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2016
Book

Building a Culture of Health: A New Imperative for Business

By: John A. Quelch and Emily C. Boudreau

This ambitious volume sets out to understand how every company impacts public health and introduces a robust model, rooted in organizational and scientific knowledge, for companies committed to making positive contributions to health and wellness. Focusing on four... View Details

Keywords: Social Marketing; Corporate Social Responsibility and Impact; Health

Find at Harvard

2016
Blog

Building A Culture of Health - John A. Quelch: The Marketing of Prevention

By: John A. Quelch

The US will devote 17.5% of GDP to health care this year, around $3 trillion. Yet only 3 percent of that will be spent on prevention, including both primary prevention (preventing illness in the first place) and secondary prevention (preventing sick people getting... View Details

Keywords: Healthcare; Healthcare Marketing; Prevention; Wellbeing; Health; Marketing; Health Industry; Insurance Industry; Public Administration Industry; Europe; North and Central America

11 May 2011
Research & Ideas

Building a Better Board

When Stephen Kaufman took the helm at Arrow Electronics in 1982, it was de rigueur for CEOs to sit on the boards of several other companies in addition to running their own. Back then, serving as a board member didn't require much View Details

Keywords: by Carmen Nobel

2018
Working Paper

Detecting Anomalies: The Relevance and Power of Standard Asset Pricing Tests

By: Malcolm Baker, Patrick Luo and Ryan Taliaferro

The two standard approaches for identifying capital market anomalies are cross-sectional coefficient tests, in the spirit of Fama and MacBeth (1973), and time-series intercept tests, in the spirit of Jensen (1968). A new signal can pass the first test, which we label a... View Details

Keywords: Investment Management; Anomalies; Portfolio Construction; Transaction Costs; Investment; Management; Asset Pricing; Market Transactions; Cost

Teaching Interest

Strategy: Building and Sustaining Competitive Advantage

In the fight for market leadership, your company must be able to build a winning strategy—and execute it seamlessly across multiple business lines. This program prepares you to identify and exploit sources of competitive advantage and implement game-changing... View Details

September 2023 (Revised June 2024)
Case

Kaspi.kz: Building Trust through Innovation

By: Sandra J. Sucher, Fares Khrais and Marilyn Morgan Westner

This case is written to help students explore how companies can maintain and develop trust while innovating, how to identify and respond effectively to warning signs that they may not be as trusted as they believe, and how being trusted can aid in expanding and growing... View Details

Keywords: Growth and Development Strategy; Organizational Culture; Trust; Technology Adoption; Innovation and Invention; Banking Industry

28 May 2014
Research & Ideas

Building Histories of Emerging Economies One Interview at a Time

leaders who managed to navigate their organizations through unpredictable social, political, and regulatory environments. To help fill this gap, Harvard Business School's Creating Emerging Markets project is building a rich library View Details

Keywords: by Julia Hanna

April 2024 (Revised December 2024)
Case

Anthropic: Building Safe AI

By: Shikhar Ghosh and Shweta Bagai

In late 2024, Anthropic, a leading AI safety and research company, achieved a significant breakthrough with computer use capabilities that allowed AI to interact with computers like humans. Co-founded by former OpenAI employees and known for its generative AI... View Details

Keywords: AI and Machine Learning; Corporate Accountability; Corporate Social Responsibility and Impact; Business Growth and Maturation; Corporate Strategy; Technology Industry; United States

December 2023 (Revised May 2024)
Case

Building Resiliency in McDonald's Supply Chain

By: David E. Bell, Damien McLoughlin and David Lane

Considers McDonald’s efforts to build resilience into its global supply chain so that the company and its suppliers can better navigate the increasing pressures and pace of climate change and regulatory change, including a focus on supplying sustainable beef, while the... View Details

Keywords: Climate Change; Supply Chain Management; Business and Stakeholder Relations; Risk and Uncertainty; Governing Rules, Regulations, and Reforms; Growth Management; Agriculture and Agribusiness Industry; Food and Beverage Industry; United States; Europe; South America

