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- All HBS Web
(471)
- News (152)
- Research (240)
- Multimedia (1)
- Faculty Publications (27)
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- 12 Oct 1999
- Research & Ideas
Media Metamorphosis: Advertising in the Technology Age
the long-standing "full service" industry norm, there has been a growing trend toward agencies unbundling the media function from creative and other services provided to clients. At the same time, multiproduct advertisers have... View Details
- 23 Nov 1999
- Research & Ideas
Bringing the Environment Down to Earth
considerations of social responsibility are important, executives who frame environmental problems solely in those terms may overlook the business opportunities and risks that come with such problems. Treating environmental issues like other business issues can lead to... View Details
Keywords: by Forest Reinhardt
- 06 Oct 2011
- What Do You Think?
How Will the ‘Moneyball Generation’ Influence Management?
responding with creative solutions to puzzles posted on the Facebook website are given interviews regardless of what their resume information might contain. Many are hired. Such analytics often represent "deep indicators" of the... View Details
Keywords: by James Heskett
- 06 May 2015
- Research & Ideas
A Flood of Picassos Threatens to Water Down the Art Market
Khaire is a good barometer for such estimations, having deeply researched how value and markets are constructed around creative industries and products. In studying the modern Indian art market, for example, which was just starting to... View Details
- 27 Feb 2018
- First Look
First Look at New Research and Ideas, February 27, 2018
December 2017 Journal of Creative Behavior In Pursuit of Everyday Creativity By: Amabile, Teresa M. Abstract—Creativity researchers have long paid careful attention to individual creativity, beginning with... View Details
Keywords: Sean Silverthorne
- 31 Jan 2017
- First Look
First Look at New Research: January 31, 2017
products to have adverse events reports. These data may inform proposals for review of high-risk devices. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52136 in press Organizational Behavior and Human Decision Processes View Details
Keywords: Carmen Nobel
- 05 Feb 2008
- First Look
First Look: February 5, 2008
standards (IAS) in 2005. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=106073 PublicationsStudying Creativity, Its Processes, and Its Antecedents: An Exploration of the Componential Theory of View Details
Keywords: Martha Lagace
- 11 Feb 2014
- First Look
First Look: February 11
designed to measure creativity. Those who cheated were subsequently more creative than noncheaters, even when we accounted for individual differences in their creative ability... View Details
Keywords: Sean Silverthorne
- 04 Jul 2005
- Research & Ideas
Should You Outsource Your Marketing?
turning to marketing partners. Harvard Business School professors Gail J. McGovern and John Quelch documented the trend in an article in the March issue of Harvard Business Review. One reason behind the move? While company marketing departments have plenty of talented... View Details
Keywords: by Poping Lin
- 16 Nov 2010
- Lessons from the Classroom
Data.gov: Matching Government Data with Rapid Innovation
Obama-to move government data to the Web-lead to public benefits much faster? Data.gov, the subject of a new HBS case study, taught for the first time this summer, highlights the potential of raw data to spur citizen creativity and... View Details
- 30 Jan 2018
- First Look
January 30, 2018
Sandino Abstract—Many service organizations rely on information sharing systems to boost employee creativity to meet customer needs. We conducted a field experiment in a retail chain, based on a registered report accepted by Journal of... View Details
Keywords: Sean Silverthorne
- 02 Apr 2015
- Research & Ideas
Digital Initiative Summit: Companies Must Forget—and Borrow
school's new online education program. "We often think of ideas in the visual space arising through creative genius. But they actually are shaped through experience," Anand said during a summit session called "Transforming Giants: Forget... View Details
- 22 Mar 2011
- First Look
First Look: March 22
suggest that the positive influence of paradoxical frames on creativity is due to the paradoxical relationship between task elements and not merely to their joint activation. This paradoxical relationship creates a sense of conflict in... View Details
Keywords: Sean Silverthorne
- 16 Jul 2001
- Research & Ideas
How to Compete Like a Judo Strategist
it. Or by the time they do, it doesn't matter." But older and larger companies need not despair. By asking new questions, challenging conventional wisdom, and encouraging a steady flow of new ideas, established firms like Charles Schwab have demonstrated their... View Details
Keywords: by David B. Yoffie & Mary Kwak
- 15 Oct 2001
- Research & Ideas
Rethinking E-Leadership
era are especially in need of this kind of updating. 1. Forgo stewardship for entrepreneurship. A steward, writes Robert Hargrove, co-CEO of Masterful Coaching, based in Brookline, Mass., in E-Leader, is someone who conserves the existing business. An entrepreneur... View Details
Keywords: by Melissa Raffoni
- 01 May 2009
- What Do You Think?
Do Innovation and Entrepreneurship Have to Be Incompatible with Organization Size?
continued "focus on execution doing more of the same when they stalled," not size. Many reasons were put forth to explain why there is a perceived relationship between size and stalls due to general lack of innovation. Jeff Herman suggested that it can be... View Details
Keywords: by Jim Heskett
- 26 Jul 2016
- Research & Ideas
Where will Pokémon Go with Your Personal Information?
Q: If you were in charge, how would you monetize Pokémon Go? Shih: With so many people looking for spots to collect these things, the platform’s ability to pull traffic to particular locations is innovative and completely unique, and... View Details
- 14 Oct 2013
- Research & Ideas
Blockbuster! Why Star Power Works
for sure. Second, being able to pick the most likely winners is incredibly valuable—this probably is both an art and a science. An ability to analyze information on market trends and past winners and losers is very helpful, but in the end... View Details
- 20 Feb 2001
- Research & Ideas
What’s Next for Japan
Vogel pointed to technical sectors, such as electronic games, as a sign that "Japan is a lot more creative than it is given credit for." It was impossible to discuss the role of business in Japan's recovery without discussing... View Details
Keywords: by Hilah Geer
- 04 Nov 2014
- First Look
First Look: November 4
creative and magical environment. The Disney studio had created more than 53 feature animated films in over three-quarters of a century-beginning with Snow White and the Seven Dwarves in 1937 through to Frozen, released in November of... View Details
Keywords: Sean Silverthorne