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      • December 2012 (Revised October 2022)
      • Case

      Plastiq

      By: Jeffrey J. Bussgang, Gaurav Jain, Liroy Haddad, Luke Langford and Matt Noble
      The young CEO of a venture-backed startup needs to figure out his go to market strategy and the right profile for his first key sales hires. Should he develop partnerships with channels that would provide leverage or build out a direct sales force? And should the sales... View Details
      Keywords: Payments; Sales; Channels; Credit Cards; Digital Platforms; Selection and Staffing; Cost vs Benefits; Salesforce Management; Marketing Channels; Business Startups; Business Strategy; Marketing Strategy; Partners and Partnerships; Management Systems
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      Bussgang, Jeffrey J., Gaurav Jain, Liroy Haddad, Luke Langford, and Matt Noble. "Plastiq." Harvard Business School Case 813-125, December 2012. (Revised October 2022.)
      • November 2, 2012
      • Editorial

      America Needs a Chief Strategy Officer

      By: Andy Zelleke and Justin Talbot Zorn
      The White House needs someone to look beyond the crisis of the day and focus on the United States' role in the world. View Details
      Keywords: International Relations; Government Administration; Management Teams; United States
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      Zelleke, Andy, and Justin Talbot Zorn. "America Needs a Chief Strategy Officer." ForeignPolicy.com (November 2, 2012).
      • October 2012 (Revised August 2013)
      • Case

      Global Unichip Corporation (A)

      By: Willy Shih and Chen-Fu Chien
      Global Unichip Corporation (GUC) is a design services company that acts as a front-end to TSMC, the world's largest semiconductor foundry. In so doing, it masked the complexity of the latest process technologies, and reduced the entry barriers for small firms to... View Details
      Keywords: Abstraction; Value-network; Entry Barriers; Intermediaries; Dis-intermediation; Aggregator; Vertical Specialization; Technology Adoption; Digital Platforms; Competitive Strategy; Corporate Strategy; Horizontal Integration; Vertical Integration; Technological Innovation; Innovation Strategy; Innovation and Management; Industry Structures; Information Infrastructure; Complexity; Information Technology; Semiconductor Industry; Technology Industry; Telecommunications Industry; Taiwan
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      Shih, Willy, and Chen-Fu Chien. "Global Unichip Corporation (A)." Harvard Business School Case 613-048, October 2012. (Revised August 2013.)
      • 2012
      • Chapter

      Patriotism, Cosmopolitanism, and Political Economy in the Accademia dei Pugni in Austrian Lombardy, 1760–1780

      By: Sophus A. Reinert and Jani Marjanen
      This essay focuses on the Accademia dei Pugni, or The Academy of Punches, a celebrated institution which flourished for a few years in 1760s Austrian Milan, and its journal Il Caffè (1764–1766). It does so to revisit one of the cardinal questions... View Details
      Keywords: History; Culture; Economic Systems
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      Reinert, Sophus A., and Jani Marjanen. "Patriotism, Cosmopolitanism, and Political Economy in the Accademia dei Pugni in Austrian Lombardy, 1760–1780." Chap. 6 in The Rise of Economic Societies in the Eighteenth Century: Patriotic Refom in Europe and North America, edited by Koen Stapelbroek and Jani Marjanen, 130–156. Basingstoke: Palgrave Macmillan, 2012.
      • September 2012 (Revised February 2013)
      • Case

      micro Home Solutions: A Social Housing Initiative in India

      By: William R. Kerr and Alexis Brownell
      mHS is a social enterprise for the provision of affordable housing in India. After India's microfinance industry collapses, mHS needs to reposition itself for continued operations and long-term growth. View Details
      Keywords: India; Loans; Development; Micro Finance; Entrepreneurship; Housing; Social Enterprise; Poverty; India
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      Kerr, William R., and Alexis Brownell. "micro Home Solutions: A Social Housing Initiative in India." Harvard Business School Case 813-092, September 2012. (Revised February 2013.)
      • August 2012 (Revised June 2017)
      • Case

      Australia: Commodities, Competitiveness, Climate and China

      By: Richard H.K. Vietor and Laura Alfaro
      For the past few decades, Australia has dealt with the benefits and costs of repeated mining booms—inflation, a housing bubble, a current account deficit and growing dependence on China. Between 1996 and 2007, however, Australia had most of these issues under control... View Details
      Keywords: Commodities; Competitiveness; Carbon Tax; Environment; Capital Flows; Current Account; Mining; Economy; Problems and Challenges; Australia
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      Vietor, Richard H.K., and Laura Alfaro. "Australia: Commodities, Competitiveness, Climate and China." Harvard Business School Case 720-028, August 2012. (Revised June 2017.)
      • July 2012
      • Case

      Droga5: Launching Jay-Z's Decoded

      By: Anita Elberse and Kwame Owusu-Kesse
      In 2010, David Droga and Andrew Essex, co-founders of advertising agency Droga5, hope to convince both John Meneilly, manager of hip-hop star Shawn Carter—better known as Jay-Z—and a partner in Carter's company Roc Nation and Yusuf Mehdi, senior vice president of... View Details
      Keywords: Advertising; Advertising Campaigns; Marketing; Brands and Branding; Entertainment; Advertising Industry; Entertainment and Recreation Industry
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      Elberse, Anita, and Kwame Owusu-Kesse. "Droga5: Launching Jay-Z's Decoded." Harvard Business School Case 513-032, July 2012.
      • July 2012 (Revised August 2015)
      • Case

