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      • June 2014
      • Teaching Note

      FanMode: Launching a Global Sports Venture

      By: William R. Kerr and Penelope Rossano
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      Kerr, William R., and Penelope Rossano. "FanMode: Launching a Global Sports Venture." Harvard Business School Teaching Note 814-124, June 2014.
      • 2014
      • Working Paper

      Conflicts of College Conference Realignment: Pursuing Revenue, Preserving Tradition, and Assessing the Future

      By: Vadim Kogan and Stephen A. Greyser
      Over the past two years, conference realignment has taken a front seat in the college sports landscape. Economic incentives were too attractive to overlook for some universities. College football programs across the country have a lot at stake, because for many,... View Details
      Keywords: Organizational Change and Adaptation; Motivation and Incentives; Higher Education; Sports; Revenue; Emotions; Sports Industry; Sports Industry
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      Kogan, Vadim, and Stephen A. Greyser. "Conflicts of College Conference Realignment: Pursuing Revenue, Preserving Tradition, and Assessing the Future." Harvard Business School Working Paper, No. 14-073, February 2014.
      • February 2014 (Revised August 2016)
      • Case

      Strava

      By: Joseph B. Lassiter III, William A. Sahlman and Sid Misra
      Strava is a new fast-growing social network for the avid cyclist and runner. The Strava case traces the entrepreneurial journey of two serial entrepreneurs who have been co-founders in a prior venture, and who have co-founded Strava 3 years ago. The protagonists must... View Details
      Keywords: Entrepreneurship; Cycling; Biking; Running; Sports; Technology; Mobile App; Mobile; GPS; Motivation; Behavioral Science; Founders; Term Sheet; Investment; Terms; Silicon Valley; Lifestyle; Strava; Financing; Fundraising; Angel; Valuation; Growth; Forecast; Business Startups; Business Plan; Trends; Forecasting and Prediction; Decision Choices and Conditions; Corporate Entrepreneurship; Institutional Investing; Collaborative Innovation and Invention; Innovation Leadership; Innovation Strategy; Innovation and Management; Technological Innovation; Management Succession; Growth Management; Growth and Development Strategy; Market Timing; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; California; New England
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      Lassiter, Joseph B., III, William A. Sahlman, and Sid Misra. "Strava." Harvard Business School Case 814-055, February 2014. (Revised August 2016.)
      • January 2014 (Revised April 2025)
      • Teaching Note

      The PGA Tour

      By: Ramon Casadesus-Masanell and Cole Magrath
      Teaching Note for HBS Case Nos. 714-442, 714-443, 714-444, 714-445, 714-446, 714-447. View Details
      Keywords: PGA Tour; Tim Finchem; Deane Beman; Golf; Professional Golf; Business Model; Value Creation; Adaptation; Sports; Business Strategy; Sports Industry; United States
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      Casadesus-Masanell, Ramon, and Cole Magrath. "The PGA Tour." Harvard Business School Teaching Note 714-448, January 2014. (Revised April 2025.)
      • January 2014 (Revised April 2025)
      • Supplement

      The PGA Tour (B)

      By: Ramon Casadesus-Masanell and Cole Magrath

      In 1994, the PGA Tour (the "Tour"), the dominant incumbent professional golf circuit, had created tremendous value for its players. In the 1974 season, players competed for $8 million in prize money; by the 1994 season, the total prize purse had increased to $56... View Details

      Keywords: PGA Tour; Tim Finchem; Deane Beman; Golf; Professional Golf; Business Model; Value Creation; Adaptation; Sports; Business Strategy; Sports Industry; United States
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      Casadesus-Masanell, Ramon, and Cole Magrath. "The PGA Tour (B)." Harvard Business School Supplement 714-443, January 2014. (Revised April 2025.)
      • January 2014 (Revised April 2025)
      • Supplement

      The PGA Tour (C)

