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- All HBS Web (290)
- Faculty Publications (109)
- 01 Jan 2020
- What Do You Think?
Why Not Open America's Doors to All the World’s Talent?
gain admission to the US. He describes the arcane system that puts a limit on the number of H-1B visas issued each year. Demand fluctuates from year to year depending on economic conditions and other factors, but in most recent years... View Details
- Article
Believe Me, I Have No Idea What I Am Talking About: The Effects of Source Certainty on Consumer Involvement and Persuasion
By: Uma R. Karmarkar and Zakary L. Tormala
This research explores the effect of source certainty-that is, the level of certainty expressed by a message source-on persuasion. The authors propose an incongruity hypothesis, suggesting that source certainty effects depend on perceived source expertise. In three... View Details
Keywords: Research; Experience and Expertise; Risk and Uncertainty; Consumer Behavior; Performance Expectations; Interests; Power and Influence
Karmarkar, Uma R., and Zakary L. Tormala. "Believe Me, I Have No Idea What I Am Talking About: The Effects of Source Certainty on Consumer Involvement and Persuasion." Journal of Consumer Research 36, no. 6 (April 2010): 1033–1049.
- 03 Dec 2012
- HBS Case
HBS Cases: Against the Grain
weaknesses that underlie corruption everywhere. As an emerging professional he must also weigh the trust value of the personal relationships he is forming; his own comfort zone for ethical trade-offs; and the inherent uncertainties of... View Details
- 20 Oct 2015
- First Look
October 20, 2015
Regulation By: Drake, David, Paul R. Kleindorfer, and Luk N. Van Wassenhove Abstract—We study the impact of emissions tax and emissions cap-and-trade regulation on a firm's technology choice and capacity decisions. We show that emissions price View Details
Keywords: Sean Silverthorne
- 01 Apr 2001
- News
Big Deals: Project Finance Helps Mitigate Risk in Large-Scale Investments
wing and learn anything about underlying demand for the plane. Instead, you have to sink the full $12 billion into the project before learning if there is, or is not, sufficient demand.” Given the level of View Details
- June 1994 (Revised September 1994)
- Background Note
Commercializing Technology: Imaginative Understanding of User Needs
The transformation of technology into commercially successful products is a process fraught with risk and uncertainty, and increasing pressure on time to market is exacerbating the difficulties. This note first describes a study conducted by Hewlett-Packard to improve... View Details
Keywords: Transformation; Communication Strategy; Customers; Design; Marketing; Consumer Behavior; Product Development; Research; Risk and Uncertainty; Commercialization; Technology Adoption
Leonard, Dorothy A. "Commercializing Technology: Imaginative Understanding of User Needs." Harvard Business School Background Note 694-102, June 1994. (Revised September 1994.)
- 16 Oct 2013
- Op-Ed
Response to Readers: Combating Climate Change with Nuclear Power and Fracking
With more than 7,500 views and 180-plus tweets, I want to thank everyone for taking the time to read the original HBS Working Knowledge piece, The Case for Combating Climate Change with Nuclear Power and Fracking, and, in particular, for sharing your thoughts with one... View Details
- 15 Feb 2017
- Op-Ed
What Africa Can Teach the United States About Funding Infrastructure Projects
risk, no competitors, and no political uncertainty around election outcomes, regime change, or expropriation. Historically, all of these factors have been favorable in the United States and that’s why the municipal bond market is so... View Details
- 04 Mar 2002
- What Do You Think?
Why the Bull Market in Leadership Books?
wave" of new material on leadership at this time, one that threatens to overwhelm the manager who tries to absorb and, heaven forbid, apply it all? Is it a natural result of a downturn in the economy, uncertainties in the... View Details
Keywords: by James Heskett
- June 2000 (Revised March 2002)
- Teaching Note
Iridium LLC TN
By: Benjamin C. Esty
Teaching Note for (9-200-039). View Details
- 14 Jan 2015
- Research & Ideas
Thriving in the Turbulence of Emerging Markets
company to increase capacity, despite high consumer demand for its economically priced two-wheeler. For 15 to 20 years, the scooter had a ten-year delivery period, Bajaj recalled in his interview. To those not familiar with India's closed... View Details
- 09 May 2011
- Research & Ideas
Moving From Bean Counter to Game Changer
and consumer lending. The researchers chose to study risk-management experts because their role has risen in importance with demands for improved corporate governance and the need for better forecasting and modeling. After the financial... View Details
- 24 Jul 2000
- Research & Ideas
Something Ventured, Something Gained: A European View of Venture Capital
young firms, given the uncertainties that were a natural part of the entrepreneurial process," Lerner explained. "General Doriot's idea was to create a new kind of organization that established a selection process, supplied... View Details
- 08 Mar 2012
- Research & Ideas
Unplugged: What Happened to the Smart Grid?
efficiency, remote troubleshooting, and customer personalization—has been delayed despite wide acceptance by many experts that the existing power system is falling far short of America's energy needs. In 2009, energy demand in the United... View Details
- May 1999 (Revised July 2000)
- Teaching Note
Reading Rehabilitation Hospital: Implementing Patient-Focused Care TN
By: Jody H. Gittell and Sandra J. Sucher
Teaching Note for (9-898-172). A rewritten version of an earlier teaching note. View Details
- 03 Feb 2016
- What Do You Think?
How Do You Hire an 'Impostor'?
the right coaching in order to help to achieve a high self esteem...” Having inspired the question in the title, Joel then seemed to answer it by saying, “I think the answer lies in the demands of the role you hoped they’d fill. As a... View Details
Keywords: by James Heskett
- 17 Jul 2023
- Blog Post
From the Panelists: Toward a Decarbonized Future: Who Pays? Who Profits?
today, so the near-term is defined much more by deploying existing solutions than inventing never-before-known solutions.” He added: “The Infrastructure/Energy Transition is well underway, driven by customer demand for more affordable... View Details
- 11 Feb 2021
- Blog Post
Good Leadership Is an Act of Kindness
Executive Education programs. With the COVID-19 pandemic transforming our lives at every level, a growing number of students and former students have sought my advice about how to lead in a time of great uncertainty and unprecedented... View Details
Keywords: All Industries
- 01 Jun 2008
- News
A Binary Formula
buildings, this emphasis on science will affect HBS. The unique challenges of managing and leading science-based businesses — certain to be a driver of this century’s new economy — demand new management paradigms. For a core group of HBS... View Details
- 27 Oct 2009
- First Look
First Look: October 27
Working Papers Money or Knowledge? What Drives Demand for Financial Services in Emerging Markets? (revised) Authors: Shawn Cole, Thomas Sampson, and Bilal Zia Abstract Why is demand for formal financial... View Details
Keywords: Martha Lagace