Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (2,949) Arrow Down
Filter Results: (2,949) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (2,949)
    • People  (4)
    • News  (659)
    • Research  (1,819)
    • Events  (4)
    • Multimedia  (5)
  • Faculty Publications  (1,089)

Show Results For

  • All HBS Web  (2,949)
    • People  (4)
    • News  (659)
    • Research  (1,819)
    • Events  (4)
    • Multimedia  (5)
  • Faculty Publications  (1,089)
← Page 90 of 2,949 Results →
  • 01 Jun 2011
  • News

Alumni Books

requirements with life obligations and to persuade managers to adopt these custom-fit work strategies to improve their bottom line. Telling the stories of people at companies like JetBlue, Ernst & Young, and Best Buy, the authors discuss... View Details
Keywords: Finance; Monetary Authorities-Central Bank; Finance; National Security and International Affairs; Government
  • 23 May 2000
  • Research & Ideas

Minding the Muse: The Impact of Downsizing on Corporate Creativity

pharmaceutical firms that rely on creativity," she says. "Today's fast-changing global markets place increased pressure on companies of every kind to continuously create new products, services, and competitive strategies if they... View Details
Keywords: by Peter K. Jacobs
  • 01 Dec 2003
  • News

Meg's World

joining eBay in 1998. Unassuming and low-key, Whitman told Fortune (August 11, 2003) that all the credit for her success goes to eBay’s customers: “This company truly is built by the community of users.” View Details
Keywords: Management, Scientific, and Technical Consulting Services; Professional Services
  • March 2014
  • Teaching Note

Roll Back Malaria and BCG: The Change Initiative

By: Nava Ashraf and Natalie Kindred
Keywords: Health Care and Treatment; Management Practices and Processes; Performance Evaluation; Communication Strategy; Communication Intention and Meaning; Non-Governmental Organizations; Change Management; Multinational Firms and Management; Negotiation; Health Industry
Citation
Purchase
Related
Ashraf, Nava, and Natalie Kindred. "Roll Back Malaria and BCG: The Change Initiative." Harvard Business School Teaching Note 914-041, March 2014.
  • 06 Dec 2017
  • Blog Post

The 23rd Annual Harvard Business School Tech Conference

However, we did not want to just stop there. We took our discussions and conversations a step further to talk about the responsibilities that we have as current and future leaders to make the technology community more inclusive and... View Details
Keywords: Technology
  • Web

Special Assistant to the CEO | Social Enterprise | Harvard Business School

HBS was to strengthen my aptitude to do community and economic development work at greater scale,” Michael says. Anticipating the fellowship year ahead, he hopes to “make headway on innovative new investment opportunities or View Details
  • 2019
  • Working Paper

Persuasive Propaganda During the 2015 Argentine Ballotage

By: Rafael Di Tella, Sebastian Galiani and Ernesto Schargrodsky
We study a propaganda campaign sponsored by the government against the main political challenger in the days preceding the 2015 Argentine runoff presidential election. Subjects in the treatment group watched an “ad” initially aired during soccer transmissions that was... View Details
Keywords: Propaganda; Persuasion; Voting; Political Elections; Government and Politics; Communication Strategy; Power and Influence; Public Opinion; Argentina
Citation
Read Now
Related
Di Tella, Rafael, Sebastian Galiani, and Ernesto Schargrodsky. "Persuasive Propaganda During the 2015 Argentine Ballotage." Harvard Business School Working Paper, No. 20-030, September 2019. (Revised November 2019.)
  • April 2011
  • Case

Shimano: The Intel of the Bicycle Business

By: Hirotaka Takeuchi and Carin-Isabel Knoop
Shimano, known as the Intel of the bicycle business, is contemplating on investing in a new growth market, namely the comfort bicycle market. View Details
Keywords: Business Growth and Maturation; Interactive Communication; Knowledge Use and Leverage; Industry Growth; Expansion; Bicycle Industry
Citation
Educators
Related
Takeuchi, Hirotaka, and Carin-Isabel Knoop. "Shimano: The Intel of the Bicycle Business." Harvard Business School Case 711-460, April 2011.
  • 24 Aug 2021
  • News