      SOHO China: Design, Development, and Social Harmony

      By: Arthur I Segel and Mukti Khaire
      Founded in 1995 by Zhang Xin and her husband Mr. Pan Shiyi, SOHO China has developed into a world-class real estate development firm that has consistently delivered high-quality projects known for their cutting-edge designs and investment potential. Despite the... View Details
      Keywords: Real Estate; Organizational Culture; Leasing; Design; Asset Management; Salesforce Management; Sales; Real Estate Industry; China
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      Segel, Arthur I., and Mukti Khaire. "SOHO China: Design, Development, and Social Harmony." Harvard Business School Case 213-025, July 2012. (Revised August 2015.)
      • March 2012
      • Case

      Schuberg Philis

      By: Thomas J. DeLong and Daniela Beyersdorfer
      The Dutch professional service firm Schuberg Philis has within a few years grown into a well-known player in the Dutch IT outsourcing market and regularly wins high customer- satisfaction marks. The growing workload and 100% promise to customers have increased the... View Details
      Keywords: Growth Management; Organizational Culture; Management Style; Alignment; Information Technology Industry; Netherlands
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      DeLong, Thomas J., and Daniela Beyersdorfer. "Schuberg Philis." Harvard Business School Case 412-092, March 2012.
      • March 2012
      • Article

      How to Make Finance Work

      By: Robin Greenwood and David S. Scharfstein
      Once a sleepy old boys' club, the U.S. financial sector is now a dynamic and growing business that attracts the best and the brightest. It is tempting to declare the industry a roaring success. But its purpose is to serve the needs of U.S. households and firms, and by... View Details
      Keywords: Business Ventures; Value; Competitive Advantage; Investment; Performance Evaluation; Household; Financial Crisis; Finance; Financial Services Industry; United States
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      Greenwood, Robin, and David S. Scharfstein. "How to Make Finance Work." Harvard Business Review 90, no. 3 (March 2012).
      • 2012
      • Chapter

      An Assessment of How Urban Crime and Victimization Affects Life Satisfaction

      By: Carlos Medina and Jorge Tamayo
      We use data for Medellín, Colombia, to assess the effect of the homicide rate, individual’s perception of security in their neighborhood of residence, and of the effect of their having been victimized, on life satisfaction. We find a negative effect of the homicide... View Details
      Keywords: Security; Life Satisfaction; Crime and Corruption; Housing; Safety; Perception; Colombia
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      Medina, Carlos, and Jorge Tamayo. "An Assessment of How Urban Crime and Victimization Affects Life Satisfaction." In Subjective Well-Being and Security. No. 46, edited by Dave Webb and Eduardo Wills-Herrera, 91–147. Social Indicators Research Series. Dordrecht ; New York: Springer, 2012.
      • 2012
      • Chapter

      Sustainable Cities: Oxymoron or the Shape of the Future?

      By: Robert G. Eccles, Annissa Alusi, Amy C. Edmondson and Tiona Zuzul
      Two trends are likely to define the 21st century: threats to the sustainability of the natural environment and dramatic increases in urbanization. This paper reviews the goals, business models, and partnerships involved in eight early "ecocity" projects to begin to... View Details
      Keywords: Environmental Sustainability; City; Urban Development; Infrastructure; Housing; Urban Scope; Business Ventures; Business Model; Green Technology Industry
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      Eccles, Robert G., Annissa Alusi, Amy C. Edmondson, and Tiona Zuzul. "Sustainable Cities: Oxymoron or the Shape of the Future?" Chap. 18 in Infrastructure Sustainability and Design, edited by Spiro Pollalis, Andreas Georgoulias, Stephen Ramos, and Daniel Schodek, 247–265. New York: Routledge, 2012.
      • December 2011
      • Article

      Do Powerful Politicians Cause Corporate Downsizing?

      By: Lauren Cohen, Joshua Coval and Christopher J. Malloy
      This paper employs a new empirical approach for identifying the impact of government spending on the private sector. Our key innovation is to use changes in congressional committee chairmanship as a source of exogenous variation in state-level federal expenditures. In... View Details
      Keywords: Spending; Private Sector; Taxation; Innovation and Invention; Interest Rates; Business and Government Relations; Investment; Employment; Power and Influence
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      Cohen, Lauren, Joshua Coval, and Christopher J. Malloy. "Do Powerful Politicians Cause Corporate Downsizing?" Journal of Political Economy 119, no. 6 (December 2011): 1015–1060. (Click here for a response to Snyder and Welch, click here for the data, and click here for the code.)
      • September 2011 (Revised March 2014)
      • Case

