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  • 15 May 2013
  • Research & Ideas

From McRibs to Maseratis: The Power of Scarcity Marketing

ourselves). Happy Money provides valuable information not only for pleasure-seeking consumers, but also for companies looking to increase the happiness of both employees and customers. The following excerpt describes how the power of... View Details
Keywords: Re: Michael I. Norton
  • 21 May 2013
  • First Look

First Look: May 21

Bonuses Increase Employee Satisfaction and Team Performance By: Anik, Lalin, Lara B. Aknin, Michael I. Norton, Elizabeth W. Dunn, and Jordi Quoidbach Abstract—In two field studies, we explore the impact of... View Details
Keywords: Sean Silverthorne
  • 18 Dec 2012
  • First Look

First Look: December 18

greater customer satisfaction and employee retention after six months as compared to (a) socialization that focused on organizational identity (emphasizing the pride to be gained from organizational... View Details
Keywords: Carmen Nobel
  • January 2025
  • Case

Shifting Winds: DEI in Corporate America

By: Clayton S. Rose, Maisie Wiltshire-Gordon and David Lane
In the 2020s, intense and conflicting social and political pressures challenged organizational leaders around the world. Prominent among these were powerful competing views on workplace diversity, equity, and inclusion programs (DEI) in the United States. Public... View Details
Keywords: Disruption; Leadership; Crisis Management; Risk Management; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Civil Society or Community; Social Issues; Talent and Talent Management; Customer Satisfaction; Diversity; Ethics; Corporate Accountability; Employees; Retention; Recruitment; Adaptation; Programs; Consulting Industry; Auto Industry; Agriculture and Agribusiness Industry; Consumer Products Industry; Motorcycle Industry; Technology Industry; Education Industry; United States; Massachusetts; Maryland; Tennessee; District of Columbia
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  • 15 Sep 2011
  • Research & Ideas

High Ambition Leadership

They instituted an incentive scheme that gave employees a financial stake in the performance of the business. They invested in IT systems and other tools to improve the ability of frontline call-center workers to deliver superior customer... View Details
Keywords: by Martha Lagace
  • June 2018
  • Teaching Note

Difficult Conversations and Dealing with Challenging Situations at Work

By: Boris Groysberg and Amram Migdal
Teaching Note for HBS Nos. 416-031, 416-032, 416-033, 416-034, 416-035, and 416-036. View Details
Keywords: Communication; Communication Intention and Meaning; Human Resources; Employee Relationship Management; Management Skills; Performance; Performance Evaluation; Personal Development and Career; Relationships; Groups and Teams; Social Psychology; Attitudes; Behavior; Conflict and Resolution; Conflict Management; Emotions; Perception; Personal Characteristics; Perspective; Power and Influence; Prejudice and Bias; Reputation; Satisfaction; Trust
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  • 21 Apr 2009
  • First Look

First Look: April 21, 2009

the lowest employee satisfaction scores and highest employee turnover rate among all of the departments at EMU. Furthermore, her new unit was infamous for its culture of... View Details
Keywords: Martha Lagace
  • 26 Jan 2004
  • Research & Ideas

What Developing-World Companies Teach Us About Innovation

themselves to understanding the needs of less-affluent customers and using this knowledge to devise creative solutions to customer problems. Employees of China's Haier, for example, discovered through visiting rural customers that they... View Details
Keywords: by Donald N. Sull, Alejandro Ruelas-Gossi & Martin Escobari
  • 17 Jan 2017
  • First Look

First Look at New Research: January 17

Through Social Media: Passable Trust and the Paradox of Non-work Interactions By: Neeley, Tsedal, and Paul Leonardi Abstract—Despite the recognition that knowledge sharing among employees is necessary to enact knowledge strategy, little... View Details
Keywords: Sean Silverthorne
  • January 2025
  • Case

A Tiger in the Tank: Exxon Sues Investors

By: Clayton S. Rose, Sarah Sasso and James Weber
In June 2024, investors were trying to make sense of ExxonMobil’s (Exxon) lawsuit against two impact investors, Arjuna Capital (Arjuna) and Follow This, that had just been dismissed by the U.S. District Court of Northern Texas. Exxon’s suit challenged the rights of two... View Details
Keywords: Disruption; Talent and Talent Management; Customer Satisfaction; Decision Making; Demographics; Ethics; Corporate Accountability; Employees; Recruitment; Retention; Leadership; Crisis Management; Risk Management; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Civil Society or Community; Social Issues; Adaptation; Investment Activism; Lawsuits and Litigation; Business and Shareholder Relations; Medical Devices and Supplies Industry; Health Industry; Energy Industry; United States; Netherlands; Norway
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  • 05 Mar 2019
  • First Look

New Research and Ideas, March 5, 2019

rates of public sector employment, the crown jewel of the Jordanian regime’s patronage. Interviews with over 60 of the surveyed firm owners across four strategically paired districts illustrate that business owners covet forbearance and that kinship ties to public... View Details
Keywords: Dina Gerdeman
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

Business School Case 209-052 CityCenter is a $9 billion project for MGM MIRAGE. The project's star architects have a major disagreement about a critical design issue. Bill Smith, head of the MGM MIRAGE Design Group, must resolve this issue to the View Details
Keywords: Martha Lagace

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