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  • All HBS Web  (2,267)
    • People  (10)
    • News  (524)
    • Research  (1,273)
    • Events  (3)
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  • All HBS Web  (2,267)
    • People  (10)
    • News  (524)
    • Research  (1,273)
    • Events  (3)
    • Multimedia  (4)
  • Faculty Publications  (785)
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  • 01 Jun 2002
  • News

The Mind Speaks, Marketers Listen

been used by the likes of Coca-Cola, General Motors, and AT&T to craft marketing strategies. “Most new products are developed and launched using focus groups and questionnaires,” Zaltman said, “and 60 to 80... View Details
  • 29 Mar 2023
  • News

Supporting Earthquake Victims in Turkey and Syria

in the area. The product had been in development for years prior to the disaster, says Polatoğlu, developed to address a rise in natural disaster–related emergencies caused by climate change. “Moreover, we have designed a special... View Details
  • 10 Mar 2021
  • News

Next Normal

reality, offering tested methods for bridging cultural differences, leading virtually, and preparing for the next global crisis, whatever shape it may take. Neeley also highlights the crucial importance of launch (and relaunch) sessions... View Details
  • 01 Dec 1997
  • News

Stacey Lawson (MBA '96)

illustrations of standard parts, such as valves, pumps, and gears. Today Lawson is the vice president of marketing at InPart, a company she cofounded upon graduating from HBS. InPart, now fifty employees strong, is creating a library of information about standard... View Details
  • 01 Jan 2004
  • News

A. G. Lafley, MBA 1977

high-value innovation that was conceptually and strategically right for us." An initiative launched by Lafley calls upon P&G to find half of its new products outside its walls, up from 20 percent four years... View Details
  • 17 Jul 2020
  • News

Support System

In Africa, shea butter is sometimes known as “women’s gold.” Used for everything from skin care to stretch marks to diaper rash, it’s a go-to product in high demand. And it offers employment opportunities for women willing to survey... View Details
Keywords: Maureen Harmon
  • 01 Mar 2013
  • News

A Healthy Profit

of Antares is to harness the power of private enterprise to promote public health." As part of its research and educational activity, Antares deploys joint HBS and HSPH student field-study teams around the world to work with health View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services; Health, Social Assistance
  • 19 Apr 2016
  • News

LuminOva Makes Great Strides Tackling Infertility

video, Blavatnik Fellow and cofounder Alexandra Dickson (MBA 2013) and CEO Theresa Tribble (MBA 2009) detail the progress the company has made since launching at the Harvard i-lab and winning the 2015 Deans’ Health and Life Sciences... View Details
Keywords: Blavatnik; Scientific Research and Development Services
  • 01 Mar 2014
  • News

The Solution to the Global Food Crisis Just Might Come from Nigeria

system of multinational megafarms won't be enough—the hope for the future lies not in mass production, but in production by the masses. And that's where Nigeria comes in. With only 40 percent of its arable land currently used by farmers,... View Details
Keywords: Francis Storrs; John H. Davis; Michael Halse; Crop Production; Crop Production; Crop Production; Crop Production; Crop Production; Crop Production
  • 01 Dec 2009
  • News

The Story of Israel’s Economic Miracle

lives of their men and women. In other words, the IDF is a factory for developing potential business leaders, with many of the kinds of leadership skills underscored at HBS. And those skills are much in demand as soon as soldiers complete their military service.... View Details
Keywords: Sean Silverthorne; National Security and International Affairs; Government
  • 01 Mar 2004
  • News

Toy Story

kid-pleasing category of electronic toy. The LeapPad took the dusty, flash-card connotations out of the term “educational toy” and launched a new, highly successful product line of “smart toys.” LeapFrog did... View Details
Keywords: Susan Young; toys; Amusement, Gambling, and Recreation Industries; Arts, Entertainment
  • 01 Jun 2022
  • News

Eyes in the Skies

stockpile destined to supply steel plants in China. “Space is hard. Launches are delayed and, in the worst case, things blow up.” “Space is hard. Launches are delayed and, in the worst case, things blow up.”... View Details
Keywords: Alexander Gelfand
  • 22 Feb 2019
  • News

Empowering a New Generation of Business Leaders

Clubs News Clubs News Ten alumni from the HBS Club of Atlanta spent a day in early February mentoring and coaching 70 middle-schoolers as they learned how to launch a small business. Working with Junior Achievement (JA) of Georgia, the... View Details
Keywords: Margie Kelley; Arts, Entertainment
  • 01 Dec 2017
  • News

A Safer—and Speedier—Way to Name Your Startup

image by Edmon de Haro So you have an idea for a new business, product, or service. What are you going to call it? As any cash-strapped entrepreneur, product manager, or “creative” will tell you, that decision can be critical when it... View Details
Keywords: Julia Hanna
  • 02 Jun 2011
  • News

Serious Fun

The educational power of video games and simulations to teach everyone from fighter pilots to senior managers is well documented. Games, after all, are fun. Our competitive instinct kicks in, and before we know it we’ve lost an hour to View Details
Keywords: Julia Hanna; Arts, Entertainment; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Oct 1999
  • News

Entrepreneur Daniel S. Bricklin: A Class Act

An extraordinary career based on the development of innovative, cutting-edge technology products was launched twenty years ago from the front row of an Aldrich Hall classroom. Crunching numbers for case... View Details
Keywords: Peter K. Jacobs
  • 01 Dec 2017
  • News

HBS Online Certificate Programs Offer Unique Insight Into Business

Inspired by HBS’s distinctive pedagogy, it would be unlike anything else offered online. In addition to launching its first program, CORe (Credential of Readiness)—which teaches the fundamentals of business—HBS Online has created... View Details
  • 01 Dec 2012
  • News

Reimagining Capitalism In a World of Limited Resources

knows quite a bit about the topic. "Capitalism has traditionally been about driving wealth and productivity through efficiencies in capital and labor," says Henderson, who teaches the MBA elective Reimagining Capitalism. "But in the 21st... View Details
Keywords: Dalai Lama
  • 01 Jun 2012
  • News

They Call Him Mr. China

million in US investor capital, Perkowski launched ASIMCO in 1994, quickly cobbling together a network of far-flung joint-venture factories, each number one or number two in its product category. And in each... View Details
Keywords: Roger Thompson; Management of Companies and Enterprises; Management; Manufacturing; Motor Vehicle and Parts Dealers; Retail Trade
  • 01 Jun 2024
  • News

Case Study: Ready for an Upgrade

that could cost a company several months of time, hundreds of millions of dollars, or both. Later, working as a product manager for a robotics and automation startup after HBS, McLemore realized that the problem wasn’t unique to the... View Details
Keywords: Jen McFarland Flint; Computer Systems Design and Related Services; Professional Services
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