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  • All HBS Web  (2,220)
    • News  (322)
    • Research  (1,613)
    • Events  (14)
    • Multimedia  (5)
  • Faculty Publications  (778)

Show Results For

  • All HBS Web  (2,220)
    • News  (322)
    • Research  (1,613)
    • Events  (14)
    • Multimedia  (5)
  • Faculty Publications  (778)
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  • July 2023 (Revised May 2024)
  • Case

Vytal: Packaging-as-a-Service

By: George Serafeim, Michael W. Toffel, Lena Duchene and Daniela Beyersdorfer
The Germany-based startup Vytal operated the largest digital-native reusable packaging-as-a-service network globally, having raised nearly €15 million, established a large network of restaurant partners, and prevented the use of millions of single-use take-out food... View Details
Keywords: Climate Risk; Digital; Platform Strategies; Data; Packaging; Sustainability; Start-up; Startup; Entrepreneur; Impact; Circular; Growth Strategy; Innovation; Environmental Sustainability; Innovation and Invention; Business Growth and Maturation; Growth and Development Strategy; Business Startups; Resource Allocation; Risk Management; Adoption; Strategy; Performance Productivity; Service Delivery; Service Operations; Supply Chain; Distribution; Entrepreneurship; Climate Change; Green Technology Industry; Service Industry; Retail Industry; Germany; Europe
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Serafeim, George, Michael W. Toffel, Lena Duchene, and Daniela Beyersdorfer. "Vytal: Packaging-as-a-Service." Harvard Business School Case 124-007, July 2023. (Revised May 2024.)
  • Web

MOC Affiliate Network - Institute For Strategy And Competitiveness

HBS ISC Resources Resources Video Courses Data Events & Presentations Frameworks News Publications Courses Microeconomics of Competitiveness In 2002, the Microeconomics of Competitiveness (MOC) course was created by Professor Michael... View Details
  • August 2022
  • Supplement

Zalora: Data-Driven Pricing Recommendations

By: Ayelet Israeli
This exercise can be used in conjunction with the main case "Zalora: Data-Driven Pricing" to facilitate class discussion without requiring data analysis from the students. Instead, the exercise presents reports that were created by the data science team to answer the... View Details
Keywords: Pricing; Pricing Algorithms; Dynamic Pricing; Ecommerce; Pricing Strategy; Pricing And Revenue Management; Apparel; Singapore; Startup; Demand Estimation; Data Analysis; Data Analytics; Exercise; Price; Internet and the Web; Apparel and Accessories Industry; Retail Industry; Fashion Industry; Singapore
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Israeli, Ayelet. "Zalora: Data-Driven Pricing Recommendations." Harvard Business School Supplement 523-032, August 2022.
  • 17 Dec 2015
  • News

Applying Strategy Concepts In Innovative Ways Through Technology

market, and devising a competitive advantage. The simulation, incorporated into the required MBA Strategy course, was introduced in March 2015 to all 900+ first-year students during a two-day event in the Batten Hall hive classrooms.... View Details
  • Web

Published CSV Cases - Institute For Strategy And Competitiveness

settings. CVS had to navigate a rapidly shifting competitive environment. Discovery Limited by Michael E. Porter, Mark R. Kramer, and Aldo Sesia Discovery Ltd. is a South-African based insurance company. Started in the early 1990s, Discovery used behavioral economics... View Details
  • August 2018 (Revised September 2018)
  • Supplement

Predicting Purchasing Behavior at PriceMart (B)

By: Srikant M. Datar and Caitlin N. Bowler
Supplements the (A) case. In this case, Wehunt and Morse are concerned about the logistic regression model overfitting to the training data, so they explore two methods for reducing the sensitivity of the model to the data by regularizing the coefficients of the... View Details
Keywords: Data Science; Analytics and Data Science; Analysis; Customers; Household; Forecasting and Prediction
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Datar, Srikant M., and Caitlin N. Bowler. "Predicting Purchasing Behavior at PriceMart (B)." Harvard Business School Supplement 119-026, August 2018. (Revised September 2018.)
  • 22 Feb 2021
  • Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

only have to use more data in their selling activities, but there's more cross-functional coordination required. "Improving sales productivity ... affects growth, civic discourse, and the lives of millions of people." If a buyer has a... View Details
Keywords: by Kristen Senz
  • Web

U.S. Cluster Mapping Project - Institute For Strategy And Competitiveness

national economic development initiative led by Harvard Business School Professor Michael Porter through the Institute for Strategy and Competitiveness, with support from partners around the country and a federal grant from the U.S.... View Details
  • Web

Teaching Cases - Institute For Strategy And Competitiveness

patients. It presents process maps and financial data relating to the processes used during (1) an office visit to a plastic surgeon for three different diagnoses and (2) application and removal of three different casts in the orthopedic... View Details
  • Article

Vungle Inc. Improves Monetization Using Big-Data Analytics

By: Bert De Reyck, Ioannis Fragkos, Yael Grushka-Cockayne, Casey Lichtendahl, Hammond Guerin and Andrew Kritzer
The advent of big data has created opportunities for firms to customize their products and services to unprecedented levels of granularity. Using big data to personalize an offering in real time, however, remains a major challenge. In the mobile advertising industry,... View Details
Keywords: Big Data; Monetization; Data and Data Sets; Advertising; Mobile Technology; Customization and Personalization; Performance Improvement
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De Reyck, Bert, Ioannis Fragkos, Yael Grushka-Cockayne, Casey Lichtendahl, Hammond Guerin, and Andrew Kritzer. "Vungle Inc. Improves Monetization Using Big-Data Analytics." Interfaces 47, no. 5 (September–October 2017): 454–466.
  • Web

