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  • 14 Feb 2011
  • Research & Ideas

Clay Christensen’s Milkshake Marketing

half hour as the children tried to work the milkshake through a straw. In that case, a different, thinner milkshake was in order. Proven Success And Purpose Branding Several major companies that have succeeded with a jobs-to-be-done... View Details
Keywords: by Carmen Nobel; Retail; Service; Consumer Products; Food & Beverage
  • January 2014
  • Teaching Note

Dr. Benjamin Hooks and Children's Health Forum

By: Rosabeth Moss Kanter and Ai-Ling Malone
The case includes law, business, and public health perspectives on an African American leader's social entrepreneurship and leadership in other social movements. Later in his life, Dr. Benjamin Hooks championed the eradication of lead poisoning. Prior to that Hooks... View Details
Keywords: Leading Change; Health Disorders; Social Entrepreneurship; Personal Development and Career; Social Issues; United States
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Kanter, Rosabeth Moss, and Ai-Ling Malone. "Dr. Benjamin Hooks and Children's Health Forum." Harvard Business School Teaching Note 314-092, January 2014.
  • April 2004 (Revised August 2004)
  • Teaching Note

BuildingBlocks International

BuildingBlocks International (BBI) plans to accomplish its mission to help children in developing countries succeed in school by bringing management expertise to local organizations. Two years after founding BBI, however, the team hasn't figured out exactly how to make... View Details
Keywords: Marketing Strategy; Social Marketing; Developing Countries and Economies; Sales
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Godes, David B. "BuildingBlocks International." Harvard Business School Teaching Note 504-085, April 2004. (Revised August 2004.)
  • 25 Apr 2023
  • Op-Ed

How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model

fashion crowd in 2019. Today, its revenues exceed $24 billion, making it the world’s biggest fashion retailer. It offers a rapidly changing assortment of affordable clothing, shoes, accessories, and beauty products for young women and, increasingly, for View Details
Keywords: by John Deighton; Fashion; Retail; Consumer Products
  • 14 Sep 2023
  • Research & Ideas

Working Moms Are Mostly Thriving Again. Can We Finally Achieve Gender Parity?

doesn’t affect kids’ happiness in adulthood is really important.” The results probed whether adult children of employed moms are as happy as those of stay-at-home moms, and found that daughters’ and sons’ own self-reports indicate no... View Details
Keywords: by Kara Baskin
  • 12 Jul 2016
  • First Look

July 12, 2016

that a 10% increase in the average price of in-state tuition is associated with a 13.9% decrease in new business starts of parents with college-age children in the CPS, relative to both non-parents and parents of younger children. A one... View Details
Keywords: Sean Silverthorne
  • December 2014
  • Article

Rethink What You 'Know' about High-Achieving Women

By: Robin Ely, Pamela Stone and Colleen Ammerman
On the occasion of the 50th anniversary of the admission of women to Harvard Business School's MBA program, the authors, who have spent more than 20 years studying professional women, set out to learn what HBS graduates had to say about work and family and how their... View Details
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Ely, Robin, Pamela Stone, and Colleen Ammerman. "Rethink What You 'Know' about High-Achieving Women." R1412G. Harvard Business Review 92, no. 12 (December 2014): 101–109.
  • July – August 2010
  • Article

Are You Ignoring Trends That Could Shake Up Your Business?

By: Elie Ofek and Luc Wathieu
Virtually all managers in consumer businesses recognize major social, economic, and technological trends. But many do not consider the profound ways in which trends--especially those that seem unrelated to their core markets--influence consumers' aspirations,... View Details
Keywords: Trends; Innovation and Invention; Knowledge Use and Leverage; Marketing Strategy; Consumer Behavior; Product Development
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Ofek, Elie, and Luc Wathieu. "Are You Ignoring Trends That Could Shake Up Your Business?" Harvard Business Review 88, nos. 7-8 (July–August 2010).
  • 09 Oct 2012
  • First Look

First Look: October 9

  PublicationsAuctions, Market Mechanisms, and Their Applications Authors:Peter Coles, Sanmay Das, Sébastien Lahaie, and Boleslaw Szymanski Publication:Second International ICST Conference, AMMA 2011 Abstract This book constitutes the thoroughly refereed... View Details
Keywords: Sean Silverthorne
  • May 2025
  • Case

IQanat: Empowering Rural Youth in Kazakhstan

By: Boris Groysberg and Maxim Pike Harrell
In June 2025, IQanat CEO Aliya Salikova considered scaling opportunities for the foundation, which provided educational opportunities for children from rural regions of Kazakhstan. Established by Kazakhstani businessman and philanthropist Aidyn Rakhimbayev, IQanat... View Details
Keywords: Mission and Purpose; Organizational Change and Adaptation; Leadership; Social Enterprise; Social Entrepreneurship; Growth and Development Strategy; Growth Management; Rural Scope; Philanthropy and Charitable Giving; Equality and Inequality; Education Industry; Central Asia; Kazakhstan
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Groysberg, Boris, and Maxim Pike Harrell. "IQanat: Empowering Rural Youth in Kazakhstan." Harvard Business School Case 425-077, May 2025.
  • 24 Jul 2023
  • Research & Ideas

