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  • All HBS Web  (33,418)
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  • November 2017 (Revised July 2019)
  • Case

Project Moab at Hulu

By: C. Fritz Foley and James Weber
In 2015, Elaine Paul, CFO of Hulu, and the rest of the senior leadership team, must decide if they should offer a new, advertisement-free subscription service. At the time Hulu distributed a wide variety of content including in season current programing and earned... View Details
Keywords: Video On Demand; Subscriber Models; Media; Business Model; Decision Choices and Conditions; Media and Broadcasting Industry; Entertainment and Recreation Industry; United States
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Foley, C. Fritz, and James Weber. "Project Moab at Hulu." Harvard Business School Case 218-050, November 2017. (Revised July 2019.)
  • October 2006
  • Case

Lean at Wipro Technologies

Wipro Technologies, a rapidly growing software services firm based in India, decided to use principles from the Toyota Production System (also known as lean) to fundamentally change their operating model. Looks at why Wipro chose to use lean and how they went about... View Details
Keywords: Organizational Change and Adaptation; Competitive Advantage; Applications and Software; Operations; Information Technology Industry; India
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Upton, David M., and Bradley R. Staats. "Lean at Wipro Technologies." Harvard Business School Case 607-032, October 2006.
  • 01 Dec 2009
  • News

An Empire at Risk

  • September 2004 (Revised February 2007)
  • Case

Hedging Currency Risks at AIFS

By: Mihir A. Desai, Vincent Dessain and Anders Sjoman
The American Institute for Foreign Studies (AIFS) organizes study abroad programs and cultural exchanges for American students. The firm's revenues are mainly in U.S. dollars, but most of its costs are in eurodollars and British pounds. The company's controllers review... View Details
Keywords: Foreign Direct Investment; Investment Funds; Financial Strategy; Forecasting and Prediction; Revenue; Credit Derivatives and Swaps; Currency; Currency Exchange Rate; Education Industry; North and Central America
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Desai, Mihir A., Vincent Dessain, and Anders Sjoman. "Hedging Currency Risks at AIFS." Harvard Business School Case 205-026, September 2004. (Revised February 2007.)
  • February 2020 (Revised February 2022)
  • Case

Sustainable Product Management at Solvay

By: George Serafeim, Vincent Dessain and Mette Fuglsang Hjortshoej
In November 2019, Ilham Kadri, CEO of Solvay, a Belgian specialty chemicals and advanced materials group, with annual revenues of more than €10 billion in 2018, announced the group’s mid-term strategy, eight months after she took the helm as Solvay’s 11th CEO. The case... View Details
Keywords: Sustainability; Sustainable Business And Innovation; Sustainability Management; Sustainable Development; Management Accounting; Innovation; Carbon Emissions; Sustainability Reporting; Sustainability Targets; Target-setting; Product; Management; Transformation; Growth and Development Strategy; Climate Change; Environmental Sustainability; Chemical Industry; Europe; Belgium
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Serafeim, George, Vincent Dessain, and Mette Fuglsang Hjortshoej. "Sustainable Product Management at Solvay." Harvard Business School Case 120-081, February 2020. (Revised February 2022.)
  • March 2010 (Revised August 2010)
  • Case

Systems Infrastructure at Google (A)

By: Linda A. Hill and Emily Stecker
This case describes how a senior vice president of engineering at Google, Bill Coughran, leads a high-performing engineering organization. The case focuses specifically on Coughran's encouraging two teams of engineers to develop competing solutions for application... View Details
Keywords: Independent Innovation and Invention; Innovation and Management; Innovation Leadership; Leadership Development; Product Design; Groups and Teams; Creativity; Motivation and Incentives; Competitive Strategy; Technology Industry; United States
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Hill, Linda A., and Emily Stecker. "Systems Infrastructure at Google (A)." Harvard Business School Case 410-110, March 2010. (Revised August 2010.)
  • September 2002 (Revised November 2002)
  • Case

