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  • All HBS Web  (2,942)
    • People  (4)
    • News  (659)
    • Research  (1,819)
    • Events  (4)
    • Multimedia  (5)
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  • 01 Jun 2014
  • News

Screen Saver

choice. For Lopez, that has meant deploying a multifaceted strategy with an underlying premise: Make the customer feel at home while providing a sense of escape. "My career has always been about consumer persuasion," says Lopez, who came... View Details
Keywords: Julia Hanna; Arts, Entertainment
  • 01 Dec 2011
  • News

Making the Case for Leadership

company’s culture on three cornerstones: quality, performance, and valuing the individual employee. As for strategy and the bottom line, the commercial areas he focused on were the medical-services business and the fiber division—even... View Details
Keywords: Garry Emmons;Julia Hanna;Roger Thompson; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; National Security and International Affairs; Government; Health, Social Assistance; Data Processing, Hosting, and Related Services; Information; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing; Food Manufacturing; Manufacturing; Nonmetallic Mineral Product Manufacturing; Manufacturing; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Dec 2002
  • News

HBS Alumni Association Board of Directors: President's Report

addition, it will examine marketing strategies for existing programs and services and evaluate their effectiveness relative to the alumni audience they are targeting. The committee will serve as a resource to the School as the capital... View Details
  • March 2009
  • Teaching Note

Sex, Drugs, and Rock 'n Roll: The MTV Approach to Tackling HIV/AIDS (TN)

By: Tarun Khanna, Sonali R. Bloom and David E. Bloom
Teaching Note for [709429]. View Details
Keywords: Advertising; Emerging Markets; Health Pandemics; Announcements; Social Issues; Customers; For-Profit Firms; Business Strategy; Infrastructure; Multinational Firms and Management; Music Industry; Entertainment and Recreation Industry; Africa
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Khanna, Tarun, Sonali R. Bloom, and David E. Bloom. "Sex, Drugs, and Rock 'n Roll: The MTV Approach to Tackling HIV/AIDS (TN)." Harvard Business School Teaching Note 709-454, March 2009.
  • May 2008
  • Teaching Note

Michael Fernandes at Nicholas Piramal (TN)

By: Michel Anteby and Nitin Nohria
Teaching Note for [408-001]. View Details
Keywords: Conflict and Resolution; Conferences; Mergers and Acquisitions; Integration; Globalization; Pharmaceutical Industry; Canada; United Kingdom
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Anteby, Michel, and Nitin Nohria. "Michael Fernandes at Nicholas Piramal (TN)." Harvard Business School Teaching Note 408-132, May 2008.
  • 01 Sep 2014
  • News

Book Review: Getting Beyond Yes

Every company needs a strategy—a forward-looking plan for the future—and every company needs to keep that bottom line growing through sales. But all too often, the folks devising the grand plan and the folks sealing the deals are not on the same page. In his new book,... View Details
Keywords: Maureen Harmon; faculty research; faculty books
  • 29 Aug 2018
  • News

The Value of Valleys

company and raised $2.25 million for it, and then we shut it down. We certainly made a lot of mistakes in building out the company, but my number one piece of advice for the HBS community is that HBS offers incredible optionality and... View Details
  • 01 Feb 2001
  • News

Books

world. Kanter believes that attaining this higher level requires "deep systemic change ...and a deeper emphasis on human skills that build meaningful community out of mere connections." Based on a landmark project with rare on-site... View Details
Keywords: books; research; Publishing Industries (except Internet); Information
  • 17 Dec 2015
  • News

Examining Global Workforce Management

As executives of an international company are considering workforce reductions in Europe and South America, they are providing layoff support to employees and working with communities to create incentives for new businesses to replace... View Details
  • 19 Dec 2005
  • Research & Ideas

Public Education Goes to School

and can influence the effectiveness of the strategy. These include teachers, principals and their unions, parents, school boards, community and advocacy groups, and local politicians and policymakers, among others. Managing stakeholder... View Details
Keywords: by Mallory Stark; Education
  • 01 Dec 2001
  • News

HBS Alumni Association Board of Directors: President's Report

overall communications strategy that would serve to keep the greater community more connected. The Lifelong Learning Committee, headed by Perry Driggs (MBA '61), will build on... View Details
Keywords: Susan Luick Good; Colleges, Universities, and Professional Schools; Educational Services
  • July 2020
  • Teaching Plan