      By: Ramon Casadesus-Masanell and Cole Magrath

      In 1994, the PGA Tour (the "Tour"), the dominant incumbent professional golf circuit, had created tremendous value for its players. In the 1974 season, players competed for $8 million in prize money; by the 1994 season, the total prize purse had increased to $56... View Details
      Keywords: PGA Tour; Tim Finchem; Deane Beman; Golf; Professional Golf; Business Model; Value Creation; Adaptation; Sports; Business Strategy; Sports Industry; United States
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      Casadesus-Masanell, Ramon, and Cole Magrath. "The PGA Tour (C)." Harvard Business School Supplement 714-444, January 2014. (Revised April 2025.)
      • January 2014 (Revised April 2025)
      • Supplement

      The PGA Tour (D)

      By: Ramon Casadesus-Masanell and Cole Magrath

      In 1994, the PGA Tour (the "Tour"), the dominant incumbent professional golf circuit, had created tremendous value for its players. In the 1974 season, players competed for $8 million in prize money; by the 1994 season, the total prize purse had increased to $56... View Details

      Keywords: PGA Tour; Tim Finchem; Deane Beman; Golf; Professional Golf; Business Model; Value Creation; Adaptation; Sports; Business Strategy; Sports Industry; United States
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      Casadesus-Masanell, Ramon, and Cole Magrath. "The PGA Tour (D)." Harvard Business School Supplement 714-445, January 2014. (Revised April 2025.)
      • January 2014 (Revised April 2025)
      • Supplement

      The PGA Tour (E)

      By: Ramon Casadesus-Masanell and Cole Magrath

      In 1994, the PGA Tour (the "Tour"), the dominant incumbent professional golf circuit, had created tremendous value for its players. In the 1974 season, players competed for $8 million in prize money; by the 1994 season, the total prize purse had increased to $56... View Details

      Keywords: PGA Tour; Tim Finchem; Deane Beman; Golf; Professional Golf; Business Model; Value Creation; Adaptation; Sports; Business Strategy; Sports Industry; United States
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      Casadesus-Masanell, Ramon, and Cole Magrath. "The PGA Tour (E)." Harvard Business School Supplement 714-446, January 2014. (Revised April 2025.)
      • January 2014 (Revised April 2025)
      • Supplement

      The PGA Tour (F)

      By: Ramon Casadesus-Masanell and Cole Magrath

      In 1994, the PGA Tour (the "Tour"), the dominant incumbent professional golf circuit, had created tremendous value for its players. In the 1974 season, players competed for $8 million in prize money; by the 1994 season, the total prize purse had increased to $56... View Details

      Keywords: PGA Tour; Tim Finchem; Deane Beman; Golf; Professional Golf; Business Model; Value Creation; Adaptation; Sports; Business Strategy; Sports Industry; United States
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      Casadesus-Masanell, Ramon, and Cole Magrath. "The PGA Tour (F)." Harvard Business School Supplement 714-447, January 2014. (Revised April 2025.)
      • January 2014 (Revised August 2017)
      • Case

      StepSmart Fitness

      By: Robert J. Dolan, Benson P. Shapiro and Alisa Zalosh
      StepSmart Fitness, a manufacturer of exercise equipment, is undergoing a sweeping reorganization. The new CEO has terminated the District Sales Director and Regional VP and promoted 30-year-old Benjamin Cooper to manage the underperforming New England district. A... View Details
      Keywords: Analysis; Restructuring; Salesforce Management; Management Succession; Performance Improvement; Sports Industry; Sports Industry; New England
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      Dolan, Robert J., Benson P. Shapiro, and Alisa Zalosh. "StepSmart Fitness." Harvard Business School Brief Case 914-509, January 2014. (Revised August 2017.)
      • December 2013 (Revised April 2025)
      • Case

      The PGA Tour (A)