Transformation at the IRS

By: Amy C. Edmondson, Frances X. Frei and Corey B. Hajim
Describes the service transformation occurring at the U.S. Internal Revenue Service. Plagued by a history of poor service, enormous complexity, and an insular employee base, the 100,000-person organization grapples with a turnaround process that attempts to change... View Details
Keywords: Service Delivery; Service Operations; Organizational Structure; Taxation; Organizational Culture; Transformation; Public Administration Industry; United States
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Edmondson, Amy C., Frances X. Frei, and Corey B. Hajim. "Transformation at the IRS." Harvard Business School Case 603-010, September 2002. (Revised November 2002.)
  • June 2020
  • Case

Breakthroughs at Blueprint Medicines

By: Richard G. Hamermesh, Kathy Giusti and Susie L. Ma
Precision medicine company Blueprint Medicines was building a successful track record for bringing drug therapies to market 40% faster than average. The company had spent $40 million dollars and two years building a compound library that became its drug development... View Details
Keywords: Precision Medicine; Cancer; Biotechnology; Drug Development; Strategy; Expansion; Science; Genetics; Information Technology; Entrepreneurship; Organizational Culture; Management; Growth and Development; Pharmaceutical Industry; United States; Cambridge; Massachusetts
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Hamermesh, Richard G., Kathy Giusti, and Susie L. Ma. "Breakthroughs at Blueprint Medicines." Harvard Business School Case 820-001, June 2020.
  • May 2005 (Revised January 2006)
  • Case

Mortgage Backs at Ticonderoga

Ticonderoga is a small hedge fund that trades in mortgage-backed securities--securities created from pooled mortgage loans. They often appear as straightforward so-called "pass-throughs," but can also be pooled again to create collateral for a mortgage security known... View Details
Keywords: Debt Securities; Mortgages; Investment Funds
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Chacko, George C., Peter A. Hecht, Vincent Dessain, and Anders Sjoman. "Mortgage Backs at Ticonderoga." Harvard Business School Case 205-122, May 2005. (Revised January 2006.)
  • November 2013 (Revised November 2014)
  • Case

Freemium Pricing at Dropbox

By: Thales Teixeira and Elizabeth Anne Watkins
Online storage company Dropbox provided remote-storage over the internet of any type of computer file, along with file sharing, synchronization and backup. Using a freemium pricing strategy whereby a basic service was free-of-charge and a premium service was paid,... View Details
Keywords: Marketing Strategy; Price; Internet; Information Technology Industry
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Teixeira, Thales, and Elizabeth Anne Watkins. "Freemium Pricing at Dropbox." Harvard Business School Case 514-053, November 2013. (Revised November 2014.)
  • August 2001 (Revised June 2024)
  • Case

Operations at the Donner Company

By: H. Kent Bowen
A small manufacturer of circuit boards faces product and operations-management problems. This case analyzes the production capacity at various stages and examines bottlenecks and product flow decisions. A detailed look at the problems and a discussion of the tools and... View Details
Keywords: Operations; Production; Performance Capacity; Business Processes; Logistics; Electronics Industry; Manufacturing Industry
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Bowen, H. Kent. "Operations at the Donner Company." Harvard Business School Case 602-040, August 2001. (Revised June 2024.)
  • August 2020 (Revised September 2020)
  • Case

Facelift at Olay (A)

By: Sunil Gupta, Rajiv Lal and Olivia Hull
By October 2017, Procter & Gamble’s skincare brand Olay has been struggling with declining sales for several years. The team has tried many remedies, but none has returned the brand to growth. As pressure grows from Olay’s competitors, including hundreds of new... View Details
Keywords: Advertising; Advertising Campaigns; Demographics; Age; Brands and Branding; Marketing Channels; Competitive Advantage; Competitive Strategy; Digital Marketing; Transformation; Marketing Strategy; Social Marketing; Beauty and Cosmetics Industry; United States; Ohio
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Gupta, Sunil, Rajiv Lal, and Olivia Hull. "Facelift at Olay (A)." Harvard Business School Case 521-011, August 2020. (Revised September 2020.)
  • December 2011 (Revised November 2012)
  • Case

Sustainable Tea at Unilever

By: Rebecca M. Henderson and Frederik Nellemann
Unilever's Lipton Tea had been successful with the first phase of its certification partnership with Rainforest Alliance. Now the company faced challenges in how to push forward with the transformation of more difficult parts of the supply chain and how to market... View Details
Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Marketing; Agriculture and Agribusiness Industry
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Henderson, Rebecca M., and Frederik Nellemann. "Sustainable Tea at Unilever." Harvard Business School Case 712-438, December 2011. (Revised November 2012.)
  • April 2020
  • Teaching Plan

