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  • March 2022 (Revised March 2022)
  • Module Note

Managing Customers in the Digital Era

By: Eva Ascarza
The last two decades have witnessed incredible technological advances that have transformed the ways customers connect with each other and enabled firms to track customers in multiple ways through various channels to personalize (and automize) their offerings at... View Details
Keywords: Customer Relationship Management; Customer Focus and Relationships; Technological Innovation
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Ascarza, Eva. "Managing Customers in the Digital Era." Harvard Business School Module Note 522-066, March 2022. (Revised March 2022.)
  • March 1996
  • Article

Does it Pay to be Green? An Empirical Examination of the Relationship Between Emission Reduction and Firm Performance

By: Stuart L. Hart and Gautam Ahuja
Evidence can be marshalled to support either the view that pollution abatement is a cost burden on firms and is detrimental to competitiveness, or that reducing emissions increases efficiency and saves money, giving firms a cost advantage. In an effort to resolve this... View Details
Keywords: Competitive Advantage; Performance Efficiency; Environmental Sustainability; Business Strategy
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Hart, Stuart L., and Gautam Ahuja. "Does it Pay to be Green? An Empirical Examination of the Relationship Between Emission Reduction and Firm Performance." Business Strategy and the Environment 5, no. 1 (March 1996): 30–37.
  • July 2018
  • Case

Leading Open Innovation at BT

By: Amy C. Edmondson, Jean-François Harvey and Johnathan R. Cromwell
This case focuses on the genesis and development of the open innovation unit at BT, the strategic value of the unit, and its operating model. As the business environment becomes increasingly dynamic and firms are pressured to achieve faster innovation rates, there may... View Details
Keywords: Collaboration; Open Innovation; Inter-organizational Relationships; Organizational Culture; Collaborative Innovation and Invention; Innovation and Management; Information Technology Industry; Technology Industry; United Kingdom; United States
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Edmondson, Amy C., Jean-François Harvey, and Johnathan R. Cromwell. "Leading Open Innovation at BT." Harvard Business School Case 619-013, July 2018.
  • January 2011
  • Supplement

Matrix Capital Management (C)

By: Malcolm P. Baker and David Lane
Ben Balbale, a partner at hedge fund Matrix Capital, must decide whether to exit their investment in Rovi Corporation, a company with a diverse portfolio of patents used primarily for digital interactive guides. Rovi's shares are up over 50% from the time Balbale... View Details
Keywords: Public Ownership; Cash Flow; Management Analysis, Tools, and Techniques; Investment Funds; Financial Strategy; Valuation; Partners and Partnerships; Markets; Performance Efficiency; Patents; Stock Shares; Decisions; Financial Services Industry
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Baker, Malcolm P., and David Lane. "Matrix Capital Management (C)." Harvard Business School Supplement 211-060, January 2011.
  • 26 Mar 2006
  • Research & Ideas

The Office of Strategy Management

causes of this disconnect between strategy and performance. We have learned that most organizations do not have a strategy execution process. Many have strategic plans, but no coherent approach to manage the execution of those plans.... View Details
Keywords: by Martha Lagace
  • 2015
  • Working Paper

Corporate Sponsorship in Culture—A Case of Partnership in Relationship Building and Collaborative Marketing by a Global Financial Institution and a Major Art Museum

By: Ragnar Lund and Stephen A. Greyser
Purpose: This paper examines cultural sponsorship from a partnership and relationship marketing perspective. It studies a case of how a partnership between two international institutions, a bank and a museum, adds value to both in terms of interaction with... View Details
Keywords: Value Creation; Partners and Partnerships; Marketing Strategy; Culture; Banks and Banking
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Lund, Ragnar, and Stephen A. Greyser. "Corporate Sponsorship in Culture—A Case of Partnership in Relationship Building and Collaborative Marketing by a Global Financial Institution and a Major Art Museum." Harvard Business School Working Paper, No. 16-041, October 2015.
  • November 1999 (Revised June 2000)
  • Case

FairMarket: Managing Business Development

By: William A. Sahlman, Michael J. Roberts and Cathy Taylor
Describes the evolution of FairMarket, a provider of turnkey auction services to community and merchant Web sites. Describes several deals that the CEO must negotiate, requiring a view of the company's valuation. View Details
Keywords: Partners and Partnerships; Internet and the Web; Valuation; Negotiation Deal; Auctions; Growth and Development Strategy; Web Services Industry
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Sahlman, William A., Michael J. Roberts, and Cathy Taylor. "FairMarket: Managing Business Development." Harvard Business School Case 800-212, November 1999. (Revised June 2000.)
  • December 13, 2017
  • Article

What It Takes to Become a Great Product Manager

By: Julia Austin
As an aspiring product manager (PM), there are three primary considerations when evaluating the role: Core Competencies, Emotional Intelligence (EQ), and Company Fit. The best PMs have mastered the core competencies, have a high EQ, and work for the right company for... View Details
Keywords: Management; Product Development; Personal Development and Career
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Austin, Julia. "What It Takes to Become a Great Product Manager." Harvard Business Review (website) (December 13, 2017).
  • January 1995 (Revised October 1995)
  • Case

Citibank: Global Customer Management

By: Michael Y. Yoshino and Thomas W. Malnight
Describes Citibank's worldwide operations, which include activities in developing and developed markets. The bank's structure also varies across markets and regions, varying from autonomous national affiliates to an industry/product-based structure in its domestic U.S.... View Details
Keywords: Customer Focus and Relationships; Global Range; Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; SWOT Analysis; Emerging Markets; Banking Industry; United States
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Yoshino, Michael Y., and Thomas W. Malnight. "Citibank: Global Customer Management." Harvard Business School Case 395-142, January 1995. (Revised October 1995.)
  • July – August 2008
  • Article

