food and beverage - Publications - Faculty & Research

ready-to-drink (RTD) option to compete with Gatorade and BodyArmor. “We know that the market for RTD is at least 10 times bigger, but the challenge is that beverages won’t work well online due to high... View Details

Keywords: Jen McFarland Flint; Food and Beverage Stores; Food and Beverage Stores

01 Jun 2023
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Pet Project

simple-ingredient, raw-food diet. Spies couldn’t find such a thing in the pet aisle, so she started making it herself and quickly maxed out the freezer of her San Francisco kitchen with dog food. Within a month, George’s energy View Details

Keywords: Jen McFarland Flint; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Sporting Goods, Hobby, Musical Instrument, and Book Stores

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Campbell Soup needs a rule-breaker CEO

Patent Trolling Isn’t Dead — It’s Just Moving to Delaware

Harvard Business School Joins Farm Forward’s Leadership Circle

A Map for Economic Renewal Begins in Maine

Know the Job Your Product Was Hired for (with Help from Customer Selfies)

Five Challenges China Must Meet by 2034

A decidedly mixed bag

COVID-19 Has Stymied Governments’ Efforts to Collect Data

Why the Death of Malls Is About More Than Shopping

FDA Moves to Regulate E-Cigarettes

Walmart – trouble in store

Inflation: baskets of plenty

The Magic That Makes Customer Experiences Stick

Baby Formula Is Just the Latest Supply Chain Crisis—We Should Be Asking Why

Can the Robin Hood Army Grow with Zero Financial Resources?

Art of retaining professionals

Elon Musk’s Unusual Compensation Plan Isn’t Really About Compensation at All

The Upside of Uncertainty

Case Study: Testing the Waters

Pet Project

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