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  • 18 Mar 2008
  • First Look

First Look: March 18, 2008

nutritional components (total fat, saturated fat, cholesterol, sodium, total carbohydrate, dietary fiber, sugars, protein, vitamin A, vitamin C, calcium, and iron) to predict the average healthiness rating that experts would give to any... View Details
Keywords: Martha Lagace
  • 18 Dec 2007
  • First Look

First Look: December 18, 2007

way central banks can analyze and manage the financial risks of a national economy. It is based on the modern theory and practice of contingent claims analysis (CCA), which is successfully used today at the level of individual banks by managers, investors, and... View Details
Keywords: Martha Lagace
  • 29 Jun 2015
  • HBS Case

Consumer-centered Health Care Depends on Accessible Medical Records

predict the health care needs of patients, continually enhance patient outcomes, and drive transformative solutions to import community access to health care. For example, using patient data including emergency department visits and... View Details
Keywords: by Dina Gerdeman; Health; Technology
  • 17 Mar 2021
  • Research & Ideas

Beyond Pajamas: Sizing Up the Pandemic Shopper

When working professionals were shifting to home offices a year ago as COVID-19 was spreading, comedians and pundits predicted that people would no longer need bras and pants that aren’t stretchy. Instead customers would make room for... View Details
Keywords: by Ayelet Israeli, Eva Ascarza, and Laura Castrillo; Retail
  • November 1990
  • Case

Chemplan Corp.: Paint-Rite Division

By: Paul A. Vatter
An exercise with data that allows a discussion of regression analysis as a tool for forecasting and understanding structure. View Details
Keywords: Forecasting and Prediction; Framework; Analytics and Data Science; Mathematical Methods
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  • 06 Oct 2011
  • What Do You Think?

How Will the ‘Moneyball Generation’ Influence Management?

Summing Up Should "Moneyball Analytics" Play a Greater Role in Preparation for Management? There was general agreement among respondents to this month's column that we will see a growing emphasis on analytics among managers as... View Details
Keywords: by James Heskett
  • 08 Nov 2016
  • First Look

November 8, 2016

network structure with patent growth in upstream technology fields has strong predictive power on future innovation after 1995. This pattern is consistent with the idea that when there is more past upstream innovation for a particular... View Details
Keywords: Sean Silverthorne
  • 16 Mar 2010
  • First Look

First Look: March 16

extant literature, we review the positive theory of GAAP. The theory predicts that GAAP's principal focus is on control (performance measurement and stewardship) and that verifiability and conservatism are critical features of a GAAP... View Details
Keywords: Martha Lagace
  • March 1980 (Revised February 1987)
  • Case

Sweco, Inc. (A)

By: Michael E. Porter and George S. Yip
Describes Sweco's decision about whether to enter the mud-processing equipment industry (used in oil well drilling). This is an internal entry decision, and the case describes Sweco's existing businesses as well as the mud-processing industry and competitors. The case... View Details
Keywords: Cost vs Benefits; Decisions; Forecasting and Prediction; Cost; Analytics and Data Science; Market Entry and Exit; Competition
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  • 16 Jun 2003
  • Research & Ideas

Historical Perspective: Levitt Shaped the Debate

starting with Levitt's prediction of a global marketplace ruled by standardized products sold at low prices. "Everyone says the article is wrong, and everyone reads it twenty years later. Why?" asked Abdelal. Tedlow portrayed... View Details
Keywords: by Sean Silverthorne
  • 19 Oct 2012
  • Research & Ideas

Digital Technology’s Profound Game Change for Marketers

technology is radically transforming the marketing function and the role of the marketing professional. The changes rippling through the marketing industry goes far beyond the simple mantra of "follow the eyeballs" to different screens. Gartner analyst Laura... View Details
Keywords: by Jeffrey Bussgang; Advertising; Technology
  • November 2001 (Revised August 2005)
  • Case

BigEast Bank (A): Credit Card Approval

By: Frances X. Frei and Dennis Campbell
BigEast is considering adopting a relationship-centric view in its credit card approval process. This would shift the bank's current practice of analyzing applications based on the merits of a single product to one where the customer's existing relationship is... View Details
Keywords: Customers; Forecasting and Prediction; Banks and Banking; Analytics and Data Science; Managerial Roles; Relationships; Adoption; Banking Industry
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  • May 2005
  • Exercise

Forecasting the Adoption of E-books

By: Elie Ofek
Gives students an opportunity to understand the challenges inherent in forecasting the diffusions of innovations. Provides data for forecasting the adoption of electronic books. Students are encouraged to use the Bass Model framework, while being cognizant of its... View Details
Keywords: Forecasting and Prediction; Framework; Books; Analytics and Data Science; Product Launch; Internet and the Web; Technology Adoption
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  • 26 Apr 2011
  • Op-Ed

HBS Faculty Comment on Environmental Issues for Earth Day

computing, deep sensing, simulation, analytics and application services with the fabric of buildings and infrastructure. The hope is that a smarter building process results in smarter buildings, and smarter buildings result in smarter... View Details
Keywords: by Staff; Energy; Utilities
  • 27 Jan 2016
  • Research & Ideas

A Politician's Investment Portfolio Might Tip Off Corruption Potential

advantage of the company or engage in some type of misconduct. That could to an extent temper how much of a risk taker you want if you care about the misconduct part.” Companies already use data analytics to flag workers who are... View Details
Keywords: by Roberta Holland
  • 15 May 2018
  • First Look

New Research and Ideas, May 15, 2018

suppliers? Which potential customers will be most responsive to a particular marketing campaign? Which job candidates should I employ? Machine learning, data science, big data, and predictive analytics all... View Details
Keywords: Dina Gerdeman
  • 09 Oct 2012
  • First Look

First Look: October 9

International ICST on Auctions, Market Mechanisms, and Their Applications (AMMA 2011) held in New York, August 22-23, 2011. The 22 revised full papers presented were carefully selected from numerous submissions covering topics such as school choice, markets for... View Details
Keywords: Sean Silverthorne
  • October 2007
  • Article

Supply and Demand Shifts in the Shorting Market

By: Lauren Cohen, Karl B. Diether and Christopher J. Malloy
Using proprietary data on stock loan fees and quantities from a large institutional investor, we examine the link between the shorting market and stock prices. Employing a unique identification strategy, we isolate shifts in the supply and demand for shorting. We find... View Details
Keywords: Analytics and Data Science; Stocks; Financing and Loans; Price; Strategy; Demand and Consumers; Forecasting and Prediction; Investment Return; Markets; Information
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  • 03 Apr 2019
  • Book

Fintech's Game-Changing Opportunities for Small Business

businesses, were so momentous. [ ] There is no question, however, that small business intelligence will develop quickly on the coattails of other areas of big data and artificial intelligence. Combining data sources and using analytic... View Details
Keywords: by Martha Lagace; Banking; Financial Services
  • 22 Nov 2016
  • First Look

November 22, 2016

and Ananth Raman Abstract—To set inventory service levels, suppliers must understand how changes in inventory service level affect demand. We build on prior research, which uses analytical models and laboratory experiments to study the... View Details
Keywords: Sean Silverthorne

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