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Publications

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  • All HBS Web  (1,277)
    • News  (228)
    • Research  (897)
    • Events  (4)
    • Multimedia  (1)
  • Faculty Publications  (361)

Show Results For

  • All HBS Web  (1,277)
    • News  (228)
    • Research  (897)
    • Events  (4)
    • Multimedia  (1)
  • Faculty Publications  (361)
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  • 01 Mar 2012
  • News

She’s Got Your Back

Hicks Photo courtesy Angie's List What Angie's List Knows About Customer Reviews Main article: Where Innovation Rules Talk about a pain point. Shoddy roofing leads to leaking, causing your ceiling to fall in and damage the kitchen. Now... View Details
Keywords: Julia Hanna; online reviews; News, Library, Internet, and Other Services; Information; Real Estate
  • 17 Nov 2016
  • News

Rent the Runway Sets Up Shop at Neiman Marcus

average Rent the Runway customer is 29 years old—more than two decades younger than the average Neiman Marcus shopper, who is 51, the companies say. Neiman Marcus executives are also looking forward to collecting shopping data to study... View Details
  • 01 Sep 2009
  • News

E Ink’s Wild Ride

fundamental behavior — how they read. Eager to earn its first revenues, E Ink searched to find a customer that could use an early form of the technology. In 1999, JCPenney placed an order for four displays... View Details
Keywords: Julia Hanna; e-books; e-reading; News, Library, Internet, and Other Services; Information; Computer and Electronic Product Manufacturing; Manufacturing
  • 04 Sep 2019
  • News

In My Humble Opinion: Status Update

on KLM airline’s use of the Facebook Messenger platform for customer care, says Levine, and Walmart’s employee training program, which features Oculus Go’s virtual reality headsets. No stranger to the Facebook family, Levine came to the... View Details
Keywords: Julia Hanna
  • 01 Sep 2008
  • News

Business Plan Contest Winners

representative on a five-person team that put together EyeViewDigital.com, an up-and-running firm that enables communications between businesses and customers through cutting-edge video technology. View Details
Keywords: awards; Educational Support Services; Educational Services
  • 01 Sep 2003
  • News

Incentives and Operational Excellence

common to both major corporations and mom-and-pop shops, and offered practical solutions based on his research. One case Narayanan used to illustrate his point involved a family-owned video store. Generally in the past, he said, as many as 25 percent of rental View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services; Retail Trade
  • 01 Sep 2017
  • News

Alumni on the Best Business Advice They’ve Ever Received

“Never forget that your employees are ultimately going to make or break the business you’re in. A lot of the time what happens is people think, oh, let’s put the customers first and let’s make sure that the View Details
Keywords: Dan Morrell; Skydeck; podcast; Management of Companies and Enterprises; Management
  • 01 Oct 1997
  • News

Expanded Elective Curriculum Offers Students A Wealth of Choices

Management and Entrepreneurial Finance, continue to broaden their scope and impact on entrepreneurial studies at HBS. The EC also now offers many small, innovative courses such as Professor Elon Kohlberg's Analytical Reasoning, Professor Gerald Zaltman's View Details
  • 01 Sep 2011
  • News

Capitalism’s False Mantra

rather than managing the business itself, the world of reality. To “fix the game,” five steps are necessary: put customers at the center of everything that firms do, eliminate stock-based executive compensation, rethink the role of... View Details
Keywords: Sean Silverthorne; Publishing Industries (except Internet); Information; Management
  • 01 Dec 2012
  • News

From Where We Stand

across functions, businesses, and your industry. Engage your peers to deliver solutions to real business problems. Know the customer and the competitor. When you are at the top, be a talent magnet and then build the next generation of... View Details
  • 01 Sep 2003
  • News

Globalization Revisited

argued that advances in communications technology were increasingly inspiring consumers around the world to want the same things. Therefore, he declared, international companies should cease to act as “multinationals” that customized... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Dec 2000
  • News

Core Values Keep Airline Flying High

procedures, boost innovation, and keep costs down while retaining a high degree of teamwork, communication, and coordination across functions. While its top-ranked customer service ratings have established its reputation as the "nice"... View Details
Keywords: Margie Kelley; Air Transportation; Transportation
  • 01 Oct 2000
  • News

Silent Killers: Overcoming Barriers to Organizational Learning

customers and products. A free flow of information that keeps people at the top informed, yet empowers those on the front lines to solve problems quickly, is crucial to implementing a successful strategy in the 21st century." View Details
Keywords: Judith A. Ross
  • 01 Mar 2008
  • News

Negotiating with Wal-Mart

managing inventory levels and sales and ultimately save customers money while improving their own margins. “Two sides in this sort of negotiation will always differ on price,” Sebenius observes. “However, if that conflict is the... View Details
Keywords: Julia Hanna; General Merchandise Stores; Retail Trade
  • 01 Jun 2013
  • News

Collective Wisdom

and gain energy. A company like SAP has realized that relying on communities is a way to build support for features that customers will value, instead of blindly pushing out solutions and hoping for buy-in. It's a matter of firms... View Details
Keywords: crowdsourcing; Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Mar 2003
  • News

Books

Connecting the Dots by Cathleen Benko and F. Warren McFarlan Selling China by Yasheng Huang What Customers Think by Gerald Zaltman Connecting the Dots by Cathleen Benko and F. Warren McFarlan (Harvard Business School Press) A recent study... View Details
Keywords: Deborah Blagg; Publishing Industries (except Internet); Information
  • 01 Jun 2018
  • News

June 2018 Alumni and Faculty Books

Rob Ristagno (MBA 2005) Independently published Ristagno guides you step-by-step through the five forces of dramatic online revenue growth and shows why it is vital to identify your very best customers and focus relentlessly on their... View Details
  • 16 May 2018
  • News

ALUMNI NVC Finals and Regional Roundup

WeMaintain, an elevator maintenance services platform that pairs elevator mechanics with property managers and parts suppliers, “revolutionizing customer experience and empowering mechanics.” “The HBS Club of France is proud to organize... View Details
Keywords: Margie Kelley
  • 21 Feb 2014
  • News

The First Five Years: Evelyne White (MBA 2010)

local customs were. My best travel experiences have always involved having a local person on the ground, so I set out to launch a platform where travelers could connect with local people. Sharing a meal is one of the best ways to break... View Details
Keywords: Glocal; Food Services and Drinking Places; Hospitality
  • 01 Jun 2020
  • News

Unleashed

As this existential crisis unfolded, a customer called FedEx in tears because her wedding dress hadn’t arrived yet, with less than twenty-four hours until the ceremony. A frontline service employee named Diane jumped into action, tracked... View Details
Keywords: Jen McFarland Flint
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