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  • Web

Harvard Business School

Since 2015 he has served as a director of TEGNA, a broadcast and digital media company, as well as AmerisourceBergen, one of the world's leading pharmaceutical services companies. Adebayo Ogunlesi MBA 1979 Adebayo Ogunlesi is the chairman... View Details
  • March 2016 (Revised May 2018)
  • Case

ASOS PLC

By: John R. Wells and Gabriel Ellsworth
Launched in 2000, ASOS was one of the world’s largest online fashion specialists in 2018. Focusing on young consumers aged 16–25 years, the company offered over 85,000 items on its websites, many times more than the largest fashion stores, and added several thousand... View Details
Keywords: ASOS; AsSeenOnScreen; Online Fashion; Online Apparel; Nick Beighton; Nick Robertson; E-commerce; E-Commerce Strategy; Online Retail; Multichannel Retailing; Omnichannel; Social Media; Marketplaces; Shipping; Advertising; Digital Marketing; Business Growth and Maturation; Business Model; Business Startups; For-Profit Firms; Customer Focus and Relationships; Age; Gender; Currency Exchange Rate; Profit; Revenue; Geography; Geographic Scope; Global Range; Global Strategy; Globalized Firms and Management; Globalized Markets and Industries; Business History; Selection and Staffing; Journals and Magazines; Human Capital; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development; Growth and Development Strategy; Growth Management; Management Succession; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Positioning; Social Marketing; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Public Ownership; Problems and Challenges; Strategy; Adaptation; Business Strategy; Competition; Competitive Strategy; Corporate Strategy; Expansion; Vertical Integration; Segmentation; Internet and the Web; Mobile and Wireless Technology; Apparel and Accessories Industry; Fashion Industry; Retail Industry; United Kingdom; England; London
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  • 2008
  • Working Paper

The Architecture of Platforms: A Unified View

By: Carliss Y. Baldwin and C. Jason Woodard
The central role of "platform" products and services in mediating the activities of disaggregated "clusters" or "ecosystems" of firms has been widely recognized. But platforms and the systems in which they are embedded are very diverse. In particular, platforms may... View Details
Keywords: Digital Platforms; Industry Clusters; Infrastructure; Information Infrastructure; Digital Platforms
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  • 08 Jul 2002
  • Research & Ideas

How to Fashion Your New E-Business Model

Internet. The second major category of e-business model comprises businesses that provide the platform upon which digital businesses are built and operated. The e-business model classification…suggests that there is a separation... View Details
Keywords: by Lynda M. Applegate
  • 22 Aug 2020
  • News

Bluemercury’s Marla Beck on How Covid-19 Is Changing the Beauty Business

“We’ve taken so many good things from them,” Beck tells the podcast. “They have technology infrastructure that we don’t have. They have incredible financial infrastructure. We’ve piggybacked onto some of their relationships with View Details
  • 10 Jul 2018
  • First Look

New Research and Ideas, July 10, 2018

Tarun Abstract—New technologies can be unsettling for industry incumbents, regulators, and consumers, because norms and institutions for dealing with them don’t yet exist. Interestingly, businesspeople in emerging economies face similar challenges: The rules are... View Details
Keywords: Dina Gerdeman
  • 2019
  • Working Paper

Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 17 The Wintel Standards-based Platform

By: Carliss Y. Baldwin
The purpose of this chapter is to use the theory of bottlenecks laid out in previous chapters to better understand the dynamics of an open standards-based platform. I describe how the Wintel platform evolved from 1990 through 2000 under joint sponsorship of Intel and... View Details
Keywords: Open Platforms; Bottlenecks; Wintel Platform; Disintermediation; Information Infrastructure; Applications and Software; Business History; Digital Platforms; Computer Industry
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  • 20 Sep 2021
  • Blog Post

Student Spotlight: Summer Internships in Business and Environment

Sofia Baqueiro (MBA 2022, Section J), Summer Internship: MBA Intern at Whole Foods Market, e-Commerce Digital and Product Management Team The e-Commerce Digital and Product Management team owns the customer... View Details
  • 25 Sep 2006
  • Research & Ideas

