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  • May 2001 (Revised August 2001)
  • Case

Airbus A3XX: Developing the World's Largest Commercial Jet (B)

By: Benjamin C. Esty and Michael Kane
Supplements the (A) case. View Details
Keywords: Research and Development; Aerospace Industry
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  • March 2000
  • Case

Lockheed Martin: The Employer of Choice Mission

By: Clayton M. Christensen and Michael D Overdorf
A Lockheed Martin manager is faced with the decision of where to focus the organization's resources in order to develop a world-class employee development system. The manager's recommendation will serve as the basis for the company's goal of becoming an Employer of... View Details
Keywords: Organizational Culture; Resource Allocation; Decision Choices and Conditions; Employees; Human Resources; Leadership Development; Cost Management; Organizational Design; Aerospace Industry
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  • October 1988
  • Teaching Note

Boeing 767: From Concept to Production (A) and (B), Teaching Note

By: David A. Garvin
Teaching Note for (9-688-040) and (9-688-041). View Details
Keywords: Aerospace Industry
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  • November 1991 (Revised October 1993)
  • Supplement

British Airways: ""Go for It, America!"" Promotion (B)

By: Stephen A. Greyser
Provides details on the results of the campaign for British Airways (BA) in terms of expenditure by BA, press coverage, effect on bookings, and effect on overall market share. View Details
Keywords: Advertising Campaigns; Cost Management; Information Publishing; Marketing Strategy; Market Participation; Aerospace Industry
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  • March 1981
  • Supplement

Airframe Industry (O): December 1981

By: Benson P. Shapiro
Keywords: Aerospace Industry
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  • June 1981
  • Supplement

Airframe Industry (I): December 1980

By: Benson P. Shapiro
Keywords: Aerospace Industry
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  • June 1981
  • Supplement

Airframe Industry (G): December 1979

By: Benson P. Shapiro
Keywords: Aerospace Industry
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  • June 1981
  • Supplement

Airframe Industry (F): Fall 1979

By: Benson P. Shapiro
Keywords: Aerospace Industry
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  • June 1981
  • Supplement

Airframe Industry (C): Summer 1978

By: Benson P. Shapiro
Keywords: Aerospace Industry
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  • June 1981
  • Supplement

Airframe Industry (B): Spring 1978

By: Benson P. Shapiro
Keywords: Aerospace Industry
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  • December 1998
  • Supplement

Air Products' Internet Strategy, Video

By: F. Warren McFarlan
Keywords: Internet and the Web; Strategy; Aerospace Industry
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  • May 1988 (Revised November 1990)
  • Supplement

Airbus vs. Boeing (C): Steps Toward Dispute Resolution

By: Malcolm S. Salter
Presents partial resolution of problem. Cites points still to be resolved in trade dispute between U.S. aircraft manufacturers and Airbus Industrie. To be used as a handout after discussion of the case. View Details
Keywords: Trade; Problems and Challenges; Conflict and Resolution; Aerospace Industry; United States
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  • Profile

Revital Gabay

she might not have comparable impact again. "I felt as if I had peaked at twenty," she says. But after completing her engineering degree and accepting a position at Israel Aerospace Industries, she found a new way to assert... View Details
Keywords: Manufacturing/Energy; Tech; Consulting
  • 01 Jun 2001
  • News

Eric C. Feagler: Against the Odds

When he graduated from the United States Naval Academy in 1990 with a degree in aerospace engineering, Eric Feagler (MBA 2001) had already been accepted by the Navy’s elite flight training program. After a brief postgraduation return to... View Details
Keywords: Peter K. Jacobs; Navy; Computer Systems Design and Related Services; Professional Services

    Guy W. Vaughan

    Vaughan was instrumental in the creation of products such as the Wright Whirlwind J-6 plane, used by Charles Lindbergh, and the Wright Cyclone engine series, which were used in DC-1 aircraft. Vaughan’s real achievements, however, came during World War II, when he... View Details
    Keywords: Automotive & Aerospace

      Alex Trotman

      Being of Scottish descent, Trotman’s presence as CEO of Ford was seen as quite rare at the old auto giant. However, with Trotman’s special attention to leadership at all levels, he continued to improve the company’s operations. Instituting intensive, innovative... View Details
      Keywords: Automotive & Aerospace

        Willard F. Rockwell, Jr.

        Having worked in many of the company's subsidiaries since graduating from college, Rockwell Jr. assumed leadership from his father in 1967 and expanded the company across the globe through a series of mergers and acquisitions. View Details
        Keywords: Automotive & Aerospace

          Willard F. Rockwell

          Trained as an engineer, Rockwell had several positions in the auto-parts manufacturing industry prior to becoming president of the entity now known as Rockwell International. Though the company was successful as an auto-parts maker, Rockwell expanded it into many other... View Details
          Keywords: Automotive & Aerospace

            Simon Ramo

            A brilliant scientist, Ramo held 25 patents by the age of 30. He was responsible for much of the development of the Air Force’s ballistic missile, airborne radar, computer, navigation and armament control systems. He started his own company in 1953, and it merged with... View Details
            Keywords: Automotive & Aerospace

              Larry L. Prince

              Prince continued Genuine Parts’ record 50-year history of consecutive sales and earnings increases. Through an expanding product line and strategic acquisitions, the company revenues have increased from $3 billion to over $8 billion. Prince has also been a key leader... View Details
              Keywords: Automotive & Aerospace