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- All HBS Web
(890)
- News (354)
- Research (449)
- Multimedia (28)
- Faculty Publications (68)
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- 13 Nov 2019
- Research & Ideas
Don't Turn Your Marketing Function Over to AI Just Yet
practice. “We propose to step back and ask how we can best integrate machine learning to solve previously untenable marketing problems facing real companies?” Combining man and machine A product of the 11th Triennial Invitational Choice... View Details
Keywords: by Kristen Senz
- 18 May 2022
- Research & Ideas
Are Banks the ‘Bad Guys’? Overdraft Fees Are Crushing Low-Income Customers
result in banks charging consumers multiple overdraft fees rather than just one, draining significant cash from people living at the edge of their means at a time when inflation is further reducing their buying power. "The misconception... View Details
- 30 Aug 2004
- Research & Ideas
Real Estate: The Most Imperfect Asset
big and diverse. Today, however, American investors are buying distressed mortgages in Japan, industrial buildings in Mexico, and developing shopping centers in Eastern Europe. Globalization has hit the real estate industry big time. A... View Details
- 01 Oct 2007
- Research & Ideas
Encouraging Dissent in Decision-Making
received wisdom that the American public would be reluctant to buy compact, fuel-efficient, and designed-for-safety cars. Ironically, some eight decades ago, Detroit had a notably powerful advocate for dissent and disagreement in... View Details
Keywords: by Garry Emmons
- 30 Jul 2007
- Research & Ideas
Repugnant Markets and How They Get That Way
similarly the story about kidneys: why I can't buy yours, although I could accept it as a gift. Repugnance is different in different places and at different times. I feel a little bit like a sociologist when I look at these things. Q:... View Details
Keywords: by Martha Lagace
- 12 Mar 2006
- Research & Ideas
New Research Explores Multi-Sided Markets
years ago. Most markets are one-sided in nature—customers interested in buying running shoes, for example. But a multi-sided market involves more players—and each has its own interests to be served. Multi-sided markets are also... View Details
- 29 Sep 2022
- Op-Ed
Inclusive Leadership Advice: Get Comfortable With the Uncomfortable
who came before you, but you accept the terms of the scene and add to it, rather than contradicting it. So, if the first player says, “Here’s an apple,” you shouldn’t reply, “That’s actually a small melon.” That might buy you a laugh, but... View Details
Keywords: by Francesca Gino
- 20 Dec 2010
- Research & Ideas
Panama Canal: Troubled History, Astounding Turnaround
2010 terms, as a share of national income) were scheduled to revert to Colombian ownership in that year. The money to buy them for the new canal effort, then, would have gone to Bogotá instead of the shareholders in the moribund French... View Details
- 28 Jun 2021
- Research & Ideas
Keep or Cut Workers? How Companies Reacted to the COVID-19 Crisis
accelerating a trend that began before the pandemic. For instance, the consumer electronics chain Best Buy struggled to attract sales, and the company ended up cutting costs through layoffs and furloughs.... View Details
Keywords: by Lane Lambert
- 19 Oct 2022
- Op-Ed
Cofounder Courtship: How to Find the Right Mate—for Your Startup
partnership. Just like a personal relationship may result in children, big financial decisions (like buying a house), running a household, etc., a cofounding relationship will force you to commit to how you will nurture employees, manage... View Details
Keywords: by Julia Austin
- 31 May 2011
- Research & Ideas
Japan Disaster Shakes Up Supply-Chain Strategies
experience. Not so manufacturers and their complex webs of suppliers, who in many cases lack that same experience or large-scale backup plans. The result: a chaotic scramble resulting in production delays, product shortages, and higher prices. “They put all of their... View Details
- 19 Jan 2016
- First Look
January 19, 2016
similar platform targeting retailers. Was this the best way to capture more of the value the company created for makers? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/816038-PDF-ENG Harvard Business School Case 516-054 ANA... View Details
Keywords: Sean Silverthorne
- 23 Sep 2022
- Research & Ideas
8 Strategies to Sustain Business Innovation
followed by flexible execution. McDonald says that might seem like the reverse of a good strategy—shouldn’t a new firm be flexible at the beginning to see what works? But he says focused selection earlier is what allows a company the best... View Details
Keywords: by Lane Lambert
- 18 Feb 2019
- Book
What’s Really Disrupting Business? It’s Not Technology
“preemptively decoupling.” Instead of waiting to be disrupted, you just break it. When Amazon started selling electronics online, it created apps that encouraged customers to go to a store and check out the prices and products, but order them at Amazon. This is called... View Details
- 28 May 2020
- Research & Ideas
Coronavirus Could Create a 'Bankruptcy Pandemic'
accrue) interest due on its unsecured debt after the filing date. The upshot of all this is that Chapter 11 is designed to give distressed companies access to significant amounts of cash when it is most needed. It buys them valuable time... View Details
- 13 Jul 2020
- Research & Ideas
Merck CEO Ken Frazier Discusses a COVID Cure, Racism, and Why Leaders Need to Walk the Talk
we through our behaviors, it's the best way in which to protect ourselves and others right now. Frazier: That's absolutely the case. Neeley: This is also a global pandemic, the scale and the scope of what's happening is mind blowing to... View Details
- 04 Mar 2019
- What Do You Think?
What’s the Antidote to Surveillance Capitalism?
trusts like Standard Oil were busted by President Theodore Roosevelt. They were the Big Tech of their day. Where is the outrage today?” Facebook should be broken up, he added. Wildebeest proclaimed, “The best approach is to break up the... View Details
- 05 Oct 2020
- Book
Want to Be Happier? Make More Free Time
missed her cousin’s funeral and a chance to meet her best friend’s newborn because of work trips—Whillans spent that Christmas alone in her apartment reflecting on her missteps and started writing her book, Time Smart: How to Reclaim Your... View Details
Keywords: by Dina Gerdeman
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
yeah. A lot of people still say that's the best ad ever. Kenny: That gets to my next question, which is, can you effectively tell a story, a brand story, in 30 or 60 seconds? Santana: There are four elements to a great story. You need to... View Details
- 19 Mar 2014
- Research & Ideas
A Brand Manager’s Guide to Losing Control
charge of public discussions about the brands they use. And while marketers have tried to take part, they've had to face the fact that social media platforms are primarily meant for conversations among consumers, not for one-way brand messages that feel like... View Details