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Show Results For
- All HBS Web
(2,144)
- People (6)
- News (356)
- Research (1,469)
- Events (18)
- Multimedia (9)
- Faculty Publications (885)
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- September 1988 (Revised October 1992)
- Case
Suzuki Samurai
By: John A. Quelch
Suzuki and advertising agency executives are debating the product positioning and accompanying copy strategy alternatives for the Suzuki Samurai prior to its U.S. introduction. View Details
Keywords: Product Positioning; Marketing Strategy; Market Entry and Exit; Advertising Campaigns; Advertising Industry; Auto Industry; Japan; United States
Quelch, John A. "Suzuki Samurai." Harvard Business School Case 589-028, September 1988. (Revised October 1992.)
- 15 Dec 2020
- Working Paper Summaries
Designing, Not Checking, for Policy Robustness: An Example with Optimal Taxation
- 07 Nov 2023
- Cold Call Podcast
How Should Meta Be Governed for the Good of Society?
- May 2018 (Revised January 2019)
- Teaching Note
Nashton Partners and Its Search Fund Process
By: Richard S. Ruback, Royce Yudkoff and Ahron Rosenfeld
Teaching Note for HBS No. 212-006. In 2008, Jay Davis (HBS’ 08) and Jason Pananos (HBS’ 08) formed Nashton Partners and raised $500,000 from investors to fund their search. After 30 months of searching, and exhausting the money they raised to fund their search, Davis... View Details
- 2020
- Article
Subjective Semantic Surprise Resulting from Divided Attention Biases Evaluations of an Idea’s Creativity
By: Goran Calic, Nour El Shamy, Isaac Kinley, Scott Watter and Khaled Hassanein
The evaluation of an idea’s creativity constitutes an important step in successfully responding to an unexpected problem with a new solution. Yet, distractions compete for cognitive resources with the evaluation process and may change how individuals evaluate ideas. In... View Details
Calic, Goran, Nour El Shamy, Isaac Kinley, Scott Watter, and Khaled Hassanein. "Subjective Semantic Surprise Resulting from Divided Attention Biases Evaluations of an Idea’s Creativity." Scientific Reports 10 (2020).
- February 2023
- Article
A Different Framework to Achieve Universal Coverage in the U.S.
By: Katherine Baicker, Amitabh Chandra and Mark Shepard
This JAMA Forum discusses alternative ways to achieve universal coverage in the US such as administrative simplification in the Affordable Care Act plans to increase enrollment, having a basic policy that would be available to everyone, and options for supplemental... View Details
Baicker, Katherine, Amitabh Chandra, and Mark Shepard. "A Different Framework to Achieve Universal Coverage in the U.S." e230187. JAMA Health Forum 4, no. 2 (February 2023).
- January 2018 (Revised February 2020)
- Case
Financial Inclusion at Omidyar Network
By: Vikram S. Gandhi, Caitlin Lindsay Reimers Brumme and James Barnett
A team of investors at Omidyar Network explore two different investment possibilities in the budding financial inclusion space using their investment framework to consider capital alternatives available for both investments, each of which carries highly divergent... View Details
Keywords: Impact Investing; Micro Finance; Investment; Investment Return; Investment Activism; Investment Portfolio; Microfinance; Africa; Philippines
Gandhi, Vikram S., Caitlin Lindsay Reimers Brumme, and James Barnett. "Financial Inclusion at Omidyar Network." Harvard Business School Case 318-004, January 2018. (Revised February 2020.)
- July 1990
- Background Note
Perceptual Mapping: A Manager's Guide
By: Robert J. Dolan
Describes the perceptual mapping technique in a non-technical fashion. The procedure is useful for the depiction of the structure of the market. Discusses alternative methods, presents examples of each, and shows how the maps can be used in marketing decision making. View Details
Dolan, Robert J. "Perceptual Mapping: A Manager's Guide." Harvard Business School Background Note 590-121, July 1990.
- 2014
- Other Teaching and Training Material
Strategy Reading: Introduction to Strategy
"Introduction to Strategy" provides a comprehensive overview of the strategy discipline and introduces the building blocks of strategy by providing overviews of fundamental conceptual frameworks. Students will learn how firms decide where to compete by exploring the... View Details
Casadesus-Masanell, Ramon. "Strategy Reading: Introduction to Strategy." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8097, 2014.
- April 2003
- Background Note
Sunk Costs: The Plan to Dump the Brent Spar (E)
This case summarizes the technical evaluation methodology Shell employed to evaluate the alternative proposals submitted to its engineering competition for disposing of the Brent Spar. It also details the results of the evaluation process. View Details
Keywords: Natural Environment; Business and Community Relations; Projects; Energy Sources; Energy Industry
Watkins, Michael D., and Samuel Passow. "Sunk Costs: The Plan to Dump the Brent Spar (E)." Harvard Business School Background Note 903-014, April 2003.
- March 1997
- Case
BioTransplant, Inc.: Initial Public Offering, January 1996
By: Paul A. Gompers and Alexander Tsai
Examines the decision to go public. BioTransplant is an early stage biotechnology company that must decide how to finance its research and development. The pros and cons of public offerings are analyzed versus alternative financing sources. View Details
Gompers, Paul A., and Alexander Tsai. "BioTransplant, Inc.: Initial Public Offering, January 1996." Harvard Business School Case 297-095, March 1997.
