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Show Results For
- All HBS Web
(4,399)
- People (5)
- News (798)
- Research (2,901)
- Events (7)
- Multimedia (31)
- Faculty Publications (2,118)
- November 2012 (Revised August 2013)
- Supplement
Global Unichip Corporation (B)
By: Willy Shih and Chen-Fu Chien
Jim Lai, President of Global Unichip Corporation (GUC), mapped out the changes he saw coming to the global semiconductor industry. The big question was how many system developers would start coming directly to GUC. View Details
Keywords: Abstraction; Value-network; Vertical Integration; Entry Barriers; Intermediaries; Dis-intermediation; Aggregator; Vertical Specialization; Technology Adoption; Digital Platforms; Competitive Strategy; Corporate Strategy; Integration; Technological Innovation; Innovation Strategy; Innovation and Management; Industry Structures; Information Infrastructure; Information Technology; Complexity; Semiconductor Industry; Technology Industry; Telecommunications Industry; Taiwan
Shih, Willy, and Chen-Fu Chien. "Global Unichip Corporation (B)." Harvard Business School Supplement 613-049, November 2012. (Revised August 2013.)
- 15 Dec 2003
- Research & Ideas
The New Global Business Manager
should be involved. You must have at the table the global business managers who can represent the need for an integrated worldwide strategy and more efficient standardized products. They can then argue with... View Details
Keywords: by Cynthia Churchwell
- Web
Mid-US - Global
locally within the region. News & Highlights FALL 2024 INSTITUTE FOR BUSINESS IN GLOBAL SOCIETY (BiGS) BiGS: Digital Roundtables This fall, BiGS held a series of Digital Roundtables that included leaders from a range of industries across... View Details
- 02 Mar 2012
- News
Developing Global Leaders Is America's Competitive Advantage
- November 1983 (Revised October 1988)
- Case
Canon Inc.: Worldwide Copier Strategy
Describes Canon's worldwide strategy in the copier business. Designed to be used to explore strategy formulation in a worldwide industry, and the principles of international competition. View Details
Keywords: Values and Beliefs; Global Strategy; Marketing Strategy; Business Strategy; Competitive Strategy; Manufacturing Industry
Porter, Michael E. "Canon Inc.: Worldwide Copier Strategy." Harvard Business School Case 384-151, November 1983. (Revised October 1988.)
- 21 Sep 2023
- Blog Post
Hands-on Learning About Global Markets
The challenge posed to students in HBS’s FIELD Global Immersion (FGI) course sounds a bit like a premise for reality TV: Travel to unfamiliar markets where you might not speak the language, work in teams with students you might not know,... View Details
- December 2013
- Case
Yara International
By: Forest Reinhardt and James Weber
This case examines world fertilizer markets from the perspective of a large Norwegian producer. The global fertilizer industry is critical to food production and to food security, and hence is the object of numerous forms of government intervention. The case analyzes... View Details
Keywords: Globalization; Regulation; Strategy; Business-government Relations; International Trade; International Strategy; Agribusiness; Food; Growth and Development; Government and Politics
Reinhardt, Forest, and James Weber. "Yara International." Harvard Business School Case 714-002, December 2013.
- November 2003 (Revised December 2003)
- Case
Enabling Business Strategy with IT at the World Bank
By: F. Warren McFarlan and Brian DeLacey
World Bank IT provides services (communications, applications, video conferencing, knowledge sharing, distance learning, information sharing, client commerce, crisis management, etc.) on a global basis to the poorest countries in the globe via satellites. This case... View Details
Keywords: Information Infrastructure; Globalized Economies and Regions; Information Technology; Global Strategy; Business Strategy; Banks and Banking; Banking Industry
McFarlan, F. Warren, and Brian DeLacey. "Enabling Business Strategy with IT at the World Bank." Harvard Business School Case 304-055, November 2003. (Revised December 2003.)
- Web
Institute For Strategy And Competitiveness
HBS ISC Professor Michael Porter retired from the Harvard Business School faculty on November 30, 2023. Harvard Business Review: Smart, Connected Products Health Care: Value-Based Health Care U.S. COMPETITIVENESS: Competition in the Politics Industry The Institute for... View Details
- May 2005 (Revised January 2008)
- Case
Inniskillin and the Globalization of Icewine
By: Geoffrey G. Jones and Jillian Hirasawa
Deals with the growth of the icewine industry and follows Vincor International as it creates an international market for its Inniskillin Icewine--a luxury alcoholic beverage consumed as a dessert wine. Gives the history of the alcoholic beverage industry in Canada and... View Details
Keywords: Global Strategy; Globalized Markets and Industries; Marketing Strategy; Product Marketing; Luxury; Food and Beverage Industry; Canada
Jones, Geoffrey G., and Jillian Hirasawa. "Inniskillin and the Globalization of Icewine." Harvard Business School Case 805-129, May 2005. (Revised January 2008.)
- 2011
- Report
Nordic Globalization Barometer 2011
By: Christian H.M. Ketels
The Nordic Globalization Barometer 2011, the fourth in its series, builds on the methodology established in previous editions: The first part provides a short overview of the macroeconomic climate in the Nordic countries. The second part tracks the changes in economic... View Details
Keywords: Economic Growth; Financial Crisis; Macroeconomics; Trade; Globalized Economies and Regions; Policy; Competitive Strategy; Scandinavia
Ketels, Christian H.M. "Nordic Globalization Barometer 2011." Report Series, Nordic Council of Ministers, Copenhagen, 2011.
