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  • All HBS Web  (612)
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  • 25 Apr 2017
  • First Look

First Look at New Research, April 25

be aware of the range of powerful, dynamic, and often conflicting forces shaping the emerging competitive environment. The globalization of markets, the increasing homogeneity of customer needs worldwide, the impact of the digital... View Details
Keywords: Sean Silverthorne
  • 16 Aug 2017
  • Research & Ideas

Researchers Use Google Street View to See the Future of Cities

extra boost in development. A new tool by Harvard and MIT researchers promises to do just that, with the help of machine learning and the biggest library of urban images on the Internet: Google Street View. By using View Details
Keywords: by Michael Blanding; Real Estate
  • 05 Jul 2011
  • First Look

First Look: July 5

  Working PapersTo Groupon or Not to Groupon: The Profitability of Deep Discounts Authors:Benjamin Edelman, Sonia Jaffe, and Scott Duke Kominers Abstract We examine the profitability and implications of online discount vouchers, a new marketing View Details
Keywords: Sean Silverthorne
  • 21 Jun 2004
  • Research & Ideas

Music Downloads: Pirates—or Customers?

industry consider peer-to-peer services as marketing tools rather than the enemy? Should online pricing be different from in-store pricing? What happens when broadband makes it as easy to illegally download an entire CD as an individual... View Details
Keywords: by Sean Silverthorne; Entertainment & Recreation; Music
  • 10 Jul 2018
  • First Look

New Research and Ideas, July 10, 2018

expenditures under the entry of new generation lab managers. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=46697 Executive Education in the Digital Matrix: The Disruption of the Supply Landscape By: Moldoveanu,... View Details
Keywords: Dina Gerdeman
  • 26 Nov 2012
  • Research & Ideas

New Winners and Losers in the Internet Economy

calls the "less glamorous layer" that supports those big brand names, such as digital advertising agencies, ad networks, ad exchanges, customer analytics firms, listening platforms, and other firms both large and small, many of... View Details
Keywords: by Dina Gerdeman; Publishing
  • 23 May 2017
  • First Look

First Look at New Ideas and Research: May 23, 2017

difficult to understand and implement. We introduce the 4 Minds framework as a practical tool for understanding and applying the science of decision-making in the marketplace. We synthesize previous research on decision-making into four... View Details
Keywords: Carmen Nobel
  • 26 Oct 2017
  • Research Event

In an Era of 'Fake News,' What is the Future of Advertising and Publishing?

at HBS and author of The Content Trap: A Strategist’s Guide to Digital Change. “It’s hard to think about revenue without willingness of users to pay,” Anand said. The panel included Brendan Eich, a technologist instrumental in creating... View Details
Keywords: by Jen Deaderick; Media & Broadcasting; Journalism & News
  • 21 Jul 2015
  • First Look

First Look: July 21, 2015

Lal, Rajiv, and Ishan Sachdev Abstract—Mobile money services are being deployed rapidly across emerging markets as a key tool to further the goal of financial inclusion. Financial inclusion, the development of novel methods to enable... View Details
Keywords: Sean Silverthorne
  • 18 Feb 2014
  • First Look

First Look: February 18

To Groupon or Not to Groupon: The Profitability of Deep Discounts By: Edelman, Benjamin, Sonia Jaffe, and Scott Duke Kominers Abstract—We examine the profitability and implications of online discount vouchers, a relatively new marketing View Details
Keywords: Sean Silverthorne
  • 21 Nov 2016
  • Research & Ideas

It Matters That Your CEO Doesn't Know Much About Sales

targets, but a tactical tool that’s rarely part of strategy formulation. Develop the best product, and let the sales department figure out the best way to get it to the customer, they think. And many sales leaders like it that way.... View Details
Keywords: by Michael Blanding
  • 19 Jan 2022
  • In Practice

7 Trends to Watch in 2022

seen the rollout of “prescription apps” and the introduction of a system of nationwide health insurance coverage for digital health applications, the first of its kind worldwide. These developments are compelling and allow us to imagine... View Details
Keywords: by HBS News
  • 30 Mar 2020
  • Research & Ideas

Readers Ask: I Need Tips for Working at Home

digital tools for communication. But in work, we still tend to use face-to-face meetings. How does location or geographic mobility affect innovation? Choudhury: Knowledge is often locked in a geography, and... View Details
Keywords: by Kristen Senz
  • 23 Oct 2018
  • First Look

New Research and Ideas, October 23, 2018

Purchase this case:https://hbsp.harvard.edu/product/219030-PDF-ENG Harvard Business School Case 318-082 Sandra Brown Goes Digital (A): The Promise and Perils of Social Movements in a Healthcare Company As a middle manager at a... View Details
Keywords: Dina Gerdeman
  • 19 Oct 2015
  • Research & Ideas

Business Research that Makes for Smarter Public Policy

research to help address. EPA senior attorney-advisor Jon Silberman says he attended with potential research questions related to the agency’s Next Generation Compliance initiative, which aims to take advantage of new tools and... View Details
Keywords: by Michael Blanding
  • 29 Oct 2018
  • Research & Ideas

Hunting for a Hot Job in High Tech? Try 'Digitization Economist'

returns. Digital advertising provides marketers with renewed opportunity to measure advertising effectiveness. Economists draw on both existing theories of advertising and the tools of econometrics to test... View Details
Keywords: by Roberta Holland; Technology; Education
  • 17 Jan 2017
  • First Look

First Look at New Research: January 17

January–February 2017 Harvard Business Review The Truth About Blockchain By: Iansiti, Marco, and Karim R. Lakhani Abstract—Contracts, transactions, and records of them provide critical structure in our economic system, but they haven’t kept up with the world’s View Details
Keywords: Sean Silverthorne
  • 23 Mar 2021
  • Book

Succeeding in the New Work-from-Anywhere World

but once we have a framework, we will not suffer that exhaustion again. Depending on the work you need to do, you need to think about what digital tools to use. Do you need to be on video or could you talk... View Details
Keywords: by Michael Blanding
  • 15 Aug 2024
  • Op-Ed

Post-CrowdStrike, Six Questions to Test Your Company's Operational Resilience

the trial runs. Technology: Use necessary technological tools to support assigned roles in crisis management, ensuring seamless operation and coordination, such as different modes of communication and documentation on and off the primary... View Details
Keywords: by Hise Gibson and Anita Lynch
  • 07 Sep 2020
  • Research & Ideas

How to Help Small Businesses Survive COVID's Next Phase

small-business owners can take now Mills offers three recommendations to cash-strapped business owners: Focus on social media and email to reach customers. The coronavirus pandemic forced many analog companies to embrace digital... View Details
Keywords: by Danielle Kost; Food & Beverage; Service
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