- December 1992 (Revised November 1993)
- Exercise
Negotiation Exercise on Tradeable Pollution Allowances: Group C, Utility #3
Describes the position of Utility #3 in negotiating Group C with respect to 1) its SO emissions reduction requirements; 2) the costs of its alternative compliance strategies; and 3) the nature of its state regulatory environment. View Details
Keywords: Negotiation Participants; Negotiation Process; Pollutants; Laws and Statutes; Governing Rules, Regulations, and Reforms; Governance Compliance; Utilities Industry; United States
Emmons, Willis M., III. "Negotiation Exercise on Tradeable Pollution Allowances: Group C, Utility #3." Harvard Business School Exercise 793-083, December 1992. (Revised November 1993.)
- December 1992
- Exercise
Negotiation Exercise on Tradeable Pollution Allowances: Group B, Utility #2
Describes the position of Utility #2 in negotiating Group B with respect to 1) its SO emissions reduction requirements; 2) the costs of its alternative compliance strategies; and 3) the nature of its state regulatory environment. View Details
Keywords: Negotiation; Pollutants; Corporate Social Responsibility and Impact; Governance Compliance; Utilities Industry
Emmons, Willis M., III. "Negotiation Exercise on Tradeable Pollution Allowances: Group B, Utility #2." Harvard Business School Exercise 793-078, December 1992.
- May 1986 (Revised July 1995)
- Case
General Mills, Inc.: Yoplait Custard-Style Yogurt (A)
By: John A. Quelch
Yoplait's director of new product development is evaluating alternative line extensions including custard-style Yoplait. He must determine what additional research to recommend. Options include a mini-market test, a simulated test market and a fully-fledged test... View Details
Quelch, John A. "General Mills, Inc.: Yoplait Custard-Style Yogurt (A)." Harvard Business School Case 586-087, May 1986. (Revised July 1995.)
- Research Summary
Incommensurable Values and Rational Decision Making
By: Nien-he Hsieh
Rational decision making is widely thought to require comparing alternatives with respect to a single measure of value. Accordingly, asking managers to consider values in addition to economic efficiency has been criticized on the grounds that doing so violates the... View Details
- July 2018 (Revised June 2020)
- Case
The Boston Cranberry Company
By: Alan MacCormack
This case describes the operations of a fictitious company that processes Cranberries. The case contains data that allows students to calculate the bottleneck stage in production, and to evaluate alternative investment options for increasing cranberry processing... View Details
Keywords: Process Analysis; Plant Management; Operations; Production; Management; Analysis; Performance Capacity; Investment
MacCormack, Alan. "The Boston Cranberry Company." Harvard Business School Case 619-009, July 2018. (Revised June 2020.)
- February 2008 (Revised February 2009)
- Case
The International Finance Corporation's Grassroots Business Initiative
By: V. Kasturi Rangan and Katharine Lee
Grassroots Business Initiative was set up to financially assist small enterprises engaged in creating social value. Three years later, Harold Rosen, its creator, wished to explore an alternative funding model to provide it with scale and sustainability. View Details
Keywords: Social Entrepreneurship; Venture Capital; Microfinance; Investment Funds; Social Enterprise
Rangan, V. Kasturi, and Katharine Lee. "The International Finance Corporation's Grassroots Business Initiative." Harvard Business School Case 508-063, February 2008. (Revised February 2009.)
- August 2008 (Revised May 2009)
- Background Note
Note on Trade Secrets and Covenants not to Compete: Comparison of Law in the United States and the European Union
By: Robert C. Pozen and Megan Barbero
This note details the use and treatment of Covenants not to Compete in the United States, United Kingdom and France to compete or trade secrets versus patents as alternative ways to protect a business' intellectual property. View Details
Pozen, Robert C., and Megan Barbero. "Note on Trade Secrets and Covenants not to Compete: Comparison of Law in the United States and the European Union." Harvard Business School Background Note 309-024, August 2008. (Revised May 2009.)
- December 1992
- Exercise
Negotiation Exercise on Tradeable Pollution Allowances: Group C, Utility #4
Describes the position of Utility #4 in negotiating Group C with respect to 1) its SO emissions reduction requirements; 2) the costs of its alternative compliance strategies; and 3) the nature of its state regulatory environment. View Details
Keywords: Negotiation; Pollutants; Corporate Social Responsibility and Impact; Governance Compliance; Utilities Industry
Emmons, Willis M., III. "Negotiation Exercise on Tradeable Pollution Allowances: Group C, Utility #4." Harvard Business School Exercise 793-084, December 1992.
- December 1992
- Exercise
Negotiation Exercise on Tradeable Pollution Allowances: Group B, Utility #3
Describes the position of Utility #3 in negotiating Group B with respect to 1) its SO emissions reduction requirements; 2) the costs of its alternative compliance strategies; and 3) the nature of its state regulatory environment. View Details
Keywords: Negotiation; Pollutants; Corporate Social Responsibility and Impact; Governance Compliance; Utilities Industry
Emmons, Willis M., III. "Negotiation Exercise on Tradeable Pollution Allowances: Group B, Utility #3." Harvard Business School Exercise 793-079, December 1992.