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- News (77)
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- Faculty Publications (162)
Show Results For
-
All HBS Web
(517)
- News (77)
- Research (299)
- Events (4)
- Multimedia (2)
- Faculty Publications (162)
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- 14 May 2013
- First Look
First Look: May 14
of the next blockbuster, why superstars are paid unimaginable sums, and how digital technologies are transforming the entertainment landscape. Full of inside stories about some of the world's most successful entertainment brands,...
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Sean Silverthorne
- March 2023
- Case
Ransomware Attack at Colonial Pipeline Company
By: Suraj Srinivasan and Li-Kuan Ni
On the morning of May 7, 2021, Colonial Pipeline Company became aware that the company had been the victim of a malicious ransomware attack that had stolen and locked up company data. The extortionists demanded 75 bitcoins (worth about $4.4 million at the time) in...
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Keywords:
Disruption;
Communication;
Communication Strategy;
Decision Making;
Decision Choices and Conditions;
Judgments;
Corporate Accountability;
Corporate Disclosure;
Corporate Governance;
Governance Controls;
Policy;
Employees;
News;
Cybersecurity;
Digital Strategy;
Information Infrastructure;
Information Management;
Internet and the Web;
Crisis Management;
Business or Company Management;
Resource Allocation;
Risk Management;
Negotiation Tactics;
Failure;
Business and Stakeholder Relations;
Attitudes;
Behavior;
Perception;
Reputation;
Trust;
Public Opinion;
Social Issues;
Infrastructure;
Distribution Industry;
United States;
Alabama
Srinivasan, Suraj, and Li-Kuan Ni. "Ransomware Attack at Colonial Pipeline Company." Harvard Business School Case 123-069, March 2023.
- 15 Nov 2022
- Op-Ed
Why TikTok Is Beating YouTube for Eyeball Time (It’s Not Just the Dance Videos)
At the end of June 2022, a video was posted on TikTok with the theme, “I know Victoria’s secret.” The secret was that Victoria was “an old man who lives in Ohio making money off of girls like me cashing in on body issues.” The song was written by Jax, a View Details
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by John Deighton and Leora Kornfeld
- 30 May 2024
- Research & Ideas
Racial Bias Might Be Infecting Patient Portals. Can AI Help?
Health and Hospital Association about the digital transformation of health care and the growing use of apps and other technologies in patient care. During the presentation, Stern recalls, an audience member asked “a wonderfully thoughtful...
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- 29 Jan 2013
- First Look
First Look: Jan. 29
all states, have decreased very modestly between 1990 and 2005, and cannot be attributed to broad differences in access to physical or human capital. Open Innovation and Firm Boundaries: Task Decomposition, Knowledge Distribution and the...
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Keywords:
Sean Silverthorne
- 28 Apr 2003
- Research & Ideas
Supply Chain Risk: Deal With It
will often consider the giant risk but ignore the smaller risks that create friction in the supply chain," says M. Eric Johnson, director of the Center for Digital Strategies at Dartmouth College's Tuck School of Business in Hanover,...
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by David Stauffer
- March 2023
- Teaching Note
Ransomware Attack at Colonial Pipeline Company
By: Suraj Srinivasan and Li-Kuan Ni
Teaching Note for HBS Case No. 123-069. On the morning of May 7, 2021, Colonial Pipeline Company became aware that the company had been the victim of a malicious ransomware attack that had stolen and locked up company data. The extortionists demanded 75 bitcoins (worth...
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Keywords:
Disruption;
Communication;
Communication Strategy;
Decision Making;
Decision Choices and Conditions;
Judgments;
Corporate Accountability;
Corporate Disclosure;
Corporate Governance;
Governance Controls;
Policy;
Employees;
News;
Cybersecurity;
Digital Strategy;
Information Infrastructure;
Information Management;
Internet and the Web;
Crisis Management;
Business or Company Management;
Resource Allocation;
Risk Management;
Negotiation Tactics;
Failure;
Business and Stakeholder Relations;
Attitudes;
Behavior;
Perception;
Reputation;
Trust;
Public Opinion;
Social Issues;
Infrastructure;
Distribution Industry;
United States;
Alabama
- 20 Aug 2014
- Research & Ideas
Why the ALS Ice Bucket Challenge is a Social Media Blockbuster
In 2009, technology researchers at Forrester published a report entitled We Are All Media Companies Now, that looked at how publishing firms were dealing with the shift from a distribution paradigm to one based on consumption. By 2014,...
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by John Deighton
- 16 Jul 2020
- Research & Ideas
Restaurant Revolution: How the Industry Is Fighting to Stay Alive
investment firm Act III Holdings, said that although sales at restaurants in his investment portfolio were initially down more than 80 percent, he’s seen incremental improvements each week as more locations implement creative ways to improve sales, such as View Details
- 05 Sep 2018
- Research & Ideas
The Hidden Benefit of Giving Back to Open Source Software
that certain employees gain through contributing, says Nagle. His study suggests that contributing to crowdsourced digital or even physical “public goods” that benefit other firms or industries can enable companies to gain valuable...
