Commercial Society - Publications - Faculty & Research

01 Jun 2013
News

Alumni Books

others in a positive way. Nature's Fortune: How Business and Society Thrive by Investing in Nature by Mark R. Tercek (MBA 1984) and Jonathan S. Adams (Basic Books) Nature Conservancy CEO Tercek and his coauthor argue that nature is a... View Details

July 2002
Case

Introducing ... The XFL!

By: Susan M. Fournier, Stephen A. Greyser and Seth Schulman

When the XFL professional football league debuted on February 3, 2001, it generated a Nielsen rating of 10.1, higher than any nationally televised program in a Saturday evening time slot. The next week, ratings plummeted, and by week nine the XFL game earned the title... View Details

Keywords: Advertising; Forecasting and Prediction; Product Positioning; Consumer Behavior; Product Development; Culture; Commercialization

Citation

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15 Dec 2024
News

Keeping It Real

MAGIC MAN: One day in 2018, Doug Duda (MBA 1985) was walking up Eighth Avenue. “A guy grabbed me from behind, which is never a welcome sensation in New York City,” he admits. “It was another guy with a white beard.” The man asked Duda to join Real Beard Santas of... View Details

Keywords: Julia Hanna; Christmas; Santa; career change; food; acting

12 May 2015
Research & Ideas

How Crowds and Experts Kickstart the Arts

outcome information, and have the judges look at them and judge them on things like artistic merit, feasibility, furthering cultural dialogue, and some sense of commercial viability," Nanda says. There were two broad sets of results. The... View Details

Keywords: Entertainment & Recreation

10 Oct 2000
Research & Ideas

Cross-Sector Collaboration: Lessons from the International Trachoma Initiative

same time internally, our marketing and clinical trials folks had been working with Joe and they came to us and said, 'We've got a great opportunity here, but we do the commercial side of things and we need help figuring out how to launch... View Details

Keywords: by Diana Barrett, James Austin & Sheila McCarthy

29 Jun 2022
Blog Post

Harvard Business School Announces the 2022-2023 Blavatnik Fellows

and fellows’ companies funding has quadrupled. It is gratifying to be a part of the program’s tremendous growth and mentor next generation entrepreneurs who contribute to society by commercializing... View Details

15 Jul 2025
Blog Post

Outrage at the Death of a Tree

evokes ‘sticking to the trees.’ Local inhabitants hugged the trees to impede the commercially exploitative practices of harvesting timber for industrial purposes, in wanton disregard of nature’s balance. Graham has figuratively enveloped... View Details

01 Apr 2001
News

Books: A Nation Transformed by Information

traced to the proliferation of information and to the technologies, systems, and infrastructure built to convey it. Americans’ commitment to democratic ideals, their fascination with technology, and their commercial and entrepreneurial... View Details

Keywords: Information

07 Aug 2012
Research & Ideas

Off and Running: Professors Comment on Olympics

purpose. They can also bring commercial benefits to sponsors of soft drinks, telecoms, athletic gear, and other products. But there are no gold, silver, or even bronze medals for the Olympics' host city and country. In fact, for them it's... View Details

Keywords: Re: Multiple Faculty; Sports

15 Nov 2016
News

HBS and SEAS Explore Opportunities for Innovative Thinking

for us to combine our strengths and unleash discovery in ways that truly benefit society and the world,” said HBS Dean Nitin Nohria. “It will be transformational, not just for each of our schools, but for the entire University, and is a... View Details

Web

The Route of the Exhibition - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

commercial images as art and offered a prestigious social milieu that brought together photographers, executives, art directors, and socialites. In New York, the mission of the Art Center, a federation of seven View Details

November 2007
Class Lecture

The Baby Business (FSS)

By: Debora L. Spar

In vitro fertilization and genetic screening are possible with the advent of biotechnology. International adoptions, surrogacy, and other approaches to family planning are on the rise. But few rules govern these measures, medical costs can be prohibitive, and... View Details

Keywords: Governing Rules, Regulations, and Reforms; Policy; Demand and Consumers; Business and Government Relations; Business and Stakeholder Relations; Genetics; Societal Protocols; Commercialization; Biotechnology Industry; Health Industry

Citation

Find at Harvard

01 Sep 2024
News

The Exchange: Lessons from the Edge

Khanna says. Their shared interest developed into the Creating Emerging Markets project, which launched in 2012 and includes a catalog of interviews with leaders from all over the developing world who have built enterprises that have helped move View Details

Keywords: Jen McFarland Flint; Educational Support Services; Educational Services

30 May 2007
Research & Ideas

Health Care Under a Research Microscope

Project Antares with colleagues at the Harvard School of Public Health. The effort aims to create a system for devising commercial incentives that provide affordable public health initiatives, such as delivering medicines at very low... View Details

Keywords: by Sean Silverthorne; Health; Biotechnology

02 Aug 2016
First Look

August 2, 2016

the capital regulation of commercial banks? This paper builds a quantitative general equilibrium model with commercial banks and shadow banks to study the unintended consequences of capital requirements. A... View Details

Keywords: Sean Silverthorne

01 Feb 2000
News

Short Takes

cross-sector alliances, he interviewed key executives on both sides of each partnership to document the process of their unfolding relationships. Austin's initial research corroborated his hypothesis that these alliances were creating value - for themselves and View Details

Keywords: Nancy O. Perry

28 Mar 2004
Research & Ideas

HBS Celebrates Social Enterprise Initiative

have a better understanding of how both commercial and non-profit organizations can contribute to improving not only society but also the economy as a whole. According to the SEI, the nonprofit sector... View Details

Keywords: by Manda Salls

Web

Smaller Collections - Photography Collections - Historical Collections

Collection, 1855-1895 Mss: 1417 1855-1895 N714 4 boxes, 50 photographs Collection Guide This collection of albumen prints captures scenes of Boston from the mid-to-late nineteenth century. Scholars will find detailed views of businesses, busy View Details

01 Jun 1997
News

Entertainment Moguls Ponder the Future at HBS Conference

with an audience of some 350 people. Biondi said that future success in the entertainment industry will depend on senior executives' ability to predict trends from new technology. He reminded participants that TV executives, for example, missed their cue and did not... View Details

Keywords: Paula Maute

20 Mar 2012
First Look

First Look: March 20

can navigate host governments. Our 'core-periphery' framework posits that the actions that an MNC takes with actors in what we call the 'periphery'-comprised of state, quasi-state, and civil society actors-can lead to positive or negative... View Details