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  • All HBS Web  (8,413)
    • People  (26)
    • News  (2,383)
    • Research  (4,476)
    • Events  (23)
    • Multimedia  (164)
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Show Results For

  • All HBS Web  (8,413)
    • People  (26)
    • News  (2,383)
    • Research  (4,476)
    • Events  (23)
    • Multimedia  (164)
  • Faculty Publications  (2,876)
← Page 9 of 8,413 Results →
  • May–June 2024
  • Article

What Makes a Successful Celebrity Brand?

By: Ayelet Israeli, Jill Avery, Leonard A. Schlesinger and Matt Higgins
Celebrities have shifted from endorsing established brands to being influencers for established brands to drawing on their influence to create brands themselves. The authors examine what it takes to make celebrity brands work. View Details
Keywords: Celebrities; Celebrity Endorsement; Celebrity Management; Celebrity; Direct To Consumer Marketing; DTC; Influencer Marketing; Influencers; Influencer Advertising; Influencer; Brands and Branding; Product Marketing; Power and Influence; Advertising; Social Media; Consumer Products Industry; United States
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Israeli, Ayelet, Jill Avery, Leonard A. Schlesinger, and Matt Higgins. "What Makes a Successful Celebrity Brand?" Harvard Business Review 102, no. 3 (May–June 2024): 50–55.
  • February 2024 (Revised May 2024)
  • Case

Johnson Security Bureau: Building Multigenerational Success

By: Henry McGee, Annelena Lobb and David Muoser
Jessica Johnson-Cope, CEO of Johnson Security Bureau (JSB), pondered options for scaling the firm. JSB was the oldest Black-owned security firm in New York, and among the oldest Black-owned security firms in the United States. It provided mostly unarmed security guards... View Details
Keywords: Business Growth and Maturation; Gender; Race; Cybersecurity; Growth and Development Strategy; Competitive Strategy; Expansion; New York (state, US)
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McGee, Henry, Annelena Lobb, and David Muoser. "Johnson Security Bureau: Building Multigenerational Success." Harvard Business School Case 824-040, February 2024. (Revised May 2024.)
  • July 2005
  • Class Lecture

Just Enough: Defining Lifelong Success (FSS)

By: Howard H. Stevenson
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Stevenson, Howard H. "Just Enough: Defining Lifelong Success (FSS)." Harvard Business School Class Lecture 805-165, July 2005.
  • April 2003 (Revised October 2004)
  • Case

Novartis: The Challenge of Success (B)

By: Sandra J. Sucher and Stacy McManus
When Dr. Daniel Vasella learned of the early Phase 1 trial results, he immediately decided what course of action Novartis would take. Students will be able to examine and assess the concrete steps, and the rationale behind them, that Novartis took in response to this... View Details
Keywords: Decision Making; Moral Sensibility; Innovation and Invention; Distribution; Product Development; Production; Problems and Challenges; Research and Development; Biotechnology Industry; Pharmaceutical Industry
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Sucher, Sandra J., and Stacy McManus. "Novartis: The Challenge of Success (B)." Harvard Business School Case 603-044, April 2003. (Revised October 2004.)
  • 29 Sep 2014
  • News

Strike a power pose for success

  • 27 Aug 2009
  • News

Taking the responsible route to success

  • 01 Mar 2008
  • News

Secrets Behind a VC Success Story

Jim Breyer (MBA ’87) never intended to make a career of venture capital. But he turned out to be pretty good at picking winners and helped propel Accel Partners into the ranks of the top VC firms. more Case-Method Godfather Chris Christensen Recognized as a leading... View Details
  • 01 Jun 2008
  • News

The Secrets to Successful Strategy Execution

Keywords: Gary L. Neilson, Karla L. Martin, Elizabeth Powers
  • March 1988 (Revised September 1988)
  • Case

Friendly Competitors: The Amalgamated Aluminum Succession

By: Benson P. Shapiro
Keywords: Management Succession; Mining Industry; Manufacturing Industry
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Shapiro, Benson P. "Friendly Competitors: The Amalgamated Aluminum Succession." Harvard Business School Case 588-064, March 1988. (Revised September 1988.)
  • September 6, 2011
  • Article

Judging Success in Funding Medical Research

By: Robert C. Pozen
Keywords: Success; Research; Health; Money
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Pozen, Robert C. "Judging Success in Funding Medical Research." Philanthropy Journal (September 6, 2011).
  • 24 May 2006
  • Conference Presentation

