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Show Results For
- All HBS Web
(294)
- People (1)
- News (39)
- Research (208)
- Multimedia (3)
- Faculty Publications (88)
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- 20 Dec 2010
- Research & Ideas
New Dean Sets Five Priorities for HBS
proposition of MBA education, said Nohria. "We need to innovate to make the value proposition of what it means to come here even more compelling." While remaining... View Details
- 24 Feb 2014
- Research & Ideas
Busting Six Myths About Customer Loyalty Programs
shopper as well, he or she would receive an inferior service. Then as well as now, the more a shopper spends at a particular store, the better that retailer can offer specific value propositions that... View Details
- 14 Jul 2003
- Research & Ideas
Keeping Your Balance With Customers
measured the percentage of customers who were unprofitable. 2. Customer acquisition. Acquiring new customers is the most laborious and expensive part of CM. Once the market has been segmented, analyzed, and targeted, the company communicates its View Details
Keywords: by Robert S. Kaplan & David P. Norton
- 17 Sep 2001
- Research & Ideas
Let Customers Call the Shots
that would directly welcome empowerment, companies whose value proposition evolves around consumer control should expect a slow start and work on consumer education and reassurance. You could argue that... View Details
Keywords: by Martha Lagace
- 23 Apr 2014
- HBS Case
Are Electronic Cigarettes a Public Good or Health Hazard?
the amount of nicotine they inhale, gradually weaning themselves off their addiction if they choose. “The value proposition of e-cigarettes is clear” "The value View Details
- 03 Jan 2008
- What Do You Think?
Does Judgment Trump Experience?
process posing other more interesting propositions for consideration. Tony Wanless emphasized the importance of knowing the way leaders learn from experience, suggesting the need for "a synthesis of thinking that adds View Details
Keywords: by Jim Heskett
- 03 Apr 2009
- What Do You Think?
How Much Obsolescence Can Business and Society Absorb?
their leaders to recognize the importance and take advantage of advances in communications technology to remain relevant and competitive. J. W. Carpenter reported that "Our study shows that without the capacity to absorb [information] technology [a] business has... View Details
- 30 Aug 2016
- First Look
August 30, 2016
economy or aggregation of citizens’ preferences, government preferences are present biased, resulting in an over accumulation of debt. Calibrating this parameter with values in the literature, the model can reproduce debt levels and... View Details
Keywords: Carmen Nobel
- 23 Nov 1999
- Research & Ideas
What’s Your Strategy for Managing Knowledge?
previously developed solutions — as well as value propositions that helped him estimate how much money the client would save by implementing the system. Because Love reused this material, Ernst & Young... View Details
- 07 Feb 2017
- First Look
First Look at New Research: February 7
Location Choices Through the Value Chain By: Alcácer, Juan, and Mercedes Delgado Abstract—We explore the impact of geographically bounded, intra-firm linkages (internal agglomerations) and geographically bounded, inter-firm linkages... View Details
Keywords: Sean Silverthorne
- 09 Jan 2019
- Research & Ideas
The UK Needs a Bold Strategy Around Competition to Survive Brexit
developing a post-Brexit strategy, including a green paper on industrial strategy published last year, Porter believes a far bolder approach is needed. First and foremost, the UK must define a new value View Details
Keywords: by Michael Blanding
- 11 Feb 2008
- Research & Ideas
Does Democracy Need a Marketing Manager?
of politics is higher than it has been in the last couple of decades. Also, one way of viewing local elections and political primaries is as a product development process for the major parties. Letting voters choose among a diverse array of candidates with distinct... View Details
Keywords: by Sean Silverthorne
- 14 Jun 2004
- Research & Ideas
The Big Money for Big Projects
matters in the investment decisions made in financing a project. Could you explain this further? A: Modigliani and Miller's (M&M) "irrelevance" proposition is one of the foundations of modern finance. It states that... View Details
- 05 Feb 2019
- First Look
New Research and Ideas, February 5, 2019
any, difference will the “New Silk Road” make in the global educational landscape? Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55549 Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 13 Platform Systems vs. Step Processes—The... View Details
Keywords: Dina Gerdeman
- 29 Sep 2015
- First Look
September 29, 2015
whose value proposition is based on heritage—in this case “achievements for the benefit of mankind” (derived directly from Alfred Nobel’s will). It is also defined as a “networked brand,” one where four... View Details
Keywords: Sean Silverthorne
- 14 Aug 2018
- First Look
First Look at New Research and Ideas, August 14, 2018
value proposition to maximize value creation for both consumers and the luxury brands that supported the business model. The jury was still out on whether a rental model could... View Details
Keywords: by Sean Silverthorne
- 20 Jan 2009
- Research & Ideas
Risky Business with Structured Finance
this product was so superior to other channels of financing. We also started hearing the phrase, 'These structures create yield out of thin air.' It implies magic, or a violation of a very standard notion in finance, a Modigliani-Miller View Details
- 03 Nov 2014
- Research & Ideas
Brand Lessons From the Nobel Prize
the value proposition that they put forth." “Everybody knows what the Nobel Prize is and what it does, but practically nobody knows how it does it,” The study involved historical research and hours of... View Details
Keywords: by Carmen Nobel
- 28 Apr 2015
- First Look
First Look: April 28
objective is to build on Selznick's seminal work to investigate the value proposition of leadership consistent with institutional theory. We examine public interview transcripts from 52 senior executives and... View Details
Keywords: Sean Silverthorne
- 27 Jun 2017
- First Look
First Look at New Research and Ideas, June 27
and SEC oversight than previously suggested. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52776 forthcoming Journal of Financial Economics Reexamining Staggered Boards and Shareholder Value By: Wang, Charles C.Y., and... View Details
Keywords: Sean Silverthorne