May 2021
Case

Endeavor Kenya: Building an Entrepreneurial Ecosystem

By: Lynda M. Applegate, Shikhar Ghosh and Christian Godwin

In 2016, Fiona Mungai became Endeavor Kenya’s first managing director. In this role, she helped the organization build its inaugural board and select its first Endeavor entrepreneur, a fintech company called Cellulant. Throughout this process, Mungai observed the power... View Details

June 22, 2023
Article

How to Build a Life: The Happy Art of Grandparenting

By: Arthur C. Brooks

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1996
Chapter

How Cosmopolitan Leaders Build Confidence: A Profile of the Future

By: Rosabeth M. Kanter

Keywords: Leadership Style; Trust

2011
Chapter

Building Intercultural Trust at the Negotiating Table

By: Sujin Jang and Roy Y.J. Chua

This chapter examines the challenges of intercultural negotiation with a focus on the critical role of trust. Building trust is crucial for successful negotiations between cultures, yet intercultural negotiations are often characterized by a lack of trust. We discuss... View Details

Keywords: Cross-Cultural and Cross-Border Issues; Negotiation; Trust; Adaptation

January 2013 (Revised July 2014)
Supplement

Chorus and Telecom: Building the Boards (B)

By: Boris Groysberg and Sarah L. Abbott

This follow up to Chorus and Telecom: Building the Boards provides a one-page description of the new boards that were created at Telecom and Chorus. View Details

Keywords: Governing and Advisory Boards

February 2022 (Revised April 2024)
Case

Aleph Farms: A New Culture of Meat

By: Elie Ofek and Jeff Huizinga

Aleph Farms, an Israeli food-tech start-up, was hoping to play a major role in disrupting the conventional meat sector. Compared to intensive agricultural practices, Aleph’s cultured (or lab-grown) meat solution held the promise of considerably reducing greenhouse gas... View Details

June 2021
Case

Building the Governance to Take Capital SAFI to the Next Level

By: V.G. Narayanan, Asis Martinez Jerez and Mariana Cal

Asset management firm Capital SAFI wanted to attract new strategic investors and expand to other countries. Having the right corporate governance in place was critical to achieve this goal. View Details

Keywords: Board Of Directors; Transparency; Sustainable Finance; South America; Latin America; Corporate Governance; Governance Controls; Governing and Advisory Boards; Business Organization; Corporate Strategy; Transformation; Investment Funds; Financial Services Industry; Bolivia; South America; Latin America

10 May 2015
Conference Presentation

Building a Competitive Jerusalem

By: Michael E. Porter and Christian H.M. Ketels

Jerusalem 2020 is a five-year growth plan for Jerusalem's economic development based on Professor Michael E. Porter's theory of competitive advantage. The plan was presented to Israeli Prime Minister Benjamin Netanyahu with the goal of significant investment by the... View Details

Keywords: Israel; Economics; Israel

21 Mar 2013
Other Presentation

Building a Competitive Nigeria: The Role of the National Competitiveness Council of Nigeria

By: Michael E. Porter

This presentation draws on ideas from Professor Porter's articles and books, in particular, The Competitive Advantage of Nations (The Free Press, 1990), "Building the Microeconomic Foundations of Competitiveness," in The Global Competitiveness Report (World Economic... View Details

Keywords: Economics; Nigeria

09 Jul 2024
Cold Call Podcast

Non-Fungible Tokens (NFTs) and Brand Building

Keywords: Re: Scott Duke Kominers; Technology

20 Apr 2020
Book

Why COVID-19 Raises the Stakes for Healthy Buildings

office building most likely will not return to “normal.” Even before the pandemic struck, there were plenty of reasons to be concerned about air quality and ventilation in the View Details

Keywords: by Kristen Senz; Real Estate; Health

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