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Show Results For

  • All HBS Web  (2,219)
    • News  (319)
    • Research  (1,601)
    • Events  (14)
    • Multimedia  (5)
  • Faculty Publications  (767)
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  • Web

Sample Student Projects - Institute For Strategy And Competitiveness

HBS ISC Resources Resources Video Courses Data Events & Presentations Frameworks News Publications Courses Sample Student Projects MOC Student Projects on Country & Cluster Competitiveness The competitive assessments listed on this page... View Details
  • Web

U.S. Cluster Mapping Project - Institute For Strategy And Competitiveness

national economic development initiative led by Harvard Business School Professor Michael Porter through the Institute for Strategy and Competitiveness, with support from partners around the country and a federal grant from the U.S.... View Details
  • July 2023 (Revised May 2024)
  • Case

Vytal: Packaging-as-a-Service

By: George Serafeim, Michael W. Toffel, Lena Duchene and Daniela Beyersdorfer
The Germany-based startup Vytal operated the largest digital-native reusable packaging-as-a-service network globally, having raised nearly €15 million, established a large network of restaurant partners, and prevented the use of millions of single-use take-out food... View Details
Keywords: Climate Risk; Digital; Platform Strategies; Data; Packaging; Sustainability; Start-up; Startup; Entrepreneur; Impact; Circular; Growth Strategy; Innovation; Environmental Sustainability; Innovation and Invention; Business Growth and Maturation; Growth and Development Strategy; Business Startups; Resource Allocation; Risk Management; Adoption; Strategy; Performance Productivity; Service Delivery; Service Operations; Supply Chain; Distribution; Entrepreneurship; Climate Change; Green Technology Industry; Service Industry; Retail Industry; Germany; Europe
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Serafeim, George, Michael W. Toffel, Lena Duchene, and Daniela Beyersdorfer. "Vytal: Packaging-as-a-Service." Harvard Business School Case 124-007, July 2023. (Revised May 2024.)
  • 09 Dec 2010
  • News

Institute for Strategy and Competitiveness at Harvard Business School to Map Clusters in U.S. Regions

  • April 2014 (Revised March 2015)
  • Case

GE and the Industrial Internet

By: Karim R. Lakhani, Marco Iansiti and Kerry Herman
CEO Jeff Immelt considers whether GE is moving fast enough on its new Industrial Internet initiative. The undertaking includes building out an Industrial Internet, connecting machines and devices, collecting their data and operations, and providing services to clients... View Details
Keywords: Technology; Operations Management; Strategy; Big Data; Business Analysis; Corporate Strategy; Digital Technology; Digital Innovation; General Management; General Strategy; Global Competitiveness; Global Strategy; Innovation; Innovation And Management; Industrial Internet; GE; Innovation and Invention; Information Technology; Analytics and Data Science; Air Transportation Industry; Energy Industry; Health Industry; Industrial Products Industry; Information Technology Industry; Manufacturing Industry; Medical Devices and Supplies Industry; Rail Industry; Transportation Industry; Technology Industry; North and Central America; Asia; Europe; Middle East; Latin America
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Lakhani, Karim R., Marco Iansiti, and Kerry Herman. "GE and the Industrial Internet." Harvard Business School Case 614-032, April 2014. (Revised March 2015.)
  • Web

Online Digital Marketing Strategy Course | HBS Online

Corporate Services Manager at Debevoise & Plimpton LLP The course has given me the confidence to know that my suggestions have a solid business basis. Jennifer Moret Financial Analyst Read more learner stories * Source: 2022 surveys and course View Details
  • Web

Published CSV Cases - Institute For Strategy And Competitiveness

settings. CVS had to navigate a rapidly shifting competitive environment. Discovery Limited by Michael E. Porter, Mark R. Kramer, and Aldo Sesia Discovery Ltd. is a South-African based insurance company. Started in the early 1990s, Discovery used behavioral economics... View Details
  • Article

Vungle Inc. Improves Monetization Using Big-Data Analytics

By: Bert De Reyck, Ioannis Fragkos, Yael Grushka-Cockayne, Casey Lichtendahl, Hammond Guerin and Andrew Kritzer
The advent of big data has created opportunities for firms to customize their products and services to unprecedented levels of granularity. Using big data to personalize an offering in real time, however, remains a major challenge. In the mobile advertising industry,... View Details
Keywords: Big Data; Monetization; Data and Data Sets; Advertising; Mobile Technology; Customization and Personalization; Performance Improvement
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De Reyck, Bert, Ioannis Fragkos, Yael Grushka-Cockayne, Casey Lichtendahl, Hammond Guerin, and Andrew Kritzer. "Vungle Inc. Improves Monetization Using Big-Data Analytics." Interfaces 47, no. 5 (September–October 2017): 454–466.
  • 17 Dec 2015
  • News

Applying Strategy Concepts In Innovative Ways Through Technology

market, and devising a competitive advantage. The simulation, incorporated into the required MBA Strategy course, was introduced in March 2015 to all 900+ first-year students during a two-day event in the Batten Hall hive classrooms.... View Details
  • Web