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- 30 Aug 2011
- First Look
First Look: August 30
known and recognized as a marketing machine. It was the largest advertiser in the world, with 2010 spending of $8.68 billion. From the company's early exploitation of broadcast media (radio and television) for its soap products to more recent experiments in View Details
Keywords:
Sean Silverthorne
- January 2022
- Case
Bee-ing Better at Bombas
By: Elizabeth A. Keenan, Youngme Moon and John Masko
David Heath and Randy Goldberg founded Bombas in 2013 to serve two missions: to deliver the “best socks in the history of feet,” and to donate socks (the most requested item in homeless shelters) to Americans experiencing homelessness. Eight years later, Bombas had...
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Keywords:
Social Entrepreneurship;
Values and Beliefs;
Brands and Branding;
Marketing Strategy;
Digital Marketing;
Distribution;
Corporate Social Responsibility and Impact;
Mission and Purpose;
Quality;
Business and Stakeholder Relations;
Human Needs;
Poverty;
Growth and Development Strategy;
Apparel and Accessories Industry;
New York (city, NY)
Keenan, Elizabeth A., Youngme Moon, and John Masko. "Bee-ing Better at Bombas." Harvard Business School Case 522-038, January 2022.
- 13 Jul 2020
- Research & Ideas
Merck CEO Ken Frazier Discusses a COVID Cure, Racism, and Why Leaders Need to Walk the Talk
half billion people on the planet right now. And we've never had a vaccine that's been used in that larger population. So even if you have a vaccine, scaling it up to manufacture at those kinds of numbers, and then being able to figure out how to View Details
- 25 Aug 2003
- Research & Ideas
Why IT Does Matter
effectiveness has come the ability to do things truly differently. American Hospital Supply's distribution software and American Airlines' SABRE reservation system are examples of victories in past technologies. The firms were the first...
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by F. Warren McFarlan & Richard L. Nolan
- 28 Apr 2022
- Research & Ideas
Can You Buy Creativity in the Gig Economy?
Writers may lament the uncertainties of the digital age, as many turn to online markets to distribute their work with no promises of fame or fortune. But when authors are guaranteed a cut of their own book...
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by Pamela Reynolds
- 11 Jan 2010
- Research & Ideas
Mixing Open Source and Proprietary Software Strategies
jumped on the bandwagon to some extent. It's partnered with Novell to put some of Microsoft's technologies on Linux and other open platforms. The Mono project consists of porting the .NET framework onto Linux, and the Moonlight project is about providing an offer of...
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- 03 Dec 2020
- Research & Ideas
Cut Payroll Costs with Transparency, Fairness, and Compassion
and layoffs. Questions that CEOs raised with us included: “What are best practices for digital terminations?” and “If the economy worsens and you have to consider reducing payroll, what’s the most effective way?” As we look ahead to what...
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by Boris Groysberg and Sarah Abbott
- March 2016 (Revised May 2018)
- Case
ASOS PLC
By: John R. Wells and Gabriel Ellsworth
Launched in 2000, ASOS was one of the world’s largest online fashion specialists in 2018. Focusing on young consumers aged 16–25 years, the company offered over 85,000 items on its websites, many times more than the largest fashion stores, and added several thousand...
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Keywords:
ASOS;
AsSeenOnScreen;
Online Fashion;
Online Apparel;
Nick Beighton;
Nick Robertson;
E-commerce;
E-Commerce Strategy;
Online Retail;
Multichannel Retailing;
Omnichannel;
Social Media;
Marketplaces;
Shipping;
Advertising;
Digital Marketing;
Business Growth and Maturation;
Business Model;
Business Startups;
For-Profit Firms;
Customer Focus and Relationships;
Age;
Gender;
Currency Exchange Rate;
Profit;
Revenue;
Geography;
Geographic Scope;
Global Range;
Global Strategy;
Globalized Firms and Management;
Globalized Markets and Industries;
Business History;
Selection and Staffing;
Journals and Magazines;
Human Capital;
Business or Company Management;
Crisis Management;
Goals and Objectives;
Growth and Development;
Growth and Development Strategy;
Growth Management;
Management Succession;
Brands and Branding;
Marketing Channels;
Marketing Communications;
Marketing Strategy;
Product Positioning;
Social Marketing;
Media;
Distribution;
Distribution Channels;
Order Taking and Fulfillment;
Infrastructure;
Logistics;
Public Ownership;
Problems and Challenges;
Strategy;
Adaptation;
Business Strategy;
Competition;
Competitive Strategy;
Corporate Strategy;
Expansion;
Vertical Integration;
Segmentation;
Internet and the Web;
Mobile and Wireless Technology;
Apparel and Accessories Industry;
Fashion Industry;
Retail Industry;
United Kingdom;
England;
London
Wells, John R., and Gabriel Ellsworth. "ASOS PLC." Harvard Business School Case 716-449, March 2016. (Revised May 2018.)
- 24 Feb 2020
- Research & Ideas
The Hidden Vulnerabilities of Open Source Software
is difficult to fully understand the health and security of FOSS because 1) by design, it is distributed in nature so there is no central authority to ensure quality and maintenance, and 2) FOSS can be freely copied and modified, so it is...
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- 29 Jan 2021
- Op-Ed
How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics
vaccination efforts. In contrast to the product-centric view employed to develop and distribute the vaccines, the shots-in-arms problem of convincing people to be vaccinated requires patient- or customer-centric solutions. [div...
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