Publications

June 2015
Supplement

MINTing Innovation at NewYork-Presbyterian (B)

By: Richard G. Hamermesh and Michael Norris

This short (B) case gives an update on the progress that MINT has made at NYP since the end of the (A) case. View Details

September 2013
Supplement

The Abraaj Group and the Acibadem Healthcare Investment (B)

By: Paul A. Gompers, Bora Uluduz and Firdevs Abacioglu

This case provides an update on the ultimate outcome of the transaction presented in The Abraaj Group and the Acibadem Healthcare Investment (A). View Details

Keywords: Health Care; Leveraged Buyouts; Private Equity; Health Care and Treatment; Europe

January 1995 (Revised March 1995)
Supplement

Apple Computer 1995 (A)

By: David B. Yoffie and Takia Mahmood

Updates Apple Computer--1992. Summarizes the key strategic actions from 1992 to 1995 regarding PCs, the PowerMac, multimedia, OS licensing, and alliances with IBM. View Details

Keywords: Competitive Strategy; Information Infrastructure; Alliances; Rights; Computer Industry

May 2019
Case

Elon Musk's Big Bets Update, 2019

By: David B. Yoffie and Daniel Fisher

This short case provides an update to Elon Musk's strategy and tactical moves with Tesla, Solar City, and SpaceX from 2016-2019. View Details

March 1991 (Revised October 1994)
Case

Coca-Cola vs. Pepsi-Cola and the Soft Drink Industry

By: Michael E. Porter

Describes the competition between Coca-Cola and Pepsi-Cola. Provides a summary of the history of the soft drink industry prior to World War II, and over the period 1950-1990 in greater detail. Major strategic competitive moves and countermoves are described. Also... View Details

Keywords: Competition; Industry Growth; Business Strategy; Food and Beverage Industry

December 2014 (Revised May 2015)
Supplement

Growth Hacking at Bazaart (B)

By: Jeffrey Bussgang and Matthew G. Preble

"Growth Hacking at Bazaart (B)" provides a brief update of what has transpired at Bazaart since the timing of "Growth Hacking at Bazaart (A)". View Details

Keywords: Growth Hacking; Customer Acquisition; Startup Marketing; Startup Nation; Business Startups; Social Marketing; Marketing; Growth and Development; Customers; Fashion Industry; Technology Industry; Israel

February 2009 (Revised March 2009)
Supplement

AFSCME vs. Mozilo...and "Say on Pay" for All! (B)

By: Fabrizio Ferri and James Weber

Union seeks to protect its pension funds through shareholder activism focused on corporate governance and executive compensation. The (B) case updates the (A) case. View Details

Keywords: Executive Compensation; Labor Unions; Corporate Governance

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February 2000 (Revised February 2001)
Case

Streamline (B)

By: Jeffrey F. Rayport

Updates the (A) case. Describes competitive developments and the evolution of Streamline's strategy through 1999. A rewritten version of an earlier case. View Details

Keywords: Competitive Strategy

February 1991 (Revised March 1993)
Supplement

USSR--1990, Supplement

By: Willis M. Emmons III

Provides an update of key social, political, and economic outcomes in the Soviet Union over the period April 1990 to February 1991. View Details

Keywords: Social Issues; Outcome or Result; Government and Politics; Economy; Transition; Soviet Union

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September 2019
Supplement

Adaptive Platform Trials: The Clinical Trial of the Future? (B)

By: Ariel D. Stern and Sarah Mehta

This case provides an update to the (A) case, which introduces students to adaptive platform trials, an ambitious, more efficient type of clinical trial that increases access to therapies. The (A) case centers on Dr. Brian Alexander’s efforts to launch an adaptive... View Details

Keywords: Clinical Trials; Drug Trials; Drug Testing; Cancer Trials; Glioblastoma; Platform Trials; Adaptive Trials; Adaptive Platform Trials; Health Testing and Trials; Health Care and Treatment; Financing and Loans; Business Strategy; Health Industry; United States

August 2020
Supplement

Sheena Gupta (B)

By: Leslie Perlow and Matthew Preble

Sheena Gupta (B) provides a brief update to how Gupta is thinking about crafting her life in context of the COVID-19 global pandemic. View Details

Keywords: Personal Development and Career; Values and Beliefs; Work-Life Balance; Health Pandemics; Singapore

April 2019
Supplement

Upwork in 2019

By: David Yoffie and Allison M. Ciechanover

Stephane Kasriel, the CEO of Upwork, the leading platform for freelance labor, updates his progress on how to redesign its business model in 2019. View Details

Keywords: Strategy; Platform; Platform Businesses; Technology; Business Model; Digital Platforms; Growth and Development Strategy; Internet and the Web; Labor

15 Oct 2001
Research & Ideas

Rethinking E-Leadership

can't be bothered with the details of their business is crazy. —Robert Hargrove in E-Leader Updated advice: Leaders must constantly push the boundaries of established ways of doing business—but they must also know which established... View Details

Keywords: by Melissa Raffoni

June 1994 (Revised March 1995)
Supplement

Swissair's Alliances (B)--1991-94

By: David B. Yoffie

Updates the company's progress in increasing cooperation with its partners in the European Quality Alliance and Global Excellence Alliance. A rewritten version of an earlier supplement. View Details

Keywords: Partners and Partnerships; Alliances; Globalization; Air Transportation Industry

May 2024
Supplement

GameStop: Social Media Finds a Cheat Code (B)

By: Joseph Pacelli and Sarah Mehta

This case accompanies “GameStop: Social Media Finds a Cheat Code (A),” no. 124-005. It provides an update on pertinent events from 2021 to 2023. View Details

Keywords: Finance; Markets; Value; Financial Services Industry; Video Game Industry; United States

June 2009
Supplement

F. William McNabb, Chairman, Vanguard Group, Interviewed by Professor John Quelch, April 2008

By: John A. Quelch

Professor John Quelch interviewed F. William McNabb, Chairman, Vanguard Group in April 2008 to review updates since the original case was published in 2004. View Details

Keywords: Growth and Development Strategy; Brands and Branding; Marketing Strategy; Financial Services Industry; United States

February 2008 (Revised March 2008)
Supplement

Terumo (B)

By: David Godes, Masako Egawa and Mayuka Yamazaki

This case provides an update on the firm's decision regarding its U.S. sales strategy for its catheter products and the progress of Solution Pack. View Details

Keywords: Strategy; Global Strategy; Sales; Medical Devices and Supplies Industry; United States

February 1992 (Revised January 1996)
Supplement

Birds Eye and the U.K. Frozen Food Industry (B)

By: David J. Collis

Describes the change in strategy Birds Eye adopted in the 1980s in the face of declining profitability and eroding market share. Updates the (A) case. View Details

Keywords: Stock Shares; Adoption; Business Strategy; Corporate Strategy; Vertical Integration; Food and Beverage Industry; United Kingdom