      By: Ramon Casadesus-Masanell and Cole Magrath

      In 1994, the PGA Tour (the "Tour"), the dominant incumbent professional golf circuit, had created tremendous value for its players. In the 1974 season, players competed for $8 million in prize money; by the 1994 season, the total prize purse had increased to $56... View Details

      Keywords: PGA Tour; Tim Finchem; Deane Beman; Golf; Professional Golf; Business Model; Value Creation; Competition; Adaptation; Monopoly; Globalization; Sports; Business Strategy; Sports Industry; United States
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      Casadesus-Masanell, Ramon, and Cole Magrath. "The PGA Tour (A)." Harvard Business School Case 714-442, December 2013. (Revised April 2025.)
      • October 28, 2013
      • Other Article

      How the Competition for Superstar Endorsers is Changing the Sports Business

      By: Anita Elberse
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      Elberse, Anita. "How the Competition for Superstar Endorsers is Changing the Sports Business." SportsBusiness Journal (October 28, 2013), 14.
      • 2013
      • Book

      Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment

      By: Anita Elberse
      What's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Enterprises, and the NFL—along with such stars as Jay-Z, Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music, publishing, and sports an edge... View Details
      Keywords: Entertainment; Business; Strategy; Media; Digital Technology; Blockbuster; Superstar; Film; Television; Music; Publishing; Performing Arts; Nightlife; Risk and Uncertainty; Information Technology; Marketing Strategy; Music Entertainment; Success; Sports; Business Strategy; Film Entertainment; Television Entertainment; Music Industry; Fine Arts Industry; Entertainment and Recreation Industry; Publishing Industry
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      Elberse, Anita. Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment. New York: Henry Holt and Co., 2013.
      • October 2013
      • Article

      Ferguson's Formula

      By: Anita Elberse and Sir Alex Ferguson
      When Alex Ferguson took over as manager of the English football team Manchester United, the club was in dire straits: It hadn't won a league title in nearly 20 years and faced a very real threat of being relegated to a lower division. In 26 seasons under Ferguson,... View Details
      Keywords: Strategy; Business or Company Management; Management Style; Success; Sports; Sports Industry; England
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      Elberse, Anita, and Sir Alex Ferguson. "Ferguson's Formula." Harvard Business Review 91, no. 10 (October 2013): 116–125.
      • 2013
      • Working Paper

      How Major League Baseball Clubs Have Commercialized Their Investment in Japanese Top Stars

      By: Isao Okada and Stephen A. Greyser

      When a Major League Baseball club signs a Japanese star player, it obviously tries to commercialize its investment in the player. The initial focus is on home attendance (ticket sales) and television audiences, plus merchandise sales. These elements are similar to... View Details

      Keywords: Commercialization; Sports; Revenue; Sports Industry; Japan; United States
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      Okada, Isao, and Stephen A. Greyser. "How Major League Baseball Clubs Have Commercialized Their Investment in Japanese Top Stars." Harvard Business School Working Paper, No. 14-029, September 2013.
      • Article

      Prosocial Bonuses Increase Employee Satisfaction and Team Performance

      By: Lalin Anik, Lara B. Aknin, Elizabeth W. Dunn, Michael I. Norton and Jordi Quoidbach
      In three field studies, we explore the impact of providing employees and teammates with prosocial bonuses, a novel type of bonus spent on others rather than on oneself. In Experiment 1, we show that prosocial bonuses in the form of donations to charity lead to happier... View Details
      Keywords: Satisfaction; Groups and Teams; Performance; Compensation and Benefits; Philanthropy and Charitable Giving; Sports Industry; Sports Industry; Sports Industry; Canada; Belgium; Australia
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      Anik, Lalin, Lara B. Aknin, Elizabeth W. Dunn, Michael I. Norton, and Jordi Quoidbach. "Prosocial Bonuses Increase Employee Satisfaction and Team Performance." PLoS ONE 8, no. 9 (September 2013): 1–8.
      • 2013
      • Working Paper

