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  • All HBS Web  (577)
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  • 21 Jun 2004
  • Research & Ideas

Music Downloads: Pirates—or Customers?

Strumpf call "samplers"—an older crowd who downloads a song or two and then, if they like what they hear, go out and buy the music. Interestingly, the first half of this year saw the release of numbers seemingly supporting this... View Details
Keywords: by Sean Silverthorne; Entertainment & Recreation; Music
  • 23 Jul 2014
  • Lessons from the Classroom

Innovation Is Magic. Really

When business executives create innovative products or services, they often look to impress their customers by delivering an experience more meaningful, more delightful, than possibly expected. A true "wow!" moment. And Harvard Business... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • 24 Jul 2019
  • Lessons from the Classroom

Can These Business Students Motivate Londoners to Do the Right Thing?

Insights Team (BIT), which became the world’s first government organization dedicated to incorporating behavioral economics into policy. BIT saw the tax letter as an opportunity to test the value of behavioral interventions in a context... View Details
Keywords: by Dina Gerdeman
  • 14 Apr 2008
  • Research & Ideas

The Surprising Right Fit for Software Testing

part-time consultants are considered best-in-class—they are paid industry-competitive wages, and customers include LEGO, Microsoft, and Oracle—75 percent of them live with what others might consider a handicap: They have Asperger syndrome or some form of ASD. Austin... View Details
Keywords: by Martha Lagace; Video Game; Web Services; Computer
  • 12 Feb 2007
  • Lessons from the Classroom

‘UpTick’ Brings Wall Street Pressure to Students

through a pretty harrowing experience. —Joshua Coval "We almost didn't run the first simulation because we figured everyone would easily see ahead to what would happen and that there'd be no trading at all," says Coval.... View Details
Keywords: by Julia Hanna; Financial Services; Education
  • 13 Mar 2014
  • Research & Ideas

Can We Get To Where We Need To Go?

When Harvard Business School Dean Nitin Nohria first moved from India to the United States more than 30 years ago, he was impressed with how well the highways and airports hummed along in this country. Yet... View Details
Keywords: by Dina Gerdeman; Transportation; Air Transportation; Auto
  • 13 May 2002
  • Book

Bringing the Master Passions to Work

thrust toward an end past which we cannot see with any of our senses." The fact that logic is timeless—untensed—is not a coincidence: It is the tenselessness of logical explanations that makes them attractive to a mind so impressed... View Details
Keywords: by Mihnea C. Moldoveanu & Nitin Nohria
  • 18 May 2015
  • Research & Ideas

Advertisers Get Serious About Playing With Their Brands

grade locker room" and "summer bike ride bug inside mouth." Images were displayed all over social media, leading to hundreds of thousands of incremental impressions for Lay's. Other forms include "playing with play," such as skateboarder... View Details
Keywords: by Dina Gerdeman; Advertising
  • 12 Oct 2011
  • Research & Ideas

Creating Online Ads We Want to Watch

stakes for advertisers are huge. Americans were exposed to over 5.3 billion online video ads in July 2011 alone, with Hulu generating the highest number of video ad impressions at more than 963 million, according to data from comScore. So... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 25 Sep 2000
  • Research & Ideas

More Than the Sum of Its Parts: The Impact of Modularity on the Computer Industry

1960, electronic data processing as well as information storage and retrieval had made a lasting impression in both the private and the public sectors, and discoveries and improvements in areas such as circuit design and solid-state... View Details
Keywords: by Staff; Computer; Consumer Products; Technology
  • 18 Jul 2016
  • Research & Ideas

Is Greed Ruining Private Equity Firms?

impression that a private equity firm is unstable. That perception creates a wariness to invest, which means a PE firm often struggles in its attempts to raise the next fund. So in essence, founding partners are damaging their own firms,... View Details
Keywords: by Dina Gerdeman; Banking; Financial Services
  • 10 Nov 2008
  • Research Event

Social Media Leads the Future of Technology

capital firm Accel Partners; Susan L. Decker (HBS MBA '86), president of Yahoo! Inc.; and Eric Kim (HBS MBA '81), senior vice president and general manager of Intel Corporation's Digital Home Group. The first computer, the ENIAC, cleared... View Details
Keywords: by Martha Lagace
  • 26 Jul 2016
  • First Look

July 26, 2016

impressions of the expresser. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51400 Can Paying Firms Quicker Affect Aggregate Employment? By: Barrot, Jean-Noel, and Ramana Nanda Abstract—In 2011, the federal government... View Details
Keywords: Sean Silverthorne
  • 20 Jun 2016
  • Research & Ideas

When Predicting Other People's Preferences, You're Probably Wrong

implications for anyone looking to impress others, for those who are tasked with forecasting consumer behavior, or for salespeople who consult with customers on prospective purchases. In short, it’s dangerous to predict what others will... View Details
Keywords: by Carmen Nobel; Retail
  • 13 Jul 2015
  • Research & Ideas

‘Humblebragging’ is a Bad Strategy, Especially in a Job Interview

that when given the choice to brag or to humblebrag, it's better to straight-out brag. "When people first join Twitter, one of the first things they notice is that a lot of people humblebrag," says Francesca... View Details
Keywords: by Carmen Nobel
  • 01 Oct 2001
  • Research & Ideas

Five Questions for Stuart Gilson

that restructuring addresses is very large—in the billions of dollars possibly. My research at companies suggests there are three primary motivations for restructuring. The first is the need to address poor financial performance. Here,... View Details
Keywords: by Sean Silverthorne
  • 16 Jul 2008
  • Op-Ed

What Should Employers Do about Health Care?

providers who have the scale, experience, teams and facilities to achieve excellent results. To move to a value-based approach to employee health benefits, employers must take a number of essential steps. The first is to mount an... View Details
Keywords: by Michael E. Porter, Elizabeth O. Teisberg & Scott Wallace; Health
  • 25 Sep 2018
  • First Look

New Research and Ideas, September 25, 2018

candidates’ rankings using an RDD in French local and parliamentary two-round elections, where up to 3 or 4 candidates can qualify for the second round. Candidates who barely ranked first in the first round... View Details
Keywords: Dina Gerdeman
  • 20 Dec 2010
  • Research & Ideas

New Dean Sets Five Priorities for HBS

front of the stage, Nohria used his first reunion address to broadly outline five priorities that will shape the agenda for the School during his tenure: curriculum innovation, intellectual ambition, internationalization, inclusion, and... View Details
Keywords: by Roger Thompson; Education
  • 11 Jan 2017
  • Research & Ideas

The Paradoxical Quest to Make Food Look 'Natural' With Artificial Dyes

Wells & Richardson Co. advertisement, Chicago Dairy Produce 23, no.2, May 1916 Thus, winter butter is whiter than summer butter. It’s also arguably less tasty. “Because the flavor of butter was richer in the summer, there was the View Details
Keywords: by Carmen Nobel
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