beer - Publications - Faculty & Research

August 1997 (Revised July 1999)
Case

Hewlett-Packard's Santa Rosa Systems Division (B): The Second Profiling Iteration

By: Michael Beer and Gregory C. Rogers

Describes the process of transforming a recently formed division of Hewlett-Packard. View Details

Keywords: Business Divisions; Transformation; Computer Industry

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Article

Eclectic Approach to Organizational Development

By: Edgar F. Huse and Michael Beer

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November–December 1996
Article

Looking Inward

By: Michael Beer and Russell A. Eisenstat

For a business to be successful, there must be a fit between strategy, organizational design, and leadership. Unfortunately, the landscape is littered with failed programs and initiatives. One major reason that the process is so difficult is that most people, when... View Details

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August 1996
Teaching Note

TRW's Information Services Division: Strategic Human Resource Management TN

By: Michael Beer and Gregory C. Rogers

Teaching Note for (9-496-003). View Details

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March 1995 (Revised February 1997)
Case

Apple Computer (A)(Abridged): Corporate Strategy and Culture

By: Michael Beer and Gregory C. Rogers

Provides an overview of the company's history, industry, competitive position, strategy, and organization. Analyzes the culture and morale at Apple. Written at a time when the company faces a very compelling threat to their business, and when morale within the company... View Details

Keywords: Organizational Design; Competitive Strategy; Corporate Strategy; Organizational Culture; Computer Industry

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February 1991
Teaching Note

People Express Airlines: Rise and Decline, Teaching Note

By: Michael Beer and Gary W. Loveman

Teaching Note for (9-490-012). View Details

Keywords: Air Transportation Industry

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October 1977 (Revised April 1983)
Case

James Cranston

By: Michael Beer and James G. Clawson

Describes the attitudes, feelings, and perceptions of the manager who will conduct the performance appraisal interview. View Details

Keywords: Interpersonal Communication; Performance Evaluation; Attitudes; Emotions; Perception

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1994
Chapter

Strategic Change: How to Realign the Organization to Implement Strategy

By: R. A. Eisenstat and M. Beer

Keywords: Organizational Change and Adaptation; Strategy

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July 2017 (Revised October 2017)
Supplement

Becton Dickinson: Innovation and Growth (B)

By: Raffaella Sadun, Michael Beer and James Weber

This (B) case supplements the (A) case by providing additional information and updates through early 2016. View Details

Keywords: Transformation; Change Management; Innovation Leadership; Mergers and Acquisitions; Organizational Change and Adaptation; Organizational Culture; Organizational Design; Strategy; Medical Devices and Supplies Industry; Health Industry; Manufacturing Industry; United States

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19 Dec 2005
Research & Ideas

The Regional Slice of Your Global Strategy

for gasoline in the United States to consist of five distinct regions. Other large markets where transport costs are relatively high in relation to product value, such as cement in Brazil or beer in China, can be similarly broken down.... View Details

Keywords: by Pankaj Ghemawat

16 Feb 2004
Research & Ideas

Marketing Wine to the World

occasions, while the breweries told people that beer is the beverage of every occasion. That's crazy. In the old country [Italy], wine was a blue-collar beverage, not an elitist, white-collar drink." Q: In 2000, Foster's of Australia... View Details

Keywords: by Manda Salls; Consumer Products; Entertainment & Recreation; Food & Beverage

12 Jul 2020
Book

The Harvard Business School Faculty Summer Reader 2020

Compete: Why Honest Conversations about Your Company’s Capabilities Are the Key to a Winning Strategy When company leaders can't hear the voices of their workers, serious strategic mistakes are likely. Michael Beer discusses ways... View Details

Keywords: by Staff

11 Sep 2012
First Look

First Look: September 11

Michael Beer and Lynda St. ClairHarvard Business School Case 913-521 A new Dallas-based health and beauty spa aims to use a highly distinctive human resource system as the foundation of its competitive strategy. By encouraging employees... View Details

Keywords: Sean Silverthorne

31 May 2017
Sharpening Your Skills

10 Harvard Business School Research Stories That Will Make Your Mouth Water

customers like his product. In This Classroom, Beer Can Improve Your Grade The Strategic Brew computer simulation puts MBAs in charge of their own breweries, rising or sinking based on the popularity of their pseudo suds. Ramon... View Details

Keywords: by Sean Silverthorne; Food & Beverage

Article

Reflections: Toward a Normative and Actionable Theory of Planned Organizational Change and Development

By: Michael Beer

A normative and actionable theory of planned organizational change and development is proposed based on fifty years of engagement by the author as a scholar-consultant. Five principles are central features of the theory and practice proposed: 1) Organizations are... View Details

Keywords: Consultant; Process; Systems; Silence; Organizational Change and Adaptation; Leadership; Learning; Management Teams

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