      NBC and the 2012 London Olympics: Unexpected Success

      By: Stephen A. Greyser and Vadim Kogan
      "The 2010 Vancouver Winter Games lost $223 million, astonishing for a 17-day event. Next year's London Summer Games, which cost a record Olympic rights fee of $1.18 billion, are expected to lose at least as much..." wrote Richard Sandomir in The New York Times. "NBC... View Details
      Keywords: Success; Profit; Sports; Failure; Television Entertainment; Sports Industry; Sports Industry; Sports Industry; Vancouver; Beijing; London; Brazil; Russia
      Citation
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      Greyser, Stephen A., and Vadim Kogan. "NBC and the 2012 London Olympics: Unexpected Success." Harvard Business School Working Paper, No. 14-028, September 2013.
      • September 2013 (Revised August 2015)
      • Background Note

      Leadership and Teaming

      By: Ethan Bernstein
      Small differences in the leadership of teams can have large consequences for the success of their efforts. Many initiatives fail not because of a fatal error in judgment or insufficient ideas, knowledge, motivation, or capabilities to deliver a solution. They fail... View Details
      Keywords: Teams; Teaming; Leadership And Managing People; Leadership; Team Effectiveness; Team Performance; Team Design; Team Leadership; Teamwork; Team Process; Team Function; Team Launch; 60/30/10 Rule; Team Boundary; Distribution Of Leadership Authority; Self-Managed Teams; Virtual Teams; Unbounded Teams; Acts Of Leadership; Execution Teams; Decision Making Teams; Creativity Teams; Team Size; Task Design; Team Timeline; Team Roles; Team Representation; Diversity; Team Familiarity; Collective Intelligence; Team Stages Of Development; Team Coaching; Performance Pressure; X-Teams; Team Focus; Interaction; Management Teams; Managerial Roles; Management Systems; Management Style; Management Skills; Management Practices and Processes; Organizational Design; Organizational Structure; Performance Effectiveness; Performance Efficiency; Performance Productivity; Groups and Teams; Networks; Social Psychology; Behavior; Conflict and Resolution; Creativity; Social and Collaborative Networks; Satisfaction; Prejudice and Bias; Power and Influence; Personal Characteristics; Familiarity; Cognition and Thinking; Attitudes; Projects; Organizational Culture; Organizational Change and Adaptation; Leadership Development; Leadership Style; Leading Change; Knowledge Use and Leverage; Knowledge Sharing; Collaborative Innovation and Invention; Innovation and Management; Innovation Leadership; Design; Interpersonal Communication; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Asia; North and Central America; South America; Atlantic Ocean; Central Asia; Europe; Latin America; Middle East; Oceania; West Indies
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      Bernstein, Ethan. "Leadership and Teaming." Harvard Business School Background Note 414-033, September 2013. (Revised August 2015.)
      • July 2013 (Revised October 2014)
      • Case

      Following Lance Armstrong: Excellence Corrupted

      By: Clayton Rose and Noah Fisher

      After years of vigorous denials, on January 14, 2013 Lance Armstrong admitted in a television interview with Oprah Winfrey that he "doped" in each of his record seven consecutive Tour de France victories, confirming the findings a few months earlier by the US... View Details

      Keywords: Corruption; Ethics; Crime and Corruption; Leadership; Culture; Sports Industry; United States; Europe; France
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      Rose, Clayton, and Noah Fisher. "Following Lance Armstrong: Excellence Corrupted." Harvard Business School Case 314-015, July 2013. (Revised October 2014.)
      • June 2013
      • Case

      STATS: Moneyball 2.0

      By: Lynda M. Applegate, Mark Cecchini and Elizabeth Collins
      Keywords: Sports
      Citation
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      Applegate, Lynda M., Mark Cecchini, and Elizabeth Collins. "STATS: Moneyball 2.0." Harvard Business School Case 813-170, June 2013.
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