Girls Who Code

By: Brian Trelstad and Amy Klopfenstein
This teaching plan serves as a supplement to HBS Case No. 320-055, “Girls Who Code.” Founded 2012 by former lawyer Reshma Saujani, Girls Who Code (GWC) offered coding education programs to middle- and high school-aged girls. The organization also sought to alter... View Details
Keywords: Communication; Communication Strategy; Spoken Communication; Interpersonal Communication; Demographics; Age; Gender; Education; Curriculum and Courses; Learning; Middle School Education; Secondary Education; Leadership Style; Leadership; Social Enterprise; Nonprofit Organizations; Social Psychology; Attitudes; Behavior; Cognition and Thinking; Prejudice and Bias; Power and Influence; Identity; Social and Collaborative Networks; Motivation and Incentives; Society; Civil Society or Community; Culture; Public Opinion; Social Issues; Information Technology; Applications and Software; Education Industry; Technology Industry; North and Central America; United States
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Trelstad, Brian, and Amy Klopfenstein. "Girls Who Code." Harvard Business School Teaching Plan 321-010, July 2020.
  • 06 Apr 2016
  • Research & Ideas

Should Entrepreneurs Pitch Products or Ideas for Products?

is enough interest to go further? Which is the better strategy for young innovators? What are the pros and cons of each? Can the risks be measured and mitigated? “The pitch or spec dilemma touches any independent inventor looking to sell... View Details
Keywords: by Carmen Nobel; Motion Pictures & Video; Entertainment & Recreation; Banking
  • 01 Feb 1998
  • News

Short Takes

how to work with a diverse group of people in a situation where you are not the boss. You have to lead with your ability, passion, and conviction," says Austin. His findings also indicate that corporate involvement in the community not... View Details
Keywords: Judith A. Ross
  • 01 Jun 2015
  • News

Faculty Q&A: Reemerging Technologies

to the product, as well as the identity of the organizations and community that produce and sell them. For example, the Swiss redefined mechanical watches as luxury goods infused with craftsmanship and beauty. Something I’ve studied... View Details
Keywords: April White; Apparel Manufacturing; Manufacturing; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing; Printing and Related Support Activities; Manufacturing
  • Profile

Doha Tantawy

internship, Doha will explore strategy consulting with Ernst & Young in New York. Looking ahead, she believes "the Middle East is a white space to be developed. I'd like to be involved in change in a broader way. Maybe politics?... View Details
Keywords: Retail/Hospitality; Consulting
  • September 1992 (Revised January 2002)
  • Case

Chrysler: Iacocca's Legacy

By: Nitin Nohria and Sandy Green
Describes the changes fashioned by Iacocca during his tenure as CEO of the Chrysler Corp. Pays particular attention to the rhetoric he employed in mobilizing change and the actions he took to implement change. View Details
Keywords: Organizational Change and Adaptation; Leading Change; Leadership Style; Management Teams; Communication Strategy; Auto Industry; Manufacturing Industry
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Nohria, Nitin, and Sandy Green. "Chrysler: Iacocca's Legacy." Harvard Business School Case 493-017, September 1992. (Revised January 2002.)
  • June 2009
  • Case

Manchester Products: A Brand Transition Challenge

By: John A. Quelch and Heather Beckham
In January of 2005, Manchester Products Inc., a longtime leader in office furniture that only recently entered into the home furniture market, acquired Paul Logan's Furniture Division (PLFD). The acquisition of PLFD made Manchester an instant market leader in household... View Details
Keywords: Acquisitions; Consumer Marketing; Brand Equity; Branding; Brands and Branding; Marketing Communications; Marketing Strategy; Mergers and Acquisitions; Retail Industry; Consumer Products Industry; United States
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Quelch, John A., and Heather Beckham. "Manchester Products: A Brand Transition Challenge." Harvard Business School Brief Case 094-043, June 2009.
  • 20 May 2013
  • Research & Ideas

The Long-Term Fix to US Competitiveness

ecosystem of partnerships and collaborations." Three panelists outlined some of those collaborations. Mary L. Fifield, president of Bunker Hill Community College, described that school's partnership with a consortium of local... View Details
Keywords: by Stephanie Schorow & Harvard Gazette
  • 05 Dec 2006
  • First Look

First Look: December 5, 2006

working paper: http://www.hbs.edu/research/pdf/07-031.pdf   Cases & Course MaterialsAndrea Jung: Empowering Avon Women Harvard Business School Case 406-095 Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=406095 Atheros View Details
Keywords: Sean Silverthorne
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