Publications

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September 1992 (Revised January 2002)
Case

Chrysler: Iacocca's Legacy

By: Nitin Nohria and Sandy Green

Describes the changes fashioned by Iacocca during his tenure as CEO of the Chrysler Corp. Pays particular attention to the rhetoric he employed in mobilizing change and the actions he took to implement change. View Details

Keywords: Organizational Change and Adaptation; Leading Change; Leadership Style; Management Teams; Communication Strategy; Auto Industry; Manufacturing Industry

May 1992
Teaching Note

Appex Corp., Teaching Note

Teaching Note for (9-491-082). View Details

Keywords: Information Technology Industry; Telecommunications Industry; United States

May 1992
Teaching Note

Hill, Holliday, Connors, Cosmopulos, Inc. Advertising (A) and (B), Teaching Note

Keywords: Advertising Industry

May 1992
Teaching Note

Allen-Bradley's ICCG: Repositioning for the 1990s, Teaching Note

Teaching Note for (9-491-066). View Details

Keywords: Information Technology Industry

May 1992
Teaching Note

Amgen, Inc.: Planning the Unplannable, Teaching Note

Teaching Note for (9-492-052). View Details

Keywords: Pharmaceutical Industry

May 1992 (Revised April 1995)
Teaching Note

Colliers International Property Consultants, Teaching Note

Teaching Note for (9-490-049). View Details

Keywords: Real Estate Industry

May 1992
Teaching Note

Lithonia Lighting, Teaching Note

Teaching Note for (9-492-003). View Details

Keywords: Electronics Industry; United States

May 1992
Teaching Note

Crompton Greaves Ltd., Teaching Note

May 1992 (Revised June 1995)
Teaching Note

Symantec, Teaching Note

Teaching Note for (9-491-010). View Details

Keywords: Information Technology Industry

March 1992
Case

Amgen, Inc.: Planning the Unplannable

By the early 1990s, Amgen--a pharmaceutical company started little over a decade ago as Applied Molecular Genetics--was within range of becoming a billion-dollar company. With two extremely successful biotechnology drugs on the market, Amgen stood as the largest and... View Details

Keywords: Growth and Development Strategy; Strategic Planning; Success; Risk and Uncertainty; Pharmaceutical Industry

1 Jan 1992
Conference Presentation

Mutually Assured Alliances

By: Nitin Nohria and R. Gulati

Keywords: Alliances

June 1991 (Revised May 1992)
Case

Lithonia Lighting

In early 1991, Lithonia, the U.S.'s largest manufacturer of lighting fixtures, faced a major slump in the construction business that threatened to cause its first decline in revenues after over a decade of strong growth. With financial pressures from its parent company... View Details

Keywords: Organizational Structure; Industry Growth; Decision Making; Information Technology; Financial Crisis; Investment; Business Growth and Maturation; Electronics Industry; United States

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February 1991 (Revised May 2016)
Background Note

Note on Organizational Structure

By: Ethan Bernstein and Nitin Nohria

Provides the reader with a basic understanding of organizational structure. The first section outlines some of the key tools and criteria that must be taken into account in designing organizational structures. In the second section, some archetypal forms of... View Details

Keywords: Organizational Structure

February 1991 (Revised February 1992)
Case

Appex Corp.

Keywords: Information Technology; Organizational Change and Adaptation; Organizational Design; Management Analysis, Tools, and Techniques; Organizational Culture; Mobile and Wireless Technology; Performance Productivity; Problems and Challenges; Management Practices and Processes; Business Divisions; Information Management; Information Technology Industry; Telecommunications Industry; United States

1990 Business Week named Appex Corp. the fastest growing high-technology company in the United States. Appex provided management information systems and intercarrier network services to cellular telephone companies. During its rapid growth, the company went through... View Details