- November 2015 (Revised August 2016)
- Case
Unilever's New Global Strategy: Competing through Sustainability
In January 2009, when Paul Polman was appointed CEO of Unilever, he inherited a company in long-term decline at the beginning of a major global financial crisis. As the first outsider ever recruited to lead the company, Polman lost little time in challenging the... View Details
Keywords: Globalized Firms and Management; Corporate Social Responsibility and Impact; Competitive Strategy; Environmental Sustainability; Consumer Products Industry
Bartlett, Christopher A. "Unilever's New Global Strategy: Competing through Sustainability." Harvard Business School Case 916-414, November 2015. (Revised August 2016.)
- December 1999 (Revised October 2003)
- Case
BRL Hardy: Globalizing an Australian Wine Company
Two new product launch decisions face Christopher Carson, managing director of BRL Hardy, Europe. Responsible for the European operations of a major Australian wine company, Carson has begun to globalize his strategy beyond selling the parent company's wines. After a... View Details
Keywords: Global Strategy; Joint Ventures; Product Launch; Brands and Branding; Competitive Strategy; Business Subsidiaries; Negotiation Style; Food and Beverage Industry
Bartlett, Christopher A. "BRL Hardy: Globalizing an Australian Wine Company." Harvard Business School Case 300-018, December 1999. (Revised October 2003.)
- December 2001 (Revised April 2003)
- Case
Financing PPL Corporation's Growth Strategy
By: Benjamin C. Esty and Carrie Ferman
PPL Corp., an electric utility in Pennsylvania, needs to finance $1 billion of peaking plants as part of its new growth strategy. In February 2001, Steve May, director of finance for PPL's Global Division, is responsible for recommending a finance plan. After... View Details
Keywords: Financial Management; Financial Instruments; Project Finance; Financial Strategy; Corporate Finance; Leasing
Esty, Benjamin C., and Carrie Ferman. "Financing PPL Corporation's Growth Strategy." Harvard Business School Case 202-045, December 2001. (Revised April 2003.)
- October 2023 (Revised April 2024)
- Case
FARM Rio: Bringing a Brazilian Fashion Brand to the World
By: Isamar Troncoso and Jill Avery
FARM Rio, a twenty-six year old Brazilian fashion brand, had recently put down roots in the U.S. The brand, known for its bold, colorful, nature-inspired tropical prints, was testing the waters in Europe to assess if and how the brand should further expand globally.... View Details
Keywords: Global Marketing; Go-to-market Strategy; Global Branding; Brand Positioning; Marketing; Brands and Branding; Marketing Strategy; Growth and Development Strategy; Product Positioning; Market Entry and Exit; Distribution Channels; Expansion; Fashion Industry; Brazil; United States; Europe
Troncoso, Isamar, and Jill Avery. "FARM Rio: Bringing a Brazilian Fashion Brand to the World." Harvard Business School Case 524-003, October 2023. (Revised April 2024.)
- February 2008
- Article
Blonde and Blue-eyed?: Globalizing Beauty, c.1945–c.1980
By: Geoffrey Jones
This article examines the globalization of the beauty industry between 1945 and 1980. The industry grew quickly. Firms employed marketing and marketing strategies to diffuse products and brands internationally, despite business, economic, and cultural obstacles to... View Details
Keywords: Cross-Cultural and Cross-Border Issues; Globalized Markets and Industries; Product Marketing; Standards; Beauty and Cosmetics Industry
Jones, Geoffrey. "Blonde and Blue-eyed? Globalizing Beauty, c.1945–c.1980." Economic History Review 61, no. 1 (February 2008).
- Web
Global Activities 2020-2021 - Global Activities 2021
Global Activities 2021 REPORT In a year shaped by the pandemic, Harvard Business School’s global presence has enabled the School to be at the forefront of the study of emerging trends. Faculty members draw... View Details
- August 2006 (Revised October 2012)
- Case
Natura: Global Beauty Made in Brazil
By: Geoffrey G. Jones and Ricardo Reisen de Pinho
Explores the globalization strategies of Natura, Brazil's largest cosmetics company. Founded in 1969, Natura grew using a direct selling model. Led by its three founders, the firm made distinctive use of Brazil's diversity and became characterized by high ethical and... View Details
Keywords: Global Strategy; Globalized Firms and Management; Globalized Markets and Industries; Corporate Social Responsibility and Impact; Beauty and Cosmetics Industry; Brazil
Jones, Geoffrey G., and Ricardo Reisen de Pinho. "Natura: Global Beauty Made in Brazil." Harvard Business School Case 807-029, August 2006. (Revised October 2012.)
- Web
Asia Pacific - Global
provided an overview of HBS Executive Education. Sia Zhou, Program Manager of the HBS Asia-Pacific Research Center, shared updates on HBS MBA information sessions and the Field Global Capstone. New Research on the Region February 13, 2025... View Details
- 08 Aug 2011
- Research & Ideas
The Death of the Global Manager
while confirming and further exploring some basic challenges that have, more or less, remained the same. "There are three core strategies that any MNC has to pursue to build layers of competitive advantage," Bartlett says.... View Details
Keywords: by Julia Hanna