What We Still Need to Learn about AI in Marketing — and Beyond

  • 01 Sep 2003
  • News

The Levitt Brand

A consultant and professor with a Ph.D. in economics from Ohio State University, Ted Levitt had already published two articles in the Harvard Business Review when he joined the HBS faculty in 1959. One year later, observed HBS marketing professor emeritus Stephen A.... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 27 Sep 2010
  • News

Managing Water as Scarcity Looms

Keywords: Water, Sewage and Supply Systems; Utilities
  • 07 Dec 2015
  • News

Making Higher Ed Accessible to Africans

his days overseeing strategy and business development. “I’m into this physically, emotionally, and spiritually,” he says. “What we're doing hasn’t been done before in this part of the world, and it has the power to transform the... View Details
  • 01 Dec 2005
  • News

Buy the Book

television, and sports.” Deighton examines three classic ages of marketing by contrasting the strategies of the publishing industry, James Patterson, and book clubs. In 19th-century agricultural marketing, farmers transported their crops... View Details
Keywords: Julia Hanna; Colleges, Universities, and Professional Schools; Educational Services; Market Research, Photo, Translation, Veterinary and Other Services; Professional Services
  • 21 Jul 2009
  • First Look

First Look: July 21

communication but also to less experimentation and less information collection. When two firms that are each internally homogenous but different from each other, merge, the above results translate to specific predictions how the change in... View Details
Keywords: Martha Lagace
  • 01 Jun 2016
  • News

Prima Datarina

and more experimental pieces, Boston Ballet has to sell tickets, which is easier to do for a Saturday showing of Cinderella, for example, than a Wednesday evening performance of contemporary works. To address that challenge—and engage a broader audience—Hodges turned... View Details
Keywords: Julia Hanna
  • Web

Providing Scholarships for Impact on a Sector | Social Enterprise | Harvard Business School

Providing Scholarships for Impact on a Sector In debating how to approach its support of nonprofit leaders to attend HBS executive education programs, the Harvard Club of Australia–Victoria decided the best strategy was to make an impact... View Details
  • 27 Apr 2009
  • Research & Ideas

Building Businesses in Turbulent Times

services. In health care, nursing services, community social services, mental health services, and home health-care services are on the rise. One executive recently told me that his firm's business training services were up over 400... View Details
Keywords: by Staff
  • May 2009 (Revised December 2009)
  • Teaching Note

Reliance Baking Soda: Optimizing Promotional Spending (Brief Case)

By: John A. Quelch and Heather Beckham
Teaching Note to Briefcase 4128 View Details
Keywords: Quantitative Analysis; Consumer Marketing; Marketing Planning; Product Management; Sales Promotions; Program Budgeting; Marketing Strategy; Marketing Channels; Mathematical Methods; Advertising; Budgets and Budgeting; Product Marketing; Communication Strategy
Citation
Purchase
Related
Quelch, John A., and Heather Beckham. "Reliance Baking Soda: Optimizing Promotional Spending (Brief Case)." Harvard Business School Teaching Note 094-128, May 2009. (Revised December 2009.)
  • 01 Dec 2016
  • News

Inside the Bestseller List with James Andrew Miller

inside look at ESPN, with author Tom Shales—both bestsellers. “I love looking at organizations and studying and reporting on how they operate, what the culture is inside, and how the strategy changes over the course of a company’s life,”... View Details
  • 01 Mar 2007
  • News

The Winning Season

and see how the fan experience is and if there are any issues with the park,” he says. “So far, the response has been great. The challenge was not so much the quality of the ballpark as it was the strong association the community had with... View Details
Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • ←
  • 90
  • 91
  • …
  • 147
  • 148
  • →
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.