Publications

March 1998 (Revised November 1999)
Case

USA TODAY Online

By: John A. Deighton and Anthony St. George

How should USA TODAY use its brand franchise to build a publishing business on the World Wide Web? Advertising Age described the first steps as "a case study in how not to do it," but by the end of 1997 USA TODAY Online is the most visited news site on the Web. Now the... View Details

Keywords: Digital Marketing; Design; Profit; Revenue; Brands and Branding; Marketing Strategy; Internet and the Web; Information Industry

January 1998 (Revised April 2001)
Case

Acer America: Development of the Aspire

By: Christopher A. Bartlett and Anthony St. George

Follows the development, national launch, and global rollout of the Aspire, Acer's first new product developed outside of Taiwan. Implementing a very promising new PC concept proves challenging to Mike Culver and his U.S. team, who are plagued by coordination problems... View Details

Keywords: Global Strategy; Globalized Firms and Management; Organizational Design; Supply Chain; Problems and Challenges; Relationships; Business Subsidiaries; Product Launch; Computer Industry; United States; Taiwan

October 1997 (Revised June 1998)
Case

Woolworths South Africa

By: David B. Yoffie and Anthony St. George

Woolworths South Africa is one of the most successful retail chains in the country, modeled on Marks and Spencer of the United Kingdom. This case focuses on the sources of Woolworth's competitive advantage within South Africa and the challenges of growth in the wake of... View Details

Keywords: Growth and Development Strategy; Competitive Strategy; Corporate Strategy; Growth Management; Global Strategy; Industry Structures; Marketing Strategy; Strategy; Business or Company Management; Retail Industry; South Africa

January 1997
Case

World Bank (A1): Rural Development (Revisited)

By: George C. Lodge

Begins with a brief description of the World Bank and its commitment to rural development. Discusses the bank's Northeast rural development program in Brazil, outlining its failure, success, and structural design. The questions raised by the project are left for the... View Details

Keywords: International Finance; Development Economics; Rural Scope; Policy; Problems and Challenges; Government Legislation

October 1996 (Revised April 1997)
Case

Tweeter etc.

By: John T. Gourville and George Wu

In the early 1990s, Tweeter etc., a small regional retailer of higher-end audio and video equipment, faced increasing competitive pricing pressures from several large regional and national consumer electronics chains. In response, in 1993, they introduced "Automatic... View Details

Keywords: Advertising; Customer Focus and Relationships; Price; Market Entry and Exit; Supply Chain Management; Competition; Electronics Industry; Retail Industry

July 1995 (Revised April 1996)
Case

Cambridge Technology Partners (A)

By: Teresa M. Amabile, George P. Baker III and Michael Beer

Cambridge Technology Partners uses a highly innovative product strategy, supported by a human resources strategy, that has been very successful. However, high growth rates jeopardize product quality while tension about relative compensation levels between sales and... View Details

Keywords: Growth Management; Compensation and Benefits; Organizational Culture; Quality; Human Resources; Relationships; Innovation and Invention; Consulting Industry; Massachusetts

April 1992 (Revised February 1993)
Supplement

Otis South Africa (B)

By: Michael Beer

Covers a June 1990 Social Responsibility Conference held by George David to evaluate the progress of his new management team in increasing the pace of nonwhite advancement. The U.S. CEO and the managing director of Otis South Africa disagree over the suitability of... View Details

Keywords: Conflict Management; Race; Corporate Social Responsibility and Impact; Management Teams; South Africa

March 1992 (Revised June 1992)
Case

Thermo Electron Corp.

By: Carliss Y. Baldwin

George Hatsopoulos, CEO at Thermo Electron Corp., is considering whether to issue shares in a subsidiary via an initial public offering (IPO). The company has developed an unusual corporate structure in which subsidiaries fund new ventures by raising debt and equity in... View Details

Keywords: Financial Management; Business Subsidiaries; Resource Allocation; Valuation; Organizational Structure; Business Headquarters; Initial Public Offering; Capital Structure; Capital Markets; Financial Strategy; Corporate Finance; Semiconductor Industry; Technology Industry

February 1984
Case

Megalith, Inc. -- Hay Associates (B)

By: D. Quinn Mills and George W. Baird

Describes Hay Associates Climate Survey Questionnaire and the eight dimensions of organizational climate. Rewritten by G.W. Baird, company partner. View Details

Keywords: Surveys; Organizations; Human Resources

February 1984
Case

Megalith, Inc. -- Hay Associates (C)

By: D. Quinn Mills, George W. Baird and George W. Baird

Provides a glossary of executive compensation terms. Rewritten by G.W. Baird, company partner. View Details

Keywords: Executive Compensation; Compensation and Benefits; Employment Industry

Forthcoming
Article

Disclosure Standards and Communication Norms: Evidence of Voluntary Sustainability Standards as a Coordinating Device for Capital Markets

By: Khrystyna Bochkay, Jeffrey Hales and George Serafeim

In this paper, we examine how the development of voluntary sustainability standards has affected the nature of information covered in conference calls. Using industry-specific dictionaries of sustainability terms contained in the disclosure standards developed by the... View Details

Keywords: Voluntary Disclosure; Accounting Standards; Sustainability Reporting; Sustainability Standards; ESG; ESG Disclosure; Accounting; Corporate Disclosure; Environmental Sustainability; Corporate Social Responsibility and Impact; Standards; United States