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- Faculty Publications (71)
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- All HBS Web (458)
- Faculty Publications (71)
- 07 Jan 2002
- Research & Ideas
How Marketing Can Reduce Worldwide Poverty
on-the-ground advocacy—to go get a free eye exam or a blood pressure check-up. Easy. Your basic principles of sales and promotion will carry the day. If your charge is minimizing smoking or drug use, well, your job becomes rather more... View Details
Keywords: by Martha Lagace
- Web
Buy Now, Pay Later: Credit and the Market Economy: The Rise of Credit Reporting
the 1800s, the American economy embarked on a long, slow transition from a system in which most goods and services were produced for household consumption or local sale to an economy in which commodities were produced for a larger... View Details
- 11 Apr 2011
- Lessons from the Classroom
Teaching a ‘Lean Startup’ Strategy
doing that, and waste a lot of money on sales and marketing trying to sell that wrong product," says Tom Eisenmann, a professor in the Entrepreneurial Management Unit at Harvard Business School. "It takes a lot of time, time... View Details
- 01 Dec 2022
- News
Singing to the Corn
you will, for an alternative to the high-yield, soil-depleting cycle of tilling, pesticides, and fertilization that could ultimately endanger the planet’s ability to grow enough food for its people. Through gardens planted with heirloom... View Details
- 01 Oct 1999
- News
Banking on Success
glamorous. Is there anything that you've missed out on because of the demands of your career? Ironically, extended personal travel! There are some trips I would have liked to take with my family to places that would really require two or... View Details
Keywords: Deborah E. Blagg
- Web
HBS - Financials | Supplemental Financial Information
2021. As a result, total Publishing revenue increased 5 percent from fiscal 2020 to $274 million. HBP international revenue continued its steady growth, increasing 8 percent and representing approximately 40 percent of the group's total annual View Details
- 31 Jul 2017
- HBS Case
It’s Hard to Fix the Family Business Without Offending the Family
course was completed.) In their initial efforts to boost Pho Hoa’s revenues, increasing lackluster alcohol sales seemed a good place to start. But Raiche and Zhu quickly saw the problem: The servers (largely recent Vietnamese immigrants)... View Details
- 10 Oct 2011
- Research & Ideas
Retailing Revolution: Category Killers on the Brink
increased at an impressive pace in the early 2000s even though Internet sales in the United States grew dramatically. Retail sales advanced from $2.87 trillion to almost $4 trillion between 1999 and 2007.... View Details
- 12 Dec 2011
- HBS Case
HBS Cases: Clocky, the Runaway Alarm Clock
follow-up case, "Nanda Home," which Ofek began teaching this fall, revisits Nanda and her company, Nanda Home, a few years into Clocky's tenure, when sales had begun to flatten. Revenues in 2009 were $990,000, down from $1.5... View Details
- 16 Aug 2022
- Op-Ed
Now Is the Time for Entrepreneurs to Play Offense
For the past six months, there has been a lot of handwringing about the market downturn. Most everyone has been advising entrepreneurs to marshal their capital, cut costs, and extend their runway. In essence, play defense. Many investors... View Details
Keywords: by Jeffrey Bussgang
- 01 May 2020
- What Do You Think?
Does Remote Work Mix with Organizational Culture?
appropriate for certain types of jobs. As she puts it, “working remotely and workflow is better in some departments as they do not have to deal with the somewhat unhealthy political environment at work. In other departments like sales and... View Details
Keywords: by James Heskett
- 28 Apr 2003
- Research & Ideas
Supply Chain Risk: Deal With It
risk, Raman explains, has been through inventory. But "for numerous reasons, inventory became very expensive." Shorter product life cycles contribute to higher expenses, for example, in the personal computer market, where the... View Details
Keywords: by David Stauffer
- 01 Aug 1998
- News
High Honors
expanded into other parts of the country, added four production facilities, and saw sales top $7 million. In 1960, Barford sold his share of the business to his partners and returned home with his family to Toronto. The following year, he... View Details
- 10 Nov 2003
- Research & Ideas
Globalization: The Strategy of Differences
Unfortunately, "local" didn't seem to be any better a description of Coke's market space than "global." On March 7, 2002, the Asian Wall Street Journal announced: "After two years of lackluster sales the... View Details
Keywords: by Pankaj Ghemawat
- Web
HBS - Financials | Supplemental Financial Information
which increased 6 percent and accounted for 43 percent of the group’s total annual sales in fiscal 2023. Revenue from Corporate Learning products and services increased 7 percent from fiscal 2022. Corporate Learning partners with... View Details
- 16 Aug 2004
- Research & Ideas
Luxury Isn’t What It Used to Be
refreshing their product lines and extending their brand to more affordable items. Pressure to innovate is intense, says HBS professor Nancy F. Koehn, a business historian and author of Brand New: How Entrepreneurs Earned Consumers' Trust... View Details
- Web
Charts & Statistics - Leadership
begins Suburbs start to form Influence: High 50 1950 s 19 Medical advances extend life expectancy More people now live in suburbs than cities Population soars to 179 million largest ten-year increase Influence: High 60 1960 s 19 Baby boom... View Details
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
surprisingly then, the day after the Super Bowl, the sales of antacids are higher by about 20 percent. Sixteen million people call in sick to work. The week leading up to the game there's a Super Bowl lift in categories like condiments,... View Details
- 22 Feb 2022
- News
New Urban Order
largest public fast-charging network in the United States, which estimates that almost 5 percent of new vehicle purchases are electric today, and that electric vehicles will make up more than 40 percent of new light-duty vehicle sales in... View Details
Keywords: Kathleen Fu, Deborah Blagg, Julia Hanna, and Maureen Harmon; illustrations by; energy; environment; sustainability; entrepreneurship; Transit and Ground Passenger Transportation; Transportation; Water, Sewage and Supply Systems; Utilities; Construction of Buildings; Construction; Waste Management and Remediation Services; Corporate Services
- 23 Jun 2008
- Research & Ideas
Innovative Ways to Encourage Personal Savings
States. Yet to roll out lottery-linked products in an efficient way, we need to address the legal and regulatory barriers. Q: Can these ideas for savings vehicles be extended to households with higher incomes too? A: The work that I do... View Details