Lessons from Successful Family Business Dynasties

By: John A. Davis
Keywords: Family Business; Success
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Davis, John A. "Lessons from Successful Family Business Dynasties." Paper presented at the Family Business Network Conference, Sao Paulo, Brazil, May 24, 2006.
  • Oct 08 2019
  • Testimonial

Adding New Skills to a Successful Career

  • September 1984
  • Background Note

Informal Networks: Keys to Successful Management

By: J. Ronald Fox and Paul E. Morrison
Keywords: Social and Collaborative Networks; Management; Success
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Fox, J. Ronald, and Paul E. Morrison. "Informal Networks: Keys to Successful Management." Harvard Business School Background Note 385-153, September 1984.
  • June 2023
  • Exercise

Successful Governance for the Family Enterprise

By: Christina R. Wing
This exercise examines three different family enterprise scenarios to open a conversation on what makes them successful. We look at how there is no strategy that fits all for family businesses, but there are strategies that can influence both the business and the... View Details
Keywords: Family Business; Strategy; Success
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Wing, Christina R. "Successful Governance for the Family Enterprise." Harvard Business School Exercise 623-083, June 2023.
  • 2013
  • Chapter

The Most Successful CEOs Come from Within

By: Joseph L. Bower

The financial crisis of 2008 and the Great Recession caused a crisis of public confidence in business and American-style capitalism, with its focus on maximizing shareholder value. Corporate leaders understood that reform was needed and that they needed to commit... View Details

Keywords: Governing and Advisory Boards; Management Succession; Business and Community Relations; Management Teams
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Bower, Joseph L. "The Most Successful CEOs Come from Within." In How CEOs Can Fix Capitalism, edited by Raymond V. Gilmartin and Steven E. Prokesch, 124–127. Boston, MA: Harvard Business Review Press, 2013. Electronic.
  • October 2010 (Revised July 2012)
  • Case

Hewlett-Packard Company: CEO Succession in 2010

By: Jay W. Lorsch, Krishna G. Palepu and Melissa Barton
Mark Hurd resigned as the CEO of Hewlett Packard in 2010 after the board discovered that he had misfiled expense reports and paid an H.P. contractor for unsubstantiated work. After Hurd left H.P., he joined Oracle, an H.P. competitor. Soon thereafter, the H.P. board... View Details
Keywords: Ethics; Governing and Advisory Boards; Leadership Development; Management Succession; Competitive Strategy; Technology Industry
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Lorsch, Jay W., Krishna G. Palepu, and Melissa Barton. "Hewlett-Packard Company: CEO Succession in 2010." Harvard Business School Case 411-056, October 2010. (Revised July 2012.)

    Initial Coin Offering (ICO) Success and Post-ICO Performance

    We compile a comprehensive data set of initial coin offerings (ICOs) from 19 data sources including 11 ICO aggregators. We alleviate severe limitations of available ICO data by performing the first systematic analysis of ICO data quality. We use our data set to... View Details
    • December 2022
    • Article

    Initial Coin Offering (ICO) Success and Post-ICO Performance

    By: Evgeny Lyandres, Berardino Palazzo and Daniel Rabetti
    We compile a comprehensive data set of initial coin offerings (ICOs) from 19 data sources including 11 ICO aggregators. We alleviate severe limitations of available ICO data by performing the first systematic analysis of ICO data quality. We use our data set to study... View Details
    Keywords: Cryptocurrency; Investment Return; Entrepreneurial Finance; Success; Performance
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    Lyandres, Evgeny, Berardino Palazzo, and Daniel Rabetti. "Initial Coin Offering (ICO) Success and Post-ICO Performance." Management Science 68, no. 12 (December 2022): 8658–8679.
    • July 2023
    • Case

    Schuberg Philis: From Success to Significance

    By: Thomas J. DeLong and Daniela Beyersdorfer
    The founders of Dutch professional services firm Schuberg Philis, and the new leadership team entrusted with the day-to-day management, must set the path forward in 2019. The company has grown into a €70 million revenue strong IT provider with top ranks in the... View Details
    Keywords: Management Succession; Growth Management; Change Management; Transformation; Mission and Purpose; Leadership; Leading Change; Information Technology Industry; Consulting Industry; Europe; Netherlands
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    DeLong, Thomas J., and Daniela Beyersdorfer. "Schuberg Philis: From Success to Significance." Harvard Business School Case 424-012, July 2023.
    • 04 Oct 2004
    • Research & Ideas

    Start to Measure Your E-commerce Success

    of treating the topic of e-commerce with awe and confusion, we can now discuss the subject more objectively." What follows is an excerpt from his new book, Implementing E-commerce Strategies: A Guide to Corporate Success after the... View Details
    Keywords: by Marc J. Epstein
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