Marginalized Communities - Publications - Faculty & Research

11 Mar 2014
First Look

First Look: March 11

successful price discrimination, the valuations of consumers who have access to vouchers must generally be lower than those of consumers who do not have access to vouchers. Offering vouchers tends to be more profitable for firms that are patient or relatively unknown... View Details

Keywords: Sean Silverthorne

06 Feb 2018
First Look

First Look at New Research and Ideas: February 6, 2018

budgets. These include affirmative budgeting (full influence), consultative budgeting (moderate influence), and authoritative budgeting (low influence). When organizations communicate that employees will be involved in budgeting,... View Details

08 Nov 2011
First Look

First Look: Nov. 8

(i.e., pity and envy, respectively) and actions toward members of those groups. However, through nonverbal behaviors that subtly communicate warmth and competence information, people can manage the impressions they make on colleagues,... View Details

Keywords: Sean Silverthorne

17 Sep 2001
Research & Ideas

Why E-commerce Didn’t Die With the Fall of Webvan

intimacy, and community offered by direct-to-consumer marketing will have an impact on every industry and intermediary," Deighton predicted. Supermarkets may have "dodged a bullet" for now, but direct-to-consumer marketing... View Details

Keywords: by Martha Lagace; Consumer Products; Retail

10 Jul 2018
First Look

New Research and Ideas, July 10, 2018

Abstract—Executive development programs have entered a period of disruption catalyzed by the digitalization of content, connectivity, and communication and are driven by renewed demand for high-level executive and managerial skills.... View Details

Keywords: Dina Gerdeman

16 Jan 2019
Research & Ideas

What Football Firings Teach Managers About Staying Relevant

to adapt based on industry changes, as well as on team strengths and weaknesses; they get the most by leveraging competitive resources, while communicating and collaborating effectively with key organizational stakeholders; they outsource... View Details

Keywords: by Boris Groysberg, Evan M.S. Hecht, and Abhijit Naik; Sports

03 Jun 2008
First Look

First Look: June 3, 2008

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=608081 Blogging at BzzAgent Harvard Business School Case 508-102 BzzAgent is a word-of-mouth marketing firm. The founder, Dave Balter, sees blogs as an important way to View Details

Keywords: Martha Lagace

21 Apr 2009
First Look

First Look: April 21, 2009

distinguishing between direct and complementary spillovers, we examine (1) the extent to which a hospital's specialization in areas related to cardiovascular care directly impacts performance in cardiovascular care (direct spillovers) and (2) whether the View Details