Publications

01 Sep 2010
News

Leadership in the Social Media Age

Keywords: News, Library, Internet, and Other Services; News, Library, Internet, and Other Services

03 Jan 2022
News

Pushing Social Media Platforms to Self-Regulate

21 Oct 2012
News

Social media is a thorny issue in the US

July 2000 (Revised September 2005)
Case

Madison Avenue: Digital Media Services (A)

Introduces a "new-economy" company, Madison Avenue, facing challenges of mega-success. In the two years since its founding, the company's revenues have grown from zero to nearly $30 million, head count has swollen from the start-up handful to more than 200, and the... View Details

Keywords: Organizational Change and Adaptation; Organizational Design; Online Advertising; Advertising Industry

2018
Speaking truth: Mobilizing Change Through Artistic Expression

"Black Can Be Me": Voicing the Musical Blackness through Song, Scholarship, and Social Media

26 Jul 2010
News

B-Schools All A-Twitter Over Social Media

8 Aug 2016
Conference Presentation

Enacting Knowledge Strategy Through Social Media

By: Tsedal Neeley and Paul Leonardi

January 3, 2022
Other Article

Pushing Social Media Platforms to Self-Regulate

By: Michael A. Cusumano, David B. Yoffie and Annabelle Gawer

Read Now

12 May 2014
News

How to Use Social Media to Advance Your Career

29 May 2020
Podcast

54. Disruption and New Patterns of Media Consumption, with Shilpa Bisaria

Do you remember having cable TV? Many of us do not. Over the last twenty years, the media landscape has been transformed amidst waves of disruption, technological innovation, and changing patterns of media consumption. Today on The Disruptive Voice, we bring you a... View Details

July 2017 (Revised November 2017)
Case

Media Markets Down South: Goldman Sachs' Investment in Grupo Clarín

By: Rafael Di Tella, Jose Liberti and Sarah McAra

Founded in 1945, Grupo Clarín expanded over several decades to become Argentina’s largest media conglomerate. With leading positions in newspapers, broadcast television, broadcast radio, cable television, and Internet services, Grupo Clarín caught the attention of... View Details

Keywords: Media; Business and Government Relations; Risk and Uncertainty; Initial Public Offering; Investment; Journalism and News Industry; Journalism and News Industry; Argentina

December 2010
Supplement

Ad Classification at Right Media — pre-class slides — supplement

By: Benjamin Edelman

Right Media considers systems and policies to make sure that ads are only shown on web sites where they are appropriate, and vice versa. Setting standards is particularly challenging given the large and growing marketplace, the numerous participants, their diverse... View Details

Keywords: Digital Marketing; Market Participation; Negotiation Tactics; Marketing Communications; Communication; Media; Media and Broadcasting Industry; Media and Broadcasting Industry

16 May 2012
News

Amazon consumer book reviews as reliable as media experts

19 Jun 2014
News

How Companies Can Use World Cup Social Media Boom

October 2018 (Revised August 2019)
Case

Everybody Knows: Russia and the Election

By: Rawi Abdelal, Rafael Di Tella and Galit Goldstein

Following a contentious presidential race, Donald Trump’s 2016 election destabilized America’s status quo. Academics, journalists, politicians and the public at large examined why Trump had won. Many Americans, inside and outside the government, asserted that a... View Details

Keywords: Strategic Industry; Strategic Alliances (Business); Business And Government; Business And Public Policy; Business And Society; Media Businesses; Media Content; Media Slant; Media Regulation; Internet Of Everything; Government Policy; Politics; Political Campaigns; Political Strategy; Political Turmoil; Government; Government Regulation; Security; International Business; International Relations; National Security; Political Elections; News; Media; Internet and the Web; Rights; Problems and Challenges; Globalization; Business and Community Relations; Business and Government Relations; Government Legislation; Risk and Uncertainty; Cognition and Thinking; Conflict and Resolution; Identity; Civil Society or Community; Culture; Public Opinion; Social Issues; War; Social Media; Public Administration Industry; United States; Russia

October 2023
Case

Houghton Mifflin Harcourt: A Curriculum Provider Puts Itself on the Hook for Student Outcomes

By: John J-H Kim, Derek C. M. van Bever, Michael Norris and Max Hancock

Jack Lynch, CEO of Houghton Mifflin Harcourt (HMH) since 2017, was leading the company’s transformation from a legacy textbook publisher to a digital-first student outcomes provider, which earned subscription revenue from digital products and curriculum. In 2023, HMH... View Details

Keywords: Edtech; Textbook; Publishing; Leading Change; Change Management; Transformation; Digital Transformation; Expansion; Business Strategy; Publishing Industry; Publishing Industry; United States

30 Oct 2017
News

Research: The Rise of Partisan Media Changed How Companies Make Decisions

12 Mar 2024
Research & Ideas

Publish or Perish: What the Research Says About Productivity in Academia

To succeed in academia, professors often feel the pressure to “publish or perish.” But in evaluating professors’ productivity based on total published studies and grant funding, are institutions overlooking... View Details

Keywords: by Ben Rand; Education

2021
Article

An Empirical Examination of Sell-Side Brokerage Analysts' Published Research, Concierge Services, and High-Touch Services

By: David A. Maber, Boris Groysberg and Paul M. Healy

This paper uses a proprietary panel dataset to categorize and quantify the activities that sell-side brokerage analysts use to build and sustain their network of buy-side client relations. We then examine the marginal impact of these activities on key analyst outcome... View Details

Keywords: Sell-side Analysts; Analyst Ratings; Brokerage Commissions; Earnings Forecasts

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