Managing Corporate Social Networks

By: Adam M. Kleinbaum and Michael L. Tushman
Keywords: Management; Business Ventures; Networks
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Kleinbaum, Adam M., and Michael L. Tushman. "Managing Corporate Social Networks." HBS Centennial Issue Harvard Business Review 86, nos. 7/8 (July–August 2008).
  • 13 Dec 2010
  • Research & Ideas

Managing the Support Staff Identity Crisis

adversarial custodians." More often than not, support staffers are unhappy about this role. They would rather identify themselves as necessary and important, not as innovation blockers. But when Gulati asks managers in finance, HR,... View Details
Keywords: by Carmen Nobel
  • 05 Feb 2024
  • Research & Ideas

The Middle Manager of the Future: More Coaching, Less Commanding

Middle managers aren’t going extinct. They’re evolving. Once a wasteland where careers stalled or abruptly ended in layoffs, middle management has adapted and is thriving, seeing double-digit growth in some... View Details
Keywords: by Ben Rand
  • April 2009
  • Supplement

Merck: Managing Vioxx (G)

By: Robert L. Simons and Natalie Kindred
Keywords: Decision Choices and Conditions; Leadership; Customer Focus and Relationships; Pharmaceutical Industry
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Simons, Robert L., and Natalie Kindred. "Merck: Managing Vioxx (G)." Harvard Business School Supplement 109-086, April 2009.
  • January 2011
  • Supplement

Matrix Capital Management (B)

By: Malcolm P. Baker and David Lane
Ben Balbale, a partner at hedge fund Matrix Capital, must decide whether to exit their investment in Rovi Corporation, a company with a diverse portfolio of patents used primarily for digital interactive guides. Rovi's shares are up over 50% from the time Balbale... View Details
Keywords: Public Ownership; Cash Flow; Management Analysis, Tools, and Techniques; Investment Funds; Financial Strategy; Valuation; Partners and Partnerships; Markets; Performance Efficiency; Patents; Stock Shares; Decisions; Financial Services Industry
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Baker, Malcolm P., and David Lane. "Matrix Capital Management (B)." Harvard Business School Supplement 211-048, January 2011.
  • 2002
  • Chapter

Cooperative Customer Management: Is There Strategic Potential for a New Relationship between Retail and Industry?

By: Christian H.M. Ketels, Dirk Seifert and Alexander Kracklauer
Keywords: Customer Relationship Management; Cooperation; Supply Chain Management; Retail Industry; Manufacturing Industry
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Ketels, Christian H.M., Dirk Seifert, and Alexander Kracklauer. "Cooperative Customer Management: Is There Strategic Potential for a New Relationship between Retail and Industry?" In Consulting 2002, edited by Felix Breichenstein. Frankfurt, Germany: FAZ-Verlag, 2002.
  • March 1990 (Revised July 1991)
  • Case

Digital Equipment Corp.: Complex Order Management

By: Janice H. Hammond
Describes the proposed creation of a low end 3000 configuration workstation using Digital's competitive advantage of offering a la carte configuration capability and ability to build different options for customers. Disadvantages of this 3000 configuration workstation... View Details
Keywords: Customer Focus and Relationships; Cost; Management Practices and Processes; Distribution; Competitive Advantage
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Hammond, Janice H. "Digital Equipment Corp.: Complex Order Management." Harvard Business School Case 690-081, March 1990. (Revised July 1991.)
  • August 1996 (Revised October 1996)
  • Case

Howard, Shea & Chan Asset Management (A)

By: Benson P. Shapiro
A medium-sized investment management firm is attempting to decide whether to try to grow, and if so, how. It is a complicated decision because the managing partner and her colleagues have significantly different views. This case provides the background on the industry,... View Details
Keywords: Partners and Partnerships; Decision Making; Sales; Growth and Development Strategy; Financial Services Industry
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Shapiro, Benson P. "Howard, Shea & Chan Asset Management (A)." Harvard Business School Case 597-021, August 1996. (Revised October 1996.)
  • 25 Jun 2024
  • Research & Ideas

Rapport: The Hidden Advantage That Women Managers Bring to Teams

mostly female workers tend to have less rapport—which can hamper productivity. Tamayo notes that prior research has emphasized the importance of soft skills, such as communication, for both workers and managers, yet this paper goes a step further in illustrating how... View Details
Keywords: by Kara Baskin; Food & Beverage
  • May 1997
  • Background Note

Institutional Perspective on Management

By: Rosabeth M. Kanter
Discusses the dimensions of the institutional environment surrounding business, including the role of stakeholders and the need for new collaborations in emerging markets; the key assumptions of the institutional perspective on businesses and markets, especially in... View Details
Keywords: Economics; Management Analysis, Tools, and Techniques; Management Skills; Emerging Markets; Business and Stakeholder Relations; Perspective
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Kanter, Rosabeth M. "Institutional Perspective on Management." Harvard Business School Background Note 897-185, May 1997.
  • April 2020
  • Supplement

Open Innovation at Fujitsu (C)

By: Amy C. Edmondson and Jean-François Harvey
This follow-on case study provides a multi-year update on the achievements of the Open Innovation Gateway (OIG). Over time, OIG honed a process that enabled open innovation. It developed three streams of activities, namely co-creation projects with major customers and... View Details
Keywords: Open Innovation; Inter-organizational Relationships; Collaborative Innovation and Invention; Change Management; Relationships; Leadership Development
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Edmondson, Amy C., and Jean-François Harvey. "Open Innovation at Fujitsu (C)." Harvard Business School Supplement 620-126, April 2020.
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