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    Ryan W. Buell

    Ryan W. Buell is a Professor of Business Administration in the Technology and Operations Management Unit at Harvard Business School. He teaches View Details

    Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry

      F. Warren McFarlan

      Professor McFarlan earned his AB from Harvard University in 1959, and his MBA and DBA from the Harvard Business School in 1961 and 1965 respectively. He has had a significant role in introducing materials on Management Information Systems to all major programs at... View Details

      Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry
      • Web

      Named Fellowship Funds - Alumni

      coauthor of Reimagining Work: Strategies to Disrupt Talent, Lead Change, and Win with a Flexible Workforce , which lays out a vision and path for a new relationship between global companies and talent. Prior to founding Catalant,... View Details
      • July 2020
      • Teaching Note

      Shindigz

      By: Frank Cespedes
      Teaching Note for HBS Case No. 819-010. Shindigz sells party and celebratory items through its branded direct online channel, third-party retail and wholesale channels, and online marketplaces. Shindigz has for decades successfully executed a premium-priced branded... View Details
      Keywords: Ecommerce; Pricing; Price; Strategy; Decision Making; Distribution Channels; Brands and Branding; E-commerce; Consumer Products Industry
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        Janice H. Hammond

        Janice H. Hammond is the Jesse Philips Professor of Manufacturing. She currently serves as coursehead for the new MBA required course, Data Science for Managers. She serves as program chair for the HBS Executive Education International Women’s Foundation and Women’s... View Details

        Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry
        • 31 Jan 2022
        • Research & Ideas

        Where Can Digital Transformation Take You? Insights from 1,700 Leaders

        This is the first of our three-part "Leading in the Digital Era" series. Read parts two and three. "Got a driver’s license? Good! Now, step into this Formula 1 racecar." This was how one executive of a Latin American e-commerce company... View Details
        Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards
        • 27 Feb 2024
        • Research & Ideas

        Why Companies Should Share Their DEI Data (Even When It’s Unflattering)

        attitudes toward a hypothetical e-commerce company and its commitment to DEI depending on what they learned about disclosure rules and the company’s method of sharing the information. They organized the test into five groups based on... View Details
        Keywords: by Shalene Gupta

          David E. Bell

          David E. Bell is a Baker Foundation Professor at HBS. He has taught marketing many times in the MBA program including as course head.

          During his career at HBS, David has taught a variety of other courses to both MBAs and executives, including risk... View Details

          Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry

            Shane M. Greenstein

            Shane Greenstein is the Martin Marshall Professor of Business Administration. He teaches in the Technology, Operations and Management Unit. 

            Encompassing a wide array of questions about computing, communication, and Internet markets, Professor Greenstein’s... View Details

            Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry
            • 28 Nov 2018
            • HBS Case

            On Target: Rethinking the Retail Website

            precious shelf space inside its brick and mortar stores. “Target realized the importance of devoting the time, attention, skill, and strategy to developing data and analytics competencies in a critical part of the business—its View Details
            Keywords: by Dina Gerdeman; Retail
            • November 2011 (Revised December 2012)
            • Case

            Rent the Runway

            By: Thomas R. Eisenmann and Laura Winig
            Two months after a successful launch in November 2009, the cofounders of Rent the Runway (RTR), a website that rented designer dresses, are debating whether to grow their startup at a measured pace and focus on improving operational effectiveness, or raise a new round... View Details
            Keywords: Lean Startup; Electronic Commerce; Fashion; Expansion; Business Startups; Growth and Development Strategy; E-commerce; Fashion Industry
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            • Web

            Leadership - Faculty & Research

            (September 9, 2024). Navigating Digital Transformation at Carrefour By: Sunil Gupta and Emilie Billaud September 2024 | Case | Faculty Research In 2023, Elodie Perthuisot, Carrefour’s Executive Director for e-commerce and digital... View Details

              Rosabeth M. Kanter

              Rosabeth Moss Kanter holds the Ernest L. Arbuckle Professorship at Harvard Business School, specializing in strategy, innovation, and leadership for change. Her strategic and practical insights guide leaders worldwide through teaching, writing, and direct... View Details

              Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry
              • Web

              Faculty & Research - Leadership

              Transformation at Carrefour By: Sunil Gupta and Emilie Billaud In 2023, Elodie Perthuisot, Carrefour’s Executive Director for e-commerce and digital transformation, met with CEO Alexandre Bompard to discuss View Details

                James I. Cash

                Professor Cash received a Bachelor of Science degree in Mathematics from Texas Christian University; a Master of Science in Computer Science from Purdue University's Graduate School of Mathematical Sciences; and a Doctor of Philosophy in Management Information... View Details

                Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry
                • January 2020 (Revised October 2021)
                • Case

                Zara: An Integrated Store and Online Model (A)

                By: Antonio Moreno
                In 2010, amidst the growth of ecommerce and the emergence of new, purely online, fashion players, Zara launched its first online store, Zara.com. Since then, Zara’s online business had grown at a fast pace. By 2018, 12% of Inditex Group’s total sales came from the... View Details
                Keywords: Stores; Integration; Operations; Business Model; Strategy; E-commerce; Retail Industry; Fashion Industry; Europe
                Related
                • 07 Jul 2019
                • HBS Case

                Walmart's Workforce of the Future

                detailing the scope of Walmart’s operations and current strategies in the case “Walmart’s Workforce of the Future.” Published in April, it offers an overview of the considerable investments the retail giant is making in its View Details
                Keywords: by Julia Hanna; Retail
                • 07 Jul 2008
                • Research & Ideas

                Innovation Corrupted: How Managers Can Avoid Another Enron

                natural gas that were burdened with highly inefficient delivery systems. In time, the company supported his basic concept with EnronOnline, a Web-based trading platform that instantly became the world's largest e-commerce system in 1999.... View Details
                Keywords: by Martha Lagace; Energy; Utilities
                • 01 Sep 2023
                • News

                Returning to the Roots

                Dulles-to-Geneva flight, relying on Swiss efficiency to get to Burgundy.” Running a 226-year-old winemaking company is a bit different from the tech industry where Latour has spent his career, working in software, B2B, and more recently, View Details
                Keywords: Julia Hanna; wine; entrepreneurship; family business; innovation; climate change; Beverage and Tobacco Product Manufacturing; Manufacturing
                • Web

                Building Iconic Brands and Brighter Futures: Interview with Glossier CEO, Kyle Leahy - Recruiting

                different diverse backgrounds.” It was also at HBS that Leahy learned she could utilize her skillset in strategy consulting to contribute to an iconic brand. “I ultimately went to do my internship at Nike in the Corporate View Details