in automobiles, providing 100 channels of CD-quality audio for a monthly subscription fee of $10-$13. Wall Street analysts predicted... View Details

Keywords: Growth and Development Strategy; Price; Risk and Uncertainty; Problems and Challenges; Network Effects; Partners and Partnerships; Information Technology; Business Model; Investment Return; Auto Industry; Media and Broadcasting Industry; United States

01 Dec 2018
News

Combating Climate Change

and chemical engineering to massive questions like climate change. Last summer I visited the huge chemical plants in Freeport, Texas. It occurred to me that if these plants are running nonstop, there are humans demanding these chemicals... View Details

07 Feb 2018
News

Helping Startups Give Back

Canadians.” Formerly a business strategy consultant at Monitor Group and marketing VP at Canadian Medical Discoveries Fund, since 2011 Goldstein has been working as an independent consultant while parenting her three young children. Adding her responsibilities at... View Details

01 Jun 2004
News

Cyberposium: Pros and Cons of Outsourcing

Sheeroy Desai, EVP and COO for Sapient, noted that his company saves 30 to 40 percent by offshoring IT — but the move has involved a significant investment in training. “Most IT organizations tend to underestimate the costs of management... View Details

Keywords: cyberposium; cost; Corporate Services

13 Feb 2025
Blog Post

IFC India 2025: The Coal Dichotomy: Balancing Economic Growth and Decarbonization in India

managing a delicate balance between meeting energy demands and aggressively scaling up renewables and other low-carbon solutions. The transition requires careful policy planning, massive investments in... View Details

17 Oct 2012
Research & Ideas

America Needs a Manufacturing Renaissance

companies such as Sony and Matsushita) led to the migration of R&D in consumer electronics to Japan (and later to South Korea and Taiwan). As consumers demanded ever-smaller, lighter, and more powerful (and power hungry!) mobile... View Details

Keywords: by Gary P. Pisano & Willy C. Shih; Manufacturing

03 Mar 2003
Research & Ideas

The Ingredients of a Deal Disaster

underlying social contract. A second union was quickly organized, and it took a far more adversarial approach, demanding higher wages and insisting on job guarantees. Local suppliers saw the company as untrustworthy and refused to do... View Details

Keywords: by Ron S. Fortgang, David A. Lax & James K. Sebenius

01 Sep 2008
News

Balanced Equation

process, managing turnarounds of Carnegie Hall and the Kennedy Center, and three decades of leadership in international finance. He and two of his children recently launched Wolfensohn & Company, LLC, a private investment firm and adviser... View Details

Keywords: James Aisner;Deborah Blagg;Julia Hanna;Susan Young; Management, Scientific, and Technical Consulting Services; Professional Services

Web

The Harvard-Radcliffe Program in Business Administration: 1956 - 1962 | Baker Library

Administration Catalogue, 1956-1957. A Growing Partnership Acknowledging an awareness of the changing role of women in business, Harvard University announced in 1955 that Radcliffe's Management Training Program would become the... View Details

02 Apr 2019
Research Event

Women Pay a Higher Career Price in Today's Always-On Work Culture

firm but by most companies today. Yes, women were struggling to be fully present at home and work, but so were men. An always-on culture and gender-role expectations were to blame, not motherhood. And men were mourning the loss of their family time to client View Details

Keywords: by Danielle Kost; Consulting; Service

12 Mar 2018
Op-Ed

Op-Ed: Why BlackRock CEO Larry Fink Is Not a Socialist

companies must serve a social purpose. “Society is demanding that companies, both public and private, serve a social purpose,” Fink wrote. “To prosper over time, every company must not only deliver financial performance but also show how... View Details

Keywords: by Bill George; Banking

10 Jan 2011
Research & Ideas

Is Groupon Good for Retailers?

At first blush, the two-year-old online start-up Groupon seems a bit audacious. For starters, there's the news that the deal-of-the-day website turned down a $6 billion acquisition offer from Google last month. Then there's the company's business model: selling... View Details

Keywords: by Carmen Nobel; Advertising; Technology

February 2005 (Revised May 2005)
Case

Intelliseek

Intelliseek harvests, filters, and mines the content of messages posted by consumers online and on discussion boards and blogs. For any specified consumer product brand, Intelliseek measures the volume of work-of-mouth and its valence (proportion of positive and... View Details

Keywords: Internet and the Web; Information Technology; Consumer Behavior; Knowledge Management; Marketing Reference Programs; Web Services Industry

05 Feb 2009
Research & Ideas

In Praise of Marketing

U.S. By the 1960s, American brands had benefited from so much cumulative investment in marketing that they were unquestionably the strongest brands in the world. There were three reasons why marketing developed in the United States ahead of Europe. First, the sheer... View Details

Keywords: by John Quelch; Advertising

September 1999 (Revised February 2004)
Case

Juice Guys (B)

By: Joseph B. Lassiter III, Sharon Lee Fox and Cynthia Rushmore Kuechle

The case explores who the customers are for a new beverage product, their desires as customers for this product, and their desires when ordering this product from a local specialty store location. View Details

Keywords: Entrepreneurship; Product Launch; Product Positioning; Customer Relationship Management; Consumer Behavior; Commercialization; Customer Satisfaction; Food and Beverage Industry