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- Faculty Publications (69)
Show Results For
- All HBS Web (260)
- Faculty Publications (69)
- 01 Jun 2011
- News
Students Start-Ups Tap New HBS Fund
Muslims (Mohammed Aaser, MBA ’11): A children’s entertainment and education brand for Muslim Americans. MatchLend (Jeffrey Engler, MBA ’11, and Charles Deutsch): A tool to improve loan underwriting accuracy. ÃÂ Ovuline (Vasile Tofan, HBS... View Details
Keywords: awards
- Fast Answer
Music & Activism: Market Research Resources
I find information on trends on social media, digital music and the web? eMarketer
Market data, statistics, and analysis on the Internet, e-business, online marketing, media, and emerging technologies. Business Insider Reports on... View Details
Market data, statistics, and analysis on the Internet, e-business, online marketing, media, and emerging technologies. Business Insider Reports on... View Details
- Profile
Adam Kanner
The live entertainment industry is known for glitz, glamour and an aura of unparalleled excitement. But for every sold-out Beyonce’ concert or San Francisco Giants game, there are countless live events plagued by scores of unsold tickets... View Details
- 01 Dec 2013
- News
14 for '14
author detailing his current four-year journey through all 54 African countries at Africa54.com "Consumers will acquire a greater appreciation of targeted, personal marketing. A growing number of advertisers will embrace online marketing... View Details
- Profile
Blake Landro
organizational skills I’m learning in business school,” he says. Looking ahead, Blake is interested in a career “where entertainment meets technology,” either as a content partner manager or within an agency that specializes in reaching... View Details
- 09 Jan 2020
- Blog Post
Navigating Grey in the Ever-Evolving Tech Community
Previously, she held roles at Glossier, Spotify, and YouTube. Carlyn received her B.A. from Stanford University and currently lives in Los Angeles. What was your career plan when you arrived at HBS? In my role leading up to HBS, I had been working at YouTube as a... View Details
- 01 Dec 2013
- News
Double Vision
web-only offerings like dating sites and streaming content—and divided them into four ad types. Then they matched the ads with the advertisers' web traffic and online purchases in the minutes and hours after they aired to measure their... View Details
Keywords: Arts, Entertainment
- 01 Sep 2013
- News
The New Rules of E-Commerce
Mikitani (MBA 1993) is not shy about pursuing the big idea, in this case a belief that English is the lingua franca of business and learning it would give his organization a competitive edge. Rakuten, founded in 1997, operates an online... View Details
- Fast Answer
IFC: LA/Hollywood
Where can I find entertainment & media industry/market analysis, company data and news? OVERVIEWS AND ANALYSIS IBISWorld
Research reports on a wide range of industries, including Cable Networks, Television Production, and... View Details
Research reports on a wide range of industries, including Cable Networks, Television Production, and... View Details
- 01 Jun 2020
- News
All Hands on Deck
start dates delayed, and those interested in hard-hit industries like hospitality and entertainment had to broaden their searches,” explains Kristen Fitzpatrick (MBA 2003), managing director of Career and Professional Development (CPD).... View Details
Keywords: Jen Mele
- 29 Sep 2009
- First Look
First Look: September 29
Self-Service Distribution Channels: Evidence from Customer Behavior in an Online Banking Channel Authors:Dennis Campbell and Frances X. Frei Publication:Management Science (forthcoming) Abstract This paper uses the context of View Details
Keywords: Martha Lagace
- 14 May 2013
- First Look
First Look: May 14
Publications 2006 Henry Holt (Macmillan) Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment By: Elberse, Anita Abstract—What's behind the phenomenal success of entertainment... View Details
Keywords: Sean Silverthorne
- 01 Sep 2014
- News
Feedback
percent. Screen Saver Re: AMC Theatres’ quest for a third place Very interesting story of what brick-and-mortar can do to compete in a tough video entertainment market. The puzzle is if this is a strategy of building better mousetraps or... View Details
- 01 Oct 2001
- News
Barbara Bry: Business is Blooming
friend in the electronic greeting-card business, who thought flower marketing could derive great advantages from the efficiencies of the Internet and wanted Bry's online expertise. Proflowers was the result. Seated in her no-frills office... View Details
- 01 Apr 1999
- News
A Vibrant Brand
for instance. Yahoo!Internet Life recently called Vibe Online "the most comprehensive and attractive hip-hop site in cyberspace." Vibe/Spin Ventures has also teamed up with entertainment giant Walt Disney to... View Details
Keywords: Susan Young
- 28 Jan 2002
- Research & Ideas
Read All About It! Newspapers Lose Web War
Many newspapers saw the emergence of the Internet as an attack on their core business, and responded with online products of their own. Unfortunately, says HBS professor Clark Gilbert, the papers failed to take advantage of the Web as a... View Details
- 01 Apr 2001
- News
Hit Radio Show and HBS Alumni Help Young Classical Musicians
interested in classical music. And HBS graduates have played a key role in all of this.” Indeed, according to Slavet, field-study and class-project recommendations by HBS students “laid the groundwork for what we’ve become — an online... View Details
- 01 Mar 2015
- News
Feedback
of 1972 notes and skim the rest of the Bulletin, reading the occasional article. I started to do that with the December issue at lunch today, and it was like trying to eat one potato chip. Just one fascinating, punchy, useful, or View Details
- 01 Sep 2010
- News
Leslie Gold
ratings boost and launching a career that has seen a variety of radio gigs, including on Sirius, and many appearances on national television (such as Larry King Live and Nightline) and in print media (including Playboy, Glamour, and the New York Times). Her bawdy,... View Details
- 26 Jul 2018
- News
Running the Numbers
conversation around how analytics are used in the sports and entertainment business.” The job draws on her experience as an athlete, her MBA degree and undergraduate psychology major, and a fascination with technology-based problem... View Details
Keywords: Deborah Blagg