How Software Platforms Revolutionize Business

springboards that allow specialized producers to leverage their infrastructure and create new innovations and by bringing digital technology to a wide variety of sectors and users, again by providing... View Details
Keywords: by Sean Silverthorne; Video Game; Web Services
  • 26 Mar 2014
  • Research & Ideas

How Electronic Patient Records Can Slow Doctor Productivity

Digital record-keeping is slowly but inevitably replacing paper records everywhere from the pilot's cockpit to the registry of motor vehicles. But if implemented without proper consideration of how work gets done, the results can make... View Details
Keywords: by Dina Gerdeman; Health
  • 06 Dec 2021
  • News

Digitalization: The Key to the Future of HBS

design-thinking workshops that the task force completed over the course of five months earlier this year. "We've built amazing infrastructure on our in-person campus. Now we need to do the same thing for our View Details
Keywords: April White
  • 09 Mar 2021
  • News

Addressing Education Inequities Exacerbated by the Pandemic

Americans, perpetuating intergenerational income inequality. Companies should reflect on what their role should be. There are numerous instances of local activism by companies, particularly those in the infrastructure business, addressing... View Details
Keywords: Jennifer Gillespie
  • 05 Oct 2016
  • What Do You Think?

Can the US Economy Regain the Growth and Prosperity of the Past?

accomplished, including more freedom for business, more immigration, and big bets by the government and industry to meet imposing infrastructure needs. Ron Kurtz said, “I am concerned that we are facing a decline in the size and spending... View Details
Keywords: by James Heskett
  • 02 Sep 2013
  • Research & Ideas

The Curse of Double-Digit Growth

many infrastructure challenges as well. It is one of the rainiest lands in the world, making many of its roads impassable half of the year. There's little electricity generated, about enough to power a small university campus, to serve... View Details
Keywords: by Kim Girard
  • 08 Aug 2016
  • Blog Post

CS50 for MBAs: Coding at HBS

digital innovation compelling - especially if you think about the democratization of access that digital technology enables.  It also meant I needed a serious boost in my View Details
  • Web

Launching Global Ventures - Course Catalog

Designing the Right Global Business Model: Analyze how entrepreneurs design and refine models for cross-border viability, to understand what makes business models thrive where others struggle. Examine how macroeconomic forces, government policies, cultural norms, and... View Details
  • 01 Apr 1998
  • News

Snapshot: Gary DiCamillo, Polaroid's CEO

DiCamillo notes, will be transposing some of the company's formidable technological know-how to the newer segments of the market and offering digital products that fit the user-friendly Polaroid tradition. Two current examples are the... View Details
Keywords: Nancy O. Perry
  • 15 Jun 2021
  • News

The Path Ahead

is to have a digital research infrastructure that is similarly heralded for its excellence. There are many opportunities to digitize the MBA program as well. Can we create a... View Details
  • February 2014
  • Technical Note

Mobile Broadband and the Telecommunications Industry in 2011

By: Lynda M. Applegate, Kerry Herman and Christine Snively
Mobile broadband carriers provide network access to the Internet for a range of devices (typically portable or mobile), including consumer devices such as smartphones, tablets and E-Readers, but also a host of new emerging devices. Mobile broadband networks enable data... View Details
Keywords: Telecommunications; Mobile and Wireless Technology; Applications and Software; Information Infrastructure; Digital Platforms; Mobile and Wireless Technology; Telecommunications Industry; Information Technology Industry; Technology Industry; Communications Industry
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  • 29 Dec 2019
  • Research & Ideas

Read Our Most Popular Research Stories of 2019

plans for future workforce makeup and training, and its search for opportunities from digital infrastructure and automation. What’s Really Disrupting Business? It’s Not Technology Technology doesn't drive... View Details
Keywords: by Sean Silverthorne