Malcolm Turner at Vanderbilt

By: David G. Fubini, Amy Klopfenstein and James Barnett
This teaching plan serves as a supplement to the case “Malcolm Turner at Vanderbilt,” HBS 420-024. The case examines the early decisions of Vanderbilt University’s new athletic director, Malcolm Turner. A newcomer to college athletics, Turner made a series of... View Details
Keywords: Organizations; Organizational Change and Adaptation; Organizational Culture; Sports; Planning; Strategic Planning; Education; Higher Education; Leadership; Leadership Style; Leading Change; Education Industry; Sports Industry; Tennessee
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Fubini, David G., Amy Klopfenstein, and James Barnett. "Malcolm Turner at Vanderbilt." Harvard Business School Teaching Plan 420-081, April 2020.
  • January 2023 (Revised June 2024)
  • Case

Elon Musk at Tesla

By: George Serafeim and Amram Migdal
This case gives an overview of Elon Musk’s career arc through the lens of the 2003 founding of Tesla and its growth through 2022. Background information is included on Tesla’s unique strategic decisions, its operational and reputational struggles and successes, and the... View Details
Keywords: Business Ventures; Decision Making; Design; Energy; Renewable Energy; Engineering; Entrepreneurship; Environmental Management; Climate Change; Environmental Sustainability; Green Technology; Values and Beliefs; Governance; Innovation and Invention; Innovation Leadership; Innovation Strategy; Leadership; Leadership Style; Management; Goals and Objectives; Organizations; Mission and Purpose; Society; Social Issues; Strategy; Transportation; Value; Auto Industry; Transportation Industry
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Serafeim, George, and Amram Migdal. "Elon Musk at Tesla." Harvard Business School Case 123-044, January 2023. (Revised June 2024.)
  • August 2017 (Revised September 2018)
  • Case

Accounting Turbulence at Boeing

By: Jonas Heese, Suraj Srinivasan, David Lane and James Barnett
Unlike its rival Airbus, Boeing had used a practice called program accounting to record its commercial aircraft expenses since the 1980s. Program accounting allowed Boeing to expense estimated average costs instead of the actual production costs of an aircraft. This... View Details
Keywords: Asset Recognition; Program Accounting; Airline Industry; Accounting; Production; Cost; Air Transportation Industry
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Heese, Jonas, Suraj Srinivasan, David Lane, and James Barnett. "Accounting Turbulence at Boeing." Harvard Business School Case 118-020, August 2017. (Revised September 2018.)
  • November 2005 (Revised May 2007)
  • Case

Leading Change at Simmons (A)

By: Tiziana E. Casciaro, Amy C. Edmondson, Stacy McManus and Kate Roloff
Explores the challenge of managing large-scale organizational change at Simmons, an old and established company that manufactures and distributes mattresses. The new CEO, Charlie Eitel, hired to turn the organization's performance around, considers whether to implement... View Details
Keywords: Organizational Change and Adaptation; Motivation and Incentives; Leading Change; Employee Relationship Management; Manufacturing Industry; Consumer Products Industry; United States
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Casciaro, Tiziana E., Amy C. Edmondson, Stacy McManus, and Kate Roloff. "Leading Change at Simmons (A)." Harvard Business School Case 406-046, November 2005. (Revised May 2007.)
  • August 2010 (Revised July 2011)
  • Supplement

Erik Peterson at Biometra (E)

By: John J. Gabarro, Thomas J. DeLong and Jevan Soo
Presents the final outcome of the events. The Richard Jenkins at SciMat case presents a description from the executive vice-president's point of view of the series of events as reported in the Erik Peterson at Biometra (A), (B), (C), and (D) cases. The Jenkins at... View Details
Keywords: Decision Choices and Conditions; Leadership; Business or Company Management; Management Succession; Product Launch; Outcome or Result; Problems and Challenges; Behavior; Perspective
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Gabarro, John J., Thomas J. DeLong, and Jevan Soo. "