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  • September 2011
  • Module Note

Orientation to Leadership Intelligence Days, 2011

By: Joshua D. Margolis and Anthony J. Mayo
Julie Bornstein, senior vice president of Sephora Direct, is seeking to double her budget for social media and other digital marketing initiatives for 2011. A number of digital efforts implemented in the past two years seem to be bearing fruit and there is a desire to... View Details
Keywords: Budgets and Budgeting; Borrowing and Debt; Investment Return; Resource Allocation; Marketing Communications; Marketing Strategy; Consumer Behavior; Online Technology; Beauty and Cosmetics Industry
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  • 29 Jul 2008
  • First Look

First Look: July 29, 2008

the role of observable (to us) boundaries between individuals in structuring communications inside the firm? We measure three general types of boundaries: organizational boundaries (strategic business unit and function memberships),... View Details
Keywords: Martha Lagace
  • 09 Feb 2016
  • First Look

February 9, 2016

proportion of cross-institutional publications between funded and unfunded firms. Specifically, we measure the impact on each of these variables based on three dimensions—small- and medium-sized enterprises (SME), younger firms, and size... View Details
Keywords: Sean Silverthorne
  • 10 Feb 2022
  • Research & Ideas

Why Are Prices So High Right Now—and Will They Ever Return to Normal?

70 large retailers using PriceStats, a firm Cavallo co-founded in 2010. In all, researchers examined nearly 2 million products sold online and in brick-and-mortar stores in seven countries, including more than 777,000 in the United States. The authors View Details
Keywords: by Rachel Layne
  • 13 Apr 2010
  • First Look

First Look: April 13

Interest Rates Author:Luis M. Viceira Publication:International Journal of Forecasting (forthcoming) Abstract This paper explores time variation in bond risk, as measured by the covariation of bond returns with stock returns and with... View Details
Keywords: Martha Lagace
  • 11 Jul 2017
  • First Look

First Look at New Ideas and Research, July 11

the world that will exist at that time. The navy is clear eyed about the challenges climate change poses. It knows that the effects of a warmer world will expand the geographic scope of its mission and increase demand for its military and... View Details
Keywords: Sean Silverthorne
  • 07 Mar 2011
  • Research & Ideas

Why Companies Fail—and How Their Founders Can Bounce Back

there was not enough customer demand for its grocery delivery service. Next, there's the matter of timing, a huge issue that can determine whether a company gets funding and whether it achieves the start-up's elusive View Details
Keywords: by Carmen Nobel
  • 16 Feb 2023
  • HBS Case

ESG Activists Met the Moment at ExxonMobil, But Did They Succeed?

The impact-investment hedge fund Engine No. 1 made a big splash in May 2021 when it managed to get three nominees elected to the ExxonMobil board of directors. It was an open effort to prod the oil giant toward renewable energy and test whether activist investing could... View Details
Keywords: by Lane Lambert; Financial Services
  • March 2014
  • Teaching Note

Oral Rehydration Therapy

By: Nava Ashraf and Natalie Kindred
This Teaching Note accompanies the case "Oral Rehydration Therapy" (911-035). The case highlights the puzzlingly high rate of diarrhea-related child mortality in developing countries despite the existence of a simple, effective treatment: oral rehydration therapy... View Details
Keywords: Health Care and Treatment; Innovation Strategy; Problems and Challenges; Developing Countries and Economies; Technological Innovation; Distribution Channels; Emerging Markets; Consumer Behavior; Performance Consistency; Performance Evaluation; Health Industry; Africa; Asia
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  • 24 Jan 2023
  • Research & Ideas

Passion at Work Is a Good Thing—But Only If Bosses Know How to Manage It

longer and harder to show they are committed. On the other hand, what they are asked to do may not always align with their own passions, or may make it more challenging for them to focus on what they care about. This uncertainty, the authors write, "places added View Details
Keywords: by Sean Silverthorne
  • 08 Oct 2020
  • Research & Ideas

Keep Your Weary Workers Engaged and Motivated

maximizing productivity? How do we help employees with work/life balance?” “How to keep people engaged and connected and OPTIMISTIC in appropriate measure while so many have so many competing personal and business and health and family... View Details
Keywords: by Boris Groysberg and Robin Abrahams
  • 22 Nov 2010
  • Research & Ideas

Seven Strategy Questions: A Simple Approach for Better Execution

demands for resources—from business units, support functions and external partners—require a method for judging whether the allocation choices you have made are optimal. Therefore, the most critical strategic decision for any business is... View Details
Keywords: by Robert Simons
  • 2023
  • Working Paper

The Complexity of Economic Decisions

By: Xavier Gabaix and Thomas Graeber
We propose a theory of the complexity of economic decisions. Leveraging a macroeconomic framework of production functions, we conceptualize the mind as a cognitive economy, where a task’s complexity is determined by its composition of cognitive operations. Complexity... View Details
Keywords: Decisions; Complexity; Perception; Consumer Behavior; Production
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  • 24 Jan 2005
  • Research & Ideas

Rethinking Activity-Based Costing

now possible through an approach that we call time-driven ABC, which we have successfully helped more than 100 client companies implement, including those described in this article. In the revised approach, managers directly estimate the resource View Details
Keywords: by Robert S. Kaplan & Steven R. Anderson
  • June 28, 2011
  • Article

Using Implementation Intentions Prompts to Enhance Influenza Vaccination Rates

By: Katherine L Milkman, John Beshears, James J. Choi, David Laibson and Brigitte C. Madrian
We evaluate the results of a field experiment designed to measure the effect of prompts to form implementation intentions on realized behavioral outcomes. The outcome of interest is influenza vaccination receipt at free on-site clinics offered by a large firm to its... View Details
Keywords: Behavioral Economics; Nudge; Libertarian Paternalism; Public Health; Flu Shot; Behavior; Consumer Behavior; Health Care and Treatment; Cognition and Thinking
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  • 14 Oct 2014
  • First Look

First Look: October 14

behave like money. We first present a simple model where households demand money services, which are supplied by three types of claims: deposits, Treasury bills, and asset-backed commercial paper (ABCP). The model provides predictions for... View Details
Keywords: Sean Silverthorne
  • 10 Jul 2018
  • First Look

New Research and Ideas, July 10, 2018

improves financial performance on measures such as profitable investments at the individual portfolio-company level and overall fund returns. And even though associating with similar people can have social benefits for those people, it... View Details
Keywords: Dina Gerdeman
  • 12 Jul 2011
  • First Look

First Look: July 12

Grants David F. HawkinsHarvard Business School Case 111-087 Analyst questions the value of accounting measurement of earnings per share and stock option costs for equity valuation purposes. Purchase this... View Details
Keywords: Carmen Nobel
  • 2023
  • Working Paper

Design-Based Confidence Sequences: A General Approach to Risk Mitigation in Online Experimentation

By: Dae Woong Ham, Michael Lindon, Martin Tingley and Iavor Bojinov
Randomized experiments have become the standard method for companies to evaluate the performance of new products or services. In addition to augmenting managers’ decision-making, experimentation mitigates risk by limiting the proportion of customers exposed to... View Details
Keywords: Performance Evaluation; Research and Development; Analytics and Data Science; Consumer Behavior
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  • 19 Aug 2008
  • First Look

First Look: August 19, 2008

blurring by retailers have generally increased both inventory levels and gross profit dollars across retail segments. Download paper: http://www.hbs.edu/research/pdf/08-078.pdf New Framework for Measuring and Managing Macrofinancial Risk... View Details
Keywords: Sean Silverthorne

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