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Publications

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  • All HBS Web  (241)
    • News  (32)
    • Research  (176)
    • Events  (1)
    • Multimedia  (1)
  • Faculty Publications  (69)

Show Results For

  • All HBS Web  (241)
    • News  (32)
    • Research  (176)
    • Events  (1)
    • Multimedia  (1)
  • Faculty Publications  (69)
← Page 9 of 241 Results →
  • 15 Sep 2003
  • Research & Ideas

The Lessons of New-Market Disruption

requirements. Because Teradyne did not have to satisfy aggressive short-term revenue expectations, the product architecture could be built around the price point demanded by the cost-sensitive customers in... View Details
Keywords: by Clark Gilbert; Technology
  • 24 Feb 2014
  • Research & Ideas

Busting Six Myths About Customer Loyalty Programs

retailing. The six myths can be classified in three groups: (1) architecture of shopper reward (size and convexity of rewards), (2) architecture of retailer rewards (sustainable profitability and horizontal... View Details
Keywords: by Marcel Corstjens & Rajiv Lal; Consumer Products; Consumer Products
  • 18 Dec 2007
  • First Look

First Look: December 18, 2007

software product over its entire lifetime, comprising six major "releases." In particular, we develop measures of modularity at the component level, and use these to predict patterns of evolution between successive versions of... View Details
Keywords: Martha Lagace
  • Web

IT Strategy: Building a Smarter, Scalable Future in the Cloud | Information Technology

essential for HBS’s technological evolution. The Solution The Cloud Program will establish clear cloud principles, architectural standards, and governance processes as well as invest in the skills of our staff to support a way of working... View Details
  • Web

Staff Directory | Baker Library

senior editor of HBS Working Knowledge. Prior to joining the WK staff, Gerdeman worked as a writer for The Palm Beach Post and The Patriot Ledger, as well as an editor for Adobe’s CMO.com. Karen Golden Digital Product Manager Metadata &... View Details
  • 01 Mar 2003
  • News

All in a Day's Work

people are so fun and engaging.” Oakes, who studied architecture as an undergraduate at Rice University, says she’s always been interested in the link between a project’s design and its social impact. Her decision to attend HBS resulted... View Details
Keywords: Julia Hanna; Boston Community Capital; Samsung; Management of Companies and Enterprises; Management; Real Estate
  • 20 May 2020
  • News

Keeping Families Connected

like Mattel, Baby Einstein, and Sesame Street, as well as up-and-coming indie authors that expose children to new cultures, characters, and stories. Caribu also builds its own content. For example, users can visit a museum together through virtual collections of art... View Details
  • Web

Research Resources | Baker Library

1905–2000 (Series III) Records of Polaroid scientists documenting the manufacture of innovative products during World War II and the creation and development of instant black-and-white and color photography. Photographs and Correspondence... View Details
  • 02 Jul 2013
  • First Look

First Look: July 2

relationships depend crucially on the function involved: those closer to the product ("product" functions, e.g., marketing, R&D) behave differently from functions further from the product... View Details
Keywords: Anna Secino
  • 01 Oct 2002
  • News

Jeremiah P. Murphy, Jr.

Coop's brand name, while a core Coop management group retained control of Internet and catalogue sales, Coop membership, and interactions with local universities. A $4 million renovation of the Harvard Square flagship store that uncovered the building's original 1925... View Details
  • 25 Apr 2014
  • Research & Ideas

To Pay or Not to Pay: Argentina and the International Debt Market

emerge from the Argentina case that will in some way ameliorate the risk. Given the lack of conversation about changes to the international financial architecture to manage and resolve debt crises more effectively, let me offer a radical... View Details
Keywords: by Laura Alfaro
  • 13 Jul 2022
  • Book

Reimagining the Economy: What Would It Take to Put People First?

Dauphine, the essays offer a new architecture for the future of work. Book Excerpt Democratize Work: The Case for Reorganizing the Economy Essay by Julie Battilana When Sandra arrived in Boston from her hometown of Vitória, Brazil,... View Details
Keywords: by Avery Forman
  • 16 Jul 2013
  • First Look

First Look: July 16

The Dynamic Effects of Bundling as a Product Strategy By: Derdenger, Timothy, and Vineet Kumar Abstract—Several key questions in bundling have not been empirically examined: Is mixed bundling more effective than pure bundling or pure... View Details
Keywords: Anna Secino
  • 01 Mar 2011
  • News

Making Their Way

Mequon, Wisconsin, was sitting on three very disparate Rust Belt businesses: an industrial-lighting company, a medical-packaging business, and a welding company. In the middle year of his three-year OPM schedule, Chirchirillo saw the handwriting on the wall. “Overseas... View Details
Keywords: Garry Emmons; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing; Fabricated Metal Product Manufacturing
  • 18 Mar 2014
  • First Look

First Look: March 18

entrepreneurial firms explicitly devoted to making a profitable business out of conserving and returning valuable resources to productive use, while maintaining public sanitation and in many cases offering nascent environmental... View Details
Keywords: Sean Silverthorne
  • 01 Jan 2008
  • News

Anand G. Mahindra, MBA 1981

borders. “When the global market comes to your doorstep,” he observes, “if you don’t have the same advantages—the synergies and scale that global networks bring—you’re not going to be safe at home.” The organizational architecture... View Details
  • Web

Creating Brand Value - Course Catalog

long-term? What are the opportunities and challenges associated with geographic, target market, product line, and brand extensions? How can brand portfolio strategy and brand architecture increase the value... View Details
  • 01 Oct 2000
  • News

Books

Baldwin and Dean Kim Clark remind readers in their new book, Design Rules: The Power of Modularity. Baldwin and Clark are intrigued by the underlying structure of these human-designed products and systems and the ways in which they evolve... View Details
  • 21 Jul 2003
  • Research & Ideas

Don’t Get Buried in Customer Data—Use It

technology at all but with the way you are collecting and using your data, experts say. Although getting your CRM program in order is an essential component of achieving customer loyalty, there's much more that you need to do. "Marketers need a good, thoughtful... View Details
Keywords: by Jean Ayers
  • 28 Oct 2008
  • First Look

First Look: October 28, 2008

A variety of academic work argues a relationship exists between the structure of a development organization and the design of the products that this organization produces. Specifically, products are often... View Details
Keywords: Martha Lagace
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