      Airbnb

      By: Joseph B. Lassiter III and Evan W. Richardson
      Brian Chesky, Joe Gebbia, and Nathan Blecharczyk, the three founders of Airbnb, an online private accommodation rental market, stared at each other across the kitchen table in their San Francisco apartment. It was March of 2009. A single sheet of paper sat on the table... View Details
      Keywords: Entrepreneurship; Housing; Information Publishing; Private Ownership; Online Technology; Information Industry; San Francisco
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      Lassiter, Joseph B., III, and Evan W. Richardson. "Airbnb." Harvard Business School Case 812-046, September 2011. (Revised March 2014.)
      • September 2011 (Revised December 2011)
      • Case

      CARD Group: Mutually Reinforcing Institutions

      By: Cynthia A. Montgomery, Michael Shih-Ta Chen and Dawn Lau
      CARD (Center for Agricultural and Rural Development) is a Philippines-based microfinance organization that began as an NGO and has since expanded into eight related entities providing services to the poor. Under Founding Director Dr. Aristotle Alip's leadership, CARD... View Details
      Keywords: Microfinance; Partners and Partnerships; Non-Governmental Organizations; Business Strategy; Competitive Strategy; Financial Services Industry; Philippines
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      Montgomery, Cynthia A., Michael Shih-Ta Chen, and Dawn Lau. "CARD Group: Mutually Reinforcing Institutions." Harvard Business School Case 712-414, September 2011. (Revised December 2011.)
      • 2011
      • Chapter

      The Economics of Housing Finance Reform

      By: David S. Scharfstein and Adi Sunderam
      This paper analyzes the two leading types of proposals for reform of the housing finance system: (i) broad-based, explicit, priced government guarantees of mortgage-backed securities (MBS) and (ii) privatization. Both proposals have drawbacks. Properly-priced... View Details
      Keywords: Economics; Housing; Governing Rules, Regulations, and Reforms; Policy; Government and Politics
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      Scharfstein, David S., and Adi Sunderam. "The Economics of Housing Finance Reform." In The Future of Housing Finance: Restructuring the U.S. Residential Mortgage Market, edited by Martin Neil Baily. Brookings Institution Press, 2011.
      • May 2011
      • Article

      Underdog Branding: Why Underdogs Win in Recessions

      By: Neeru Paharia, Anat Keinan and Jill Avery
      Underdog stories about overcoming great odds through passion and determination are particularly resonant during difficult times as they inspire us and give us hope when the outlook we face is bleak. They promise that success is still possible, a much needed message in... View Details
      Keywords: Marketing; Brand Building; Brand Management; Brand Positioning; Competitive Positioning; Brands and Branding; Economics; Marketing Communications; Marketing Strategy; Advertising Campaigns; Advertising Industry; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Consumer Products Industry; Fashion Industry; Food and Beverage Industry
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      Paharia, Neeru, Anat Keinan, and Jill Avery. "Underdog Branding: Why Underdogs Win in Recessions." European Business Review (May 2011): 53–56. (Invited Article.)
      • 2011
      • Working Paper

      Do Powerful Politicians Cause Corporate Downsizing?

      By: Lauren H. Cohen, Joshua D. Coval and Christopher J. Malloy
      This paper employs a new empirical approach for identifying the impact of government spending on the private sector. Our key innovation is to use changes in congressional committee chairmanship as a source of exogenous variation in state-level federal expenditures. In... View Details
      Keywords: Economic Growth; Investment; Spending; Government Administration; Employment; Managerial Roles
      Citation
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      Cohen, Lauren H., Joshua D. Coval, and Christopher J. Malloy. "Do Powerful Politicians Cause Corporate Downsizing?" NBER Working Paper Series, No. 15839, March 2011.
      • January 2011
      • Case

      AIC Netbooks: Optimizing Product Assembly

      By: Steven C. Wheelwright and Sunru Yong
      AIC Systems, located in Taichung, Taiwan, is a manufacturer of printed circuit boards, primarily for motherboards and video cards for personal computers. The firm is considered an original design manufacturer (ODM) and takes an active role in innovating and designing... View Details
      Keywords: Performance Management; Quantitative Analysis; Manufacturing; Production Planning; Production Management; Diversification; Production; Performance Efficiency; Product Design; Performance Improvement; Mobile Technology; Manufacturing Industry; Electronics Industry; Taiwan
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      Wheelwright, Steven C., and Sunru Yong. "AIC Netbooks: Optimizing Product Assembly." Harvard Business School Brief Case 114-245, January 2011.
      • December 2010 (Revised June 2011)
      • Case

      Back to the Future: Redeveloping Unilever House

      By: A. Eugene Kohn, Arthur I Segel and Andrew Pierson Terris
      Steve Williams, General Counsel of Unilever PIc, has two key decisions to make prior to commencing construction on the redevelopment of Unilever House - the company's London corporate headquarters. The purpose of the redevelopment is to reinvigorate the corporate... View Details
      Keywords: Organizational Culture; Leasing; Sales; Restructuring; Leading Change; Financing and Loans; Decisions; Business Headquarters; Design; Projects; London
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      Kohn, A. Eugene, Arthur I Segel, and Andrew Pierson Terris. "Back to the Future: Redeveloping Unilever House." Harvard Business School Case 211-038, December 2010. (Revised June 2011.)
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