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Publications

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  • October 2008
  • Background Note

The Concept of Development Strategy

By: Gary P. Pisano
Keywords: Growth and Development; Strategy
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  • June 2003
  • Teaching Note

Discovering the Future: R&D Strategy at Merck (TN)

By: Gary P. Pisano
Teaching Note for (9-601-086). View Details
Keywords: Pharmaceutical Industry
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  • October 1998 (Revised August 2001)
  • Teaching Note

Intel Corporation: 1968-1997 TN

By: Gary P. Pisano
Teaching Note for (9-797-137). View Details
Keywords: Strategy; Market Entry and Exit; Competitive Advantage; Forecasting and Prediction; Semiconductor Industry
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  • August 1995 (Revised March 1996)
  • Teaching Note

ITT Automotive: Global Manufacturing Strategy (1994) TN

By: Gary P. Pisano
Teaching Note for (9-695-002). View Details
Keywords: Auto Industry; Belgium; Germany; United States
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  • May 1992
  • Teaching Note

Whistler Corp. (A) and (B), Teaching Note

By: Gary P. Pisano
Teaching Note for (9-690-011) and (9-692-072). View Details
Keywords: Apparel and Accessories Industry; United States
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  • October 1989
  • Case

Perkin-Elmer: Physical Electronics Division

By: Gary P. Pisano
Keywords: Electronics Industry
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  • Article

Learning-Before-Doing in the Development of New Process Technology

By: Gary P. Pisano
Keywords: Learning; Research and Development; Technology
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  • Article

Using Equity Participation to Support Exchange: Evidence from the Biotechnology Industry

By: Gary P. Pisano
Keywords: Information; Biotechnology Industry
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  • 1994
  • Working Paper

Integrating Technical and Operating Knowledge: The Impact of Early Manufacturing Involvement on Process Development Performance

By: Gary P. Pisano
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  • 2010
  • Working Paper

The Evolution of Science-Based Business: Innovating How We Innovate

By: Gary P. Pisano
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  • Article

Knowledge, Integration and the Locus of Learning: An Empirical Analysis of Process Development

By: Gary P. Pisano
Keywords: Knowledge; Integration; Learning; Theory; Growth and Development
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  • July 1995 (Revised March 1996)
  • Teaching Note

Applichem (A) (Abridged) TN

By: Gary P. Pisano
Teaching Note for (9-694-030). View Details
Keywords: Chemical Industry
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  • October 1992
  • Supplement

American Connector Co. (B)

By: Gary P. Pisano
Presents a plant manager's proposal to improve operations at American Connector Co. The plan attempts to imitate operations at DJC Corp., a successful Japanese competitor. Requires students to consider how changes in manufacturing impact productivity, flexibility, and... View Details
Keywords: Change; Production; Performance Productivity; Strategy; Japan; Sunnyvale
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  • May 1992 (Revised February 1996)
  • Teaching Note

Nucleon, Inc., Teaching Note

By: Gary P. Pisano
Teaching Note for (9-692-041). View Details
Keywords: Biotechnology Industry
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  • March 1992 (Revised April 1995)
  • Teaching Note

BMW: The 7-Series Project (A), Teaching Note

By: Gary P. Pisano
Teaching Note for (9-692-083). View Details
Keywords: Projects; Competency and Skills; Production; Quality; Product Development; Growth and Development Strategy; Decisions; Management Practices and Processes; Luxury; Auto Industry
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  • February 1992 (Revised January 2002)
  • Case

BMW: The 7-Series Project (A)

By: Gary P. Pisano
Explores BMW's decision about how to manufacture prototype vehicles. Historically, BMW's prototypes were handcrafted by highly skilled artisans in the company's shop. A proposal has been made to alter the process so that prototypes are made in a way that can better... View Details
Keywords: Product Development; Research and Development; Design; Production; Strategy; Quality; Decision Making; Auto Industry; Manufacturing Industry; Germany
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  • 2002
  • Chapter

Pharmaceutical Biotechnology

By: Gary P. Pisano
Keywords: Pharmaceutical Industry; Biotechnology Industry
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  • August 2022
  • Case

Boston Beer Company: Sustaining a Culture for Innovation and Growth

By: Gary P. Pisano
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  • March 1990
  • Article

The R&D Boundaries of the Firm: An Empirical Analysis

By: Gary P. Pisano
Keywords: Research and Development; Business Ventures
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  • May 1996
  • Teaching Note

Operations Strategy Course Overview Note TN

By: Gary P. Pisano
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