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    • News  (120)
    • Research  (207)
    • Events  (6)
  • Faculty Publications  (118)

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  • All HBS Web  (488)
    • News  (120)
    • Research  (207)
    • Events  (6)
  • Faculty Publications  (118)
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  • 06 Aug 2018
  • Research & Ideas

Supersmart Manufacturing Tools are Lowering Prices on TVs, Bulbs, and Solar Panels

can make amazingly sophisticated parts. One interesting situation that I wrote a case on was the company Rhythm & Hues, a well-known visual effects (VFX) company. The case question was what circumstances led them to (1) win four... View Details
Keywords: by Sean Silverthorne; Manufacturing; Electronics
  • 24 Jan 2017
  • First Look

First Look at New Research: January 24, 2017

that the product will grow its revenue eight times by 2018. Visually identified by a mascot, Miip seeks to reimagine adverting by becoming a user's trusted companion on the mobile phone, introducing them to new, relevant products, much as... View Details
Keywords: Sean Silverthorne
  • 29 Nov 2004
  • Research & Ideas

Caves, Clusters, and Weak Ties: The Six Degrees World of Inventors

visual and econometric evidence now backs it up. But it moves the question from how to develop your isolated internal R&D function to how to manage a collection of transient professionals who are constantly communicating and moving.... View Details
Keywords: by Sara Grant; Publishing
  • 31 Jul 2006
  • Research & Ideas

When Not to Trust Your Gut

tendency, look at the following diagram from Roger Shepard's book Mind Sights: Original Visual Illusions, Ambiguities, and Other Anomalies (W. H. Freeman, 1990): Illustration of two tables © 1990 Roger N. Shepard How do the two tables... View Details
Keywords: by Max H. Bazerman & Deepak Malhotra
  • 16 Dec 2002
  • Lessons from the Classroom

Marrying Distance and Classroom Education

"It's amazing how much you see with your ears and hear with your eyes in the classroom." You have the visual and auditory environment in the classroom that you don't have online. And so, how do you adapt your teaching style to... View Details
Keywords: by Sean Silverthorne
  • 09 Mar 2010
  • First Look

First Look: March 9

contains sample problems, pre-built Excel models to calculate breakeven, and charts and graphs that help visualize the results. Purchase this note:http://cb.hbsp.harvard.edu/cb/product/510080-PDF-ENG Marketing Analysis Toolkit: Breakeven... View Details
Keywords: Martha Lagace
  • 02 Feb 2004
  • Research & Ideas

Mapping Your Corporate Strategy

business leaders. Martha Lagace: Why should companies learn more about the benefits of strategy maps? What could companies be doing better than they are now? Robert S. Kaplan: A strategy map provides a visual representation of the... View Details
Keywords: by Martha Lagace
  • 03 Feb 2003
  • Research & Ideas

Web Services

interface design for Web services, one audience member asked Scott. What will be different about the car of the future's dashboard? "We favor audio interfaces over visual displays," he replied. "The bigger issues are... View Details
Keywords: by Julia Hanna; Service
  • 08 Mar 2016
  • First Look

March 8, 2016

while users who are influenced by listings' visual presentation and page position became more likely to click on Google's own Flight Search listing. The authors consider implications of these findings for competition policy and for online... View Details
Keywords: Sean Silverthorne
  • 25 Oct 2016
  • First Look

October 25, 2016

a company’s population health footprint. Examples, statistics, and visuals showcase emerging corporate involvement in public health and underscore the business opportunities available to companies that invest in health. Publisher's link:... View Details
Keywords: Sean Silverthorne
  • 26 Jan 2021
  • Research & Ideas

A New Way to Cut Credit Card Debt: Pay Off One Purchase at a Time

also provides a visual progress cue, as borrowers see purchases vanish from their statements. Norton worked on the project with Grant E. Donnelly, an assistant professor at Ohio State University; Cait Lamberton, a marketing professor at... View Details
Keywords: by Kristen Senz; Financial Services
  • 03 Apr 2018
  • First Look

New Research and Ideas, April 3, 2018

trust in government and support for government services. In Study 2, residents of Boston, Massachusetts, who interacted with a website that visualized both service requests (e.g., potholes) and efforts by the city government to address... View Details
Keywords: Sean Silverthorne
  • 08 Aug 2016
  • Lessons from the Classroom

Panic Management: Keep Your Eyes on the Road

Margolis said. Then put your body into your best posture, close your eyes, and visualize that you are breathing through your heart. Third, invoke a positive emotion by thinking of something you’re grateful for or a joyful memory.... View Details
Keywords: by Dina Gerdeman
  • 14 Jan 2008
  • Research & Ideas

Mapping Polluters, Encouraging Protectors

Citizens, industrial polluters, and scholars do not usually see eye to eye—but that may change with a new Web site that monitors corporate environmental performance in the United States. According to the university professors who created it, MapEcos (mapecos.org) is a... View Details
Keywords: by Martha Lagace; Manufacturing; Chemical
  • 02 Feb 2016
  • First Look

February 2, 2016

search results and users' decisions about where and how to focus their attention: Users who decide what to click based on listings' relevance became more likely to select paid listings, while users who were influenced by listings' visual... View Details
Keywords: Sean Silverthorne
  • 20 Sep 2016
  • First Look

September 20, 2016

Feeley, Robert S. Kaplan, and Steven J. Frank Abstract—Question: Can we create a value-based tool to visualize the outcomes and cost of various treatments that could facilitate patient-centered decision making? Summary Answer: We... View Details
Keywords: Sean Silverthorne
  • 29 Aug 2017
  • First Look

First Look at New Research and Ideas, August 29

highlighting the work performed by the government of an archetypal American town increased trust in government and support for government services. In Study 2, Boston residents who interacted with a website that visualized both service... View Details
Keywords: Sean Silverthorne
  • 29 Jan 2014
  • Research & Ideas

Super Bowl Ads for Multitaskers

a particular task-for example, announcing a semiannual sale starting the following day. The other two types of ads focus on image, building up the perception of the brand rather than exhorting a consumer to purchase. Imagery-focused ads do this with stunning View Details
Keywords: by Michael Blanding; Advertising; Sports
  • 08 May 2018
  • First Look

First Look at New Research and Ideas, May 8, 2018

1979). Counter to this notion, results from six experiments show that lay people adhere more to advice when they think it comes from an algorithm than from a person. People showed this sort of algorithm appreciation when making numeric estimates about a View Details
Keywords: Sean Silverthorne
  • 08 Jan 2019
  • First Look

New Research and Ideas, January 8, 2019

collaborative filtering with cosine similarity of products, and comparison of different prediction models. Purchase this case:https://hbsp.harvard.edu/product/119024-PDF-ENG Harvard Business School Case 118-107 Data Visualization &... View Details
Keywords: Dina Gerdeman
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