Part-Time Employees Want More Hours. Can Companies Tap This ‘Hidden’ Talent Pool?

workers are mainly middle-aged, sandwich-generation women: 72 percent of part-timers were female, and 65 percent were 35 and older. “The single-biggest driver of that is caregiving obligations,” Fuller says. Nearly all, or 91 percent, of part-time employees caring for... View Details
Keywords: by Kara Baskin
  • March 2013
  • Case

An Entrepreneur's New Product Development Journey

By: Elie Ofek
This case tracks the new product development process undertaken by Gauri Nanda, the founder and CEO of Nanda Home, as she ventures to innovate beyond her initial product launches. Having achieved commercial success with her first product Clocky, a roll away alarm clock... View Details
Keywords: Entrepreneurship; Decision Making; Product Development; Manufacturing Industry; Consumer Products Industry
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Ofek, Elie. "An Entrepreneur's New Product Development Journey." Harvard Business School Case 513-098, March 2013.
  • 23 Jan 2018
  • First Look

First Look at New Research and Ideas, January 23, 2018

2018 Protean Power: Exploring the Uncertain and Unexpected in World Politics Firms in Firmament: Hydrocarbons and the Circulation of Power By: Abdelal, Rawi Abstract—No abstract available. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53729... View Details
Keywords: Sean Silverthorne
  • December 2019
  • Case

Noiler

By: José B. Alvarez and Natalie Kindred
In 2019, Nigerian entrepreneur Dr. Ayoola (Ayo) Oduntan is accelerating distribution of Noiler, a genetically optimized breed of poultry, to smallholder farmers across Nigeria. The bird was bred to be productive as a source of both meat and eggs and to thrive in the... View Details
Keywords: Social Enterprise; Animal-Based Agribusiness; Poverty; Health; Growth and Development Strategy; Nigeria
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Alvarez, José B., and Natalie Kindred. "Noiler." Harvard Business School Case 520-047, December 2019.
  • October 2007
  • Article

The Art of Designing Markets

By: Alvin E. Roth
Traditionally, markets have been viewed as simply the confluence of supply and demand. But to function properly, they must be able to attract a sufficient number of buyers and sellers, induce participants to make their preferences clear, and overcome congestion by... View Details
Keywords: Market Design; Market Participation; Market Transactions; Information Technology; Internet and the Web
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Roth, Alvin E. "The Art of Designing Markets." Harvard Business Review 85, no. 10 (October 2007): 118–126.
  • 02 Jul 2013
  • Working Paper Summaries

Religion, Politician Identity, and Development Outcomes: Evidence from India

Keywords: by Sonia Bhalotra, Guilhem Cassan, Irma Clots-Figueras & Lakshmi Iyer
  • 16 Jan 2006
  • Research & Ideas

What Customers Want from Your Products

having to say "no" to their kids. They hired milk shakes as an innocuous way to placate their children and feel like loving parents. The researcher observed that the milk shakes didn't do this job very well, though. He saw... View Details
Keywords: by Clayton M. Christensen, Scott Cook & Taddy Hall; Consumer Products
  • Research Summary

The Baby Business: How Markets are Changing the Future of Birth

By: Debora L. Spar
It is difficult to conceive of the child as commerce. For even at the start of the 21st century, we like to believe that some things remain beyond both markets and science; that there are some things that money can't buy. In economic terms, these things are defined as... View Details
  • February 2013 (Revised September 2013)
  • Case

Elasto Therm: The Next Step

By: Jim Sharpe and James Weber
Julia and Nate Burstein were living their dream running their own business and balancing the demands between their work and family obligations while creating a company that was responsive to their employees' and their customers' needs. The Bursteins had joined a large... View Details
Keywords: Entrepreneurial Management; Entrepreneurs; Pricing; Pricing Policies; Pricing Strategy; Pricing Structure; Sales Force Management; Acquisitions; Work/family Balance; Family-owned Business; Entrepreneurship; Growth and Development Strategy; Expansion; Work-Life Balance; Manufacturing Industry; Rubber Industry; United States
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Sharpe, Jim, and James Weber. "Elasto Therm: The Next Step." Harvard Business School Case 813-030, February 2013. (Revised September 2013.)
  • 25 Jun 2024
  • Research & Ideas

Rapport: The Hidden Advantage That Women Managers Bring to Teams

It’s a manager’s nightmare: A customer pulls into a drive-thru after a long day at work with children in tow, everyone looking frazzled and famished. After waiting patiently in line, the customer grabs her bag of burgers through the... View Details
Keywords: by Kara Baskin; Food & Beverage
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