Online Digital Marketing Strategy Course | HBS Online

Source: 2022 surveys and course data All FAQs Digital Marketing Strategy FAQs What are the learning requirements in order to successfully complete the course, and how are grades assigned? + – Participants in... View Details
  • Web

Health Plans - Institute For Strategy And Competitiveness

selecting excellent providers based on data Create relationships to increase the volume of care delivered by or affiliated with centers of excellence Assemble, analyze, manage members’ total medical records Require use of interoperable... View Details
  • May 1990 (Revised September 1994)
  • Background Note

Note on Financial Reporting Strategy and Analysis When Managers Have Proprietary Information

By: Krishna G. Palepu
Provides a framework that helps explain these real-world observations about accounting and financial statement analysis. When managers have superior information on firms' strategies, and when investors suspect that managers have incentives not to fully disclose this... View Details
Keywords: Financial Reporting; Strategy; Knowledge Management
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Palepu, Krishna G. "Note on Financial Reporting Strategy and Analysis When Managers Have Proprietary Information." Harvard Business School Background Note 190-188, May 1990. (Revised September 1994.)
  • April 2002
  • Case

In vivo to in vitro to in silico: Coping with Tidal Waves of Data at Biogen

By: Juan Enriquez-Cabot, Gary P. Pisano and Gaye Bok
Biogen is a successful biotech company facing a critical juncture. CEO John Mullen ponders how technological changes introduced into the research function will shape larger corporate decisions. This world in which biotechnology companies operated had changed... View Details
Keywords: Change; Decisions; Product Development; Research and Development; Expansion; Technology; Biotechnology Industry
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Enriquez-Cabot, Juan, Gary P. Pisano, and Gaye Bok. "In vivo to in vitro to in silico: Coping with Tidal Waves of Data at Biogen." Harvard Business School Case 602-122, April 2002.
  • Web

Innovation & Innovative Capacity - Institute For Strategy And Competitiveness

Innovation also holds the key to solving many of the world’s most pressing social challenges such as health care and improving the quality of the physical environment. The institute works with U.S. and international leaders to assess innovative capacity and develop... View Details
  • October 2015 (Revised October 2016)
  • Case

Building Watson: Not So Elementary, My Dear! (Abridged)

By: Willy C. Shih
This case is set inside IBM Research's efforts to build a computer that can successfully take on human challengers playing the game show Jeopardy! It opens with the machine named Watson offering the incorrect answer "Toronto" to a seemingly simple question during the... View Details
Keywords: Analytics; Big Data; Business Analytics; Product Development Strategy; Machine Learning; Machine Intelligence; Artificial Intelligence; Product Development; AI and Machine Learning; Information Technology; Analytics and Data Science; Information Technology Industry; United States
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Shih, Willy C. "Building Watson: Not So Elementary, My Dear! (Abridged)." Harvard Business School Case 616-025, October 2015. (Revised October 2016.)
  • Web

News Coverage - Institute For Strategy And Competitiveness

(August 2014) Utah Hospitals Try the Unthinkable: Get a Grip on Costs USA TODAY Julie Appleby (June 2014) Retooling Hospitals, One Data Point at a Time KAISER HEALTH NEWS Julie Appleby (June 2014) Fixing The Health Care System And Other... View Details
  • July 2024
  • Case

Knowledge-Enabled Financial Advice: Digital Transformation at Edward Jones

By: Lauren Cohen, Richard Ryffel, Grace Headinger and Sophia Pan
Edward Jones, a wealth management advisory firm that prided itself on its interpersonal connections and face-to-face interactions, was eager to augment their services with AI capabilities. Built on 1-to-1 close-knit relationships, the firm had more than 15,000 offices... View Details
Keywords: Fintech; Innovation And Strategy; Financial Advisors; Big Data; Artificial Intelligence; Digitization; Financial Institutions; Business Strategy; Competitive Advantage; Technology Adoption; Business Plan; Technological Innovation; Interpersonal Communication; Communication Intention and Meaning; Communication Strategy; Transformation; Employee Stock Ownership Plan; Disruptive Innovation; Innovation Strategy; Innovation and Management; Innovation Leadership; Knowledge Acquisition; Knowledge Use and Leverage; Customer Relationship Management; AI and Machine Learning; Digital Strategy; Financial Services Industry; St. Louis; Missouri; United States; Canada
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Cohen, Lauren, Richard Ryffel, Grace Headinger, and Sophia Pan. "Knowledge-Enabled Financial Advice: Digital Transformation at Edward Jones." Harvard Business School Case 225-009, July 2024.
  • Web

Institute Associates - Institute For Strategy And Competitiveness

multi-year strategy to expand next-generation care management/care delivery model nationally. Prior to joining CareMore, Dr. Jain was Chief Medical Information and Innovation Officer at Merck & Co, where he developed global partnerships... View Details
  • September 2020 (Revised June 2023)
  • Supplement

Spreadsheet Supplement to Artea Teaching Note

By: Eva Ascarza and Ayelet Israeli
Spreadsheet Supplement to Artea Teaching Note 521-041. This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on A/B testing analysis and... View Details
Keywords: Targeted Advertising; Algorithmic Data; Bias; Advertising; Race; Gender; Diversity; Marketing; Customer Relationship Management; Prejudice and Bias; Analytics and Data Science; Retail Industry; Apparel and Accessories Industry; Technology Industry; United States
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Ascarza, Eva, and Ayelet Israeli. "Spreadsheet Supplement to Artea Teaching Note." Harvard Business School Spreadsheet Supplement 521-705, September 2020. (Revised June 2023.)
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