Publications

15 Jan 2021
News

Top Ten Technology Books Of 2020

February 2000 (Revised April 2003)
Case

InSite Marketing Technology (A)

By: Lynda M. Applegate, Genevieve J.S. Feraud and Sheila L Marcelo

Introduces students to products and services that improve customers' online shopping experience. Also discusses the challenges of marketing new product concepts and finding funding for start-up ventures. View Details

Keywords: Customer Focus and Relationships; Financing and Loans; Technological Innovation; Business or Company Management; Marketing Strategy; Product Launch; Service Delivery; Competitive Strategy; Competitive Advantage; Service Industry; Web Services Industry

August 2011 (Revised November 2012)
Case

Danielle Marcoux at AdNet2Win Technologies

By: Anthony J. Mayo and Joshua D. Margolis

Danielle Marcoux, Director of Web Design at AdNet2Win Technologies, must decide how best to confront Charles Davide, the Chief Technology Officer and leader of the design team charged with overseeing a major upgrade of the company's proprietary customer loyalty... View Details

Keywords: Management Style; Management Teams; Interpersonal Communication; Creativity; Status and Position; Web Services Industry

March 1997 (Revised January 1999)
Case

Cambridge Technology Partners: Corporate Venturing (August 1996)

By: Paul A. Gompers and Catherine M. Conneely

Concerns the decision of Jim Sims, president and CEO of Cambridge Technology Partners (CTP) to form a corporate venture capital subsidiary. CTP is a fast-growing information technology consulting firm that has been presented with many investment opportunities from... View Details

Keywords: Decisions; Venture Capital; Leadership; Information Technology; Investment; Opportunities; Customer Focus and Relationships; Business Startups; Business Subsidiaries; Information Technology Industry; Information Technology Industry; Cambridge

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April 2011
Article

The Origins of Japanese Technological Modernization

By: Tom Nicholas

Explanations of Japanese technological modernization from the late nineteenth to the mid-twentieth century have increasingly focused on domestic capabilities as opposed to the traditional emphasis on knowledge transfers from the West. Yet, the literature is mostly... View Details

Keywords: Knowledge Sharing; Body of Literature; Innovation and Invention; Technological Innovation; Patents; Measurement and Metrics; Expansion; Growth and Development Strategy; Economic Growth; Developing Countries and Economies; Information Technology; Technology Industry; Japan; Germany; Great Britain; United States

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Read Now

Research Summary

Technological Competition in Computing

By: Shane M. Greenstein

On what dimensions do computing platforms compete, and how does that competition help or hinder the deployment of technical standards? What principles shape choices over platform governance, and how do those choices shape competitive outcomes? In this line of... View Details

October 2015
Teaching Note

DRW Technologies (Brief Case)

By: Stephen A. Greyser and William Ellet

Teaching note for case 916-535. This note addresses use of the case at different levels and in different courses, with considerable role play suggestions. Updated in September 2020, and now includes a supplemental section with specific experience-based guides for use... View Details

September 2011 (Revised November 2011)
Supplement

Longtop Financial Technologies (C)

By: David F. Hawkins, Annelena Lobb and Aldo Sesia

Chinese government raises barriers to U.S. Public Company Accounting Oversight Board auditing Deloitte's Chinese auditing firms. View Details

Keywords: Accounting Audits; Business Ventures; Public Ownership; Government and Politics; Financial Services Industry; China

September 2011 (Revised October 2011)
Supplement

Longtop Financial Technologies (B)

By: David F. Hawkins, Annelena Lobb and Aldo Sesia

Keywords: Finance; Technology

September 2011 (Revised February 2014)
Case

Longtop Financial Technologies (A)

By: David F. Hawkins, Annelena Lobb and Aldo Sesia

Keywords: Financial Services Industry

March 1975
Background Note

Note on Technology Planning

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Video

SEAS/HBS Showcase Technology Event

Web

Scams | Information Technology

Scams There are various scams and tactics that cybercriminals use to target us everyday. Learn more about common tactics they may use and steps you can take to minimize your risk. Be alert for suspicious messages Cyberattacks often begin with fraudulent “phishing”... View Details

18 Feb 2019
Book

What’s Really Disrupting Business? It’s Not Technology

established companies lament the disruption they’re facing at the hand of technologically savvy startups. But Teixeira, the Lumry Family Associate Professor of Business Administration, argues that these newcomers simply spotted and served... View Details

Keywords: by Danielle Kost; Beauty & Cosmetics; Insurance; Service; Retail

09 Jan 2017
News

Obama’s Technology Legacy

March 1999 (Revised January 2000)
Background Note

Interactive Technologies and Relationship Marketing Strategies

By: Youngme E. Moon

Outlines the role of interactive technologies in the development of relationship marketing strategies. View Details

Keywords: Marketing Strategy; Customer Relationship Management; Technology

October 2003 (Revised February 2004)
Case

Dividend Policy at Linear Technology

By: Malcolm P. Baker and Alison Berkley Wagonfeld

In 1992, Linear Technology, a designer and manufacturer of analog semiconductors, initiated a dividend. The firm increased its dividend by approximately $0.01 per share each year thereafter. In fiscal year 2002, Linear experienced its first significant drop in sales... View Details

Keywords: Financial Strategy; Investment Return; Financial Condition; Taxation; Initial Public Offering; Financial Management; Semiconductor Industry

July 2007 (Revised October 2007)
Teaching Note

Akamai Technologies (TN)

By: Thomas R. Eisenmann

Keywords: Technology Industry

October 2000
Case

Framework Technologies Corp.

By: G. Felda Hardymon, Ann Leamon, Ashesh Shah and David Waller

Dan Slavin, CEO of Framework Technologies, is contemplating a complete restart for his company to erase the impact of its shift in product and business strategy since inception. This case describes the issues he must consider, which include the impact of such a change... View Details

Keywords: Restructuring; Innovation and Invention; Cost vs Benefits; Venture Capital; Technology Industry