Publications

September 1985 (Revised July 2007)
Case

Population Services International: The Social Marketing Project in Bangladesh

By: V. Kasturi Rangan

Population Services International (PSI) was a not-for-profit agency founded to disseminate family planning information and to market birth control products, primarily in less developed countries seeking to curb their population explosions. In 1976, PSI concluded an... View Details

Keywords: Developing Countries and Economies; Health; Marketing Strategy; Social Marketing; Business and Government Relations; Nonprofit Organizations; Bangladesh

Educators

March–April 2012
Article

The Rise and Fall of Small Worlds: Exploring the Dynamics of Social Structure

By: Ranjay Gulati, Maxim Sytch and Adam Tatarynowicz

This paper explores the interplay between social structure and economic action by examining some of the evolutionary dynamics of an emergent network that coalesces into a small-world system. The study highlights the small-world system's evolutionary dynamics at both... View Details

Keywords: Culture; System; Relationships; Globalization; Industry Clusters; Information; Networks; Competitive Strategy; Computer Industry

2015
Working Paper

Corporate Sponsorship in Culture—A Case of Partnership in Relationship Building and Collaborative Marketing by a Global Financial Institution and a Major Art Museum

By: Ragnar Lund and Stephen A. Greyser

Purpose: This paper examines cultural sponsorship from a partnership and relationship marketing perspective. It studies a case of how a partnership between two international institutions, a bank and a museum, adds value to both in terms of interaction with... View Details

Keywords: Value Creation; Partners and Partnerships; Marketing Strategy; Culture; Banks and Banking

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01 Jun 1998
News

HBS Forum: Business Leadership in the Social Sector

The role of business in improving public education, reducing welfare dependency, and revitalizing urban areas was the subject of a stimulating forum held at HBS on April 6-8. The conference, titled "Business Leadership in the Social... View Details

March 2023 (Revised April 2023)
Case

Independent Governance of Meta’s Social Spaces: The Oversight Board

By: Jesse M. Shapiro, Natalia Rigol, Benjamin N. Roth and William R. Kerr

Julie Owono is a member of the Oversight Board, an outside entity with the authority to make binding decisions on tricky moderation questions for Meta's companies. She considers the Board's impact, and its future. View Details

Keywords: Business and Government Relations; Social Media; Fairness; Governing and Advisory Boards; Technology Industry; Communications Industry

Educators

April–May 2012
Article

Resources or Power? Implications of Social Networks on Compensation and Firm Performance

By: Joanne Horton, Yuval Millo and George Serafeim

Using a sample of 4,278 listed UK firms, we construct a social network of directorship-interlocks that comprises 31,495 directors. We use social capital theory and techniques developed in social network analysis to measure a director's connectedness and investigate... View Details

Keywords: Power and Influence; Social and Collaborative Networks; Compensation and Benefits; Performance; Relationships; Resource Allocation; United Kingdom

27 Oct 2021
Blog Post

HBS Impact Investing Fund Course: An Experiential Education in Social Financing

barriers to capital, with the dual goals of making profits and creating social change. Entrepreneurs of color in Massachusetts have an unmet capital demand in the order of $574 million annually, according to The Boston Foundation and... View Details

Web

HBS OnBoard | Social Enterprise | Harvard Business School

board service right for you? How do you find a nonprofit board that is a good fit for your values, interests, and skills? HBS Social Enterprise Initiative Director Amelia Angella guides you through the fundamentals of nonprofit board... View Details

August 1992
Article

Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations

By: C Moorman, G. Zaltman and Rohit Deshpandé

Keywords: Markets; Research; Relationships; Trust; Organizations

14 Jun 2018
News

Catalyzing Social and Economic Change in Rural Africa

Goncalo Neves-Correia (MBA 2007) is CEO of ThirdWay Africa, an investing and advisory firm based in London, Maputo, and Harare. ThirdWay Africa believes we are entering a new paradigm where sustainability is an absolute. In this interview, Goncalo discusses... View Details

February 2022
Article

How Global Leaders Gain Power Through Downward Deference and Reduction of Social Distance

By: Tsedal Neeley and Sebastian Reiche

We theorize about how people with positional power enact downward deference—a practice of lowering oneself to be equal to that of lower power workers—based on a study of 115 top global leaders at a large U.S. company. These leaders were charged with advancing... View Details

Keywords: Leadership; Leadership Style; Global Range; Relationships; Rank and Position; Power and Influence; Cross-Cultural and Cross-Border Issues

2009
Working Paper

Innovation Communication in Multicultural Networks: Deficits in Inter-cultural Capability and Affect-based Trust as Barriers to New Idea Sharing in Inter-cultural Relationships

By: Roy Y.J. Chua and Michael W. Morris

Innovative solutions to pressing global problems require effective inter-cultural communication. We propose that a barrier to the sharing of ideas pertinent to innovation in inter-cultural relationships is low affect-based trust, which arise from individuals' deficits... View Details

Keywords: Interpersonal Communication; Cross-Cultural and Cross-Border Issues; Innovation and Invention; Knowledge Sharing; Trust

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December 2013
Article

The Costs of Ambient Cultural Disharmony: Indirect Intercultural Conflicts in Social Environment Undermine Creativity

By: Roy Y.J. Chua

Intercultural tensions and conflicts are inevitable in the global workplace. This paper introduces the concept of ambient cultural disharmony—indirect experience of intercultural tensions and conflicts in individuals' immediate social environment—and demonstrates how... View Details

Keywords: Creativity; Culture

2021
Chapter

Generating Social Entrepreneurship Knowledge: International Research Collaboration on a Hemispheric Level

By: James E. Austin, Gabriel Berger, Rosa Amelia González, Roberto Gutiérrez, Iván D. Lobo and Alfred Vernis

Provide insights on how social entrepreneurship (SE) knowledge can be more effectively generated by universities through the entrepreneurial creation and effective management of a knowledge network centered on international collaborative research; illuminate how one... View Details

Keywords: Social Entrepreneurship; Knowledge; Networks; Collaborative Innovation and Invention; Global Range

2019
Article

The Social Desirability of Offshoring: A Swiss Consensus (1945–1975)

By: Sabine Pitteloud

This article focuses on the evolution of the rhetoric and practice of corporate offshoring in Switzerland from the post-war economic boom to the industrial crisis in the mid-seventies. The virtue of a historical perspective on the issue of offshoring is to show how... View Details

Keywords: Multinationals; Offshoring And Outsourcing; Relocation; Labor Relations; Multinational Firms and Management; Labor and Management Relations; Job Cuts and Outsourcing; Switzerland

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Web

Summer Associates | Social Enterprise | Harvard Business School

Experience Feedback from students and employers has helped us identify some key elements for a successful experience: A high level of responsibility with significant chance to explore issues of management in social enterprise A clear... View Details

August 2012
Article

From Mind Perception to Mental Connection: Synchrony as a Mechanism for Social Understanding

By: Thalia Wheatley, Olivia Kang, Carolyn Parkinson and Christine E. Looser

Connecting deeply with another mind is as enigmatic as it is fulfilling. Why people ‘‘click’’ with some people but not others is one of the great unsolved mysteries of science. However, researchers from psychology and neuroscience are converging on a likely... View Details

Keywords: Neuroscience; Social Psychology; Interpersonal Communication; Relationships

2009
Article

Corporate Social Responsibility and the Priority of Shareholders

By: Nien-he Hsieh

Keywords: Corporate Social Responsibility and Impact; Business and Shareholder Relations