Innovation & Innovative Capacity - Institute For Strategy And Competitiveness

Innovation also holds the key to solving many of the world’s most pressing social challenges such as health care and improving the quality of the physical environment. The institute works with U.S. and international leaders to assess innovative capacity and develop... View Details
  • 22 Feb 2021
  • Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

only have to use more data in their selling activities, but there's more cross-functional coordination required. "Improving sales productivity ... affects growth, civic discourse, and the lives of millions of people." If a buyer has a... View Details
Keywords: by Kristen Senz
  • Web

Teaching Cases - Institute For Strategy And Competitiveness

patients. It presents process maps and financial data relating to the processes used during (1) an office visit to a plastic surgeon for three different diagnoses and (2) application and removal of three different casts in the orthopedic... View Details
  • Web

News Coverage - Institute For Strategy And Competitiveness

(August 2014) Utah Hospitals Try the Unthinkable: Get a Grip on Costs USA TODAY Julie Appleby (June 2014) Retooling Hospitals, One Data Point at a Time KAISER HEALTH NEWS Julie Appleby (June 2014) Fixing The Health Care System And Other... View Details
  • Web

Institute Associates - Institute For Strategy And Competitiveness

multi-year strategy to expand next-generation care management/care delivery model nationally. Prior to joining CareMore, Dr. Jain was Chief Medical Information and Innovation Officer at Merck & Co, where he developed global partnerships... View Details
  • August 2022
  • Supplement

Zalora: Data-Driven Pricing Recommendations

By: Ayelet Israeli
This exercise can be used in conjunction with the main case "Zalora: Data-Driven Pricing" to facilitate class discussion without requiring data analysis from the students. Instead, the exercise presents reports that were created by the data science team to answer the... View Details
Keywords: Pricing; Pricing Algorithms; Dynamic Pricing; Ecommerce; Pricing Strategy; Pricing And Revenue Management; Apparel; Singapore; Startup; Demand Estimation; Data Analysis; Data Analytics; Exercise; Price; Internet and the Web; Apparel and Accessories Industry; Retail Industry; Fashion Industry; Singapore
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Israeli, Ayelet. "Zalora: Data-Driven Pricing Recommendations." Harvard Business School Supplement 523-032, August 2022.
  • April 2002
  • Case

In vivo to in vitro to in silico: Coping with Tidal Waves of Data at Biogen

By: Juan Enriquez-Cabot, Gary P. Pisano and Gaye Bok
Biogen is a successful biotech company facing a critical juncture. CEO John Mullen ponders how technological changes introduced into the research function will shape larger corporate decisions. This world in which biotechnology companies operated had changed... View Details
Keywords: Change; Decisions; Product Development; Research and Development; Expansion; Technology; Biotechnology Industry
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Enriquez-Cabot, Juan, Gary P. Pisano, and Gaye Bok. "In vivo to in vitro to in silico: Coping with Tidal Waves of Data at Biogen." Harvard Business School Case 602-122, April 2002.
  • 08 Jul 2013
  • Research & Ideas

Everything Must Go: A Strategy for Store Liquidation

emotional activity, but this paper shows the benefits of factoring in a more left-brain mathematical approach as well," says Raman. "If you have 300 stores, and every day you're receiving data on how each of those stores is... View Details
Keywords: by Julia Hanna; Retail
  • March 7, 2024
  • Article

Integrating Digital Tools into Every Stage of Your Sales Strategy

By: Frank V. Cespedes and Georg Krentzel
In their growth and customer-acquisition activities, most companies now face twin challenges: understanding and responding to omni-channel buying behavior and doing that without inadvertently decreasing sales productivity. Thirty years ago, Peter Drucker noted that... View Details
Keywords: Sales Management; Digital Tools; Sales; Marketing Channels; Technology Adoption; Brands and Branding
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Cespedes, Frank V., and Georg Krentzel. "Integrating Digital Tools into Every Stage of Your Sales Strategy." Harvard Business Review (website) (March 7, 2024).
  • Web

Health Plans - Institute For Strategy And Competitiveness

selecting excellent providers based on data Create relationships to increase the volume of care delivered by or affiliated with centers of excellence Assemble, analyze, manage members’ total medical records Require use of interoperable... View Details
  • September 2020 (Revised June 2023)
  • Supplement

Spreadsheet Supplement to Artea Teaching Note

By: Eva Ascarza and Ayelet Israeli
Spreadsheet Supplement to Artea Teaching Note 521-041. This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on A/B testing analysis and... View Details
Keywords: Targeted Advertising; Algorithmic Data; Bias; Advertising; Race; Gender; Diversity; Marketing; Customer Relationship Management; Prejudice and Bias; Analytics and Data Science; Retail Industry; Apparel and Accessories Industry; Technology Industry; United States
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Ascarza, Eva, and Ayelet Israeli. "Spreadsheet Supplement to Artea Teaching Note." Harvard Business School Spreadsheet Supplement 521-705, September 2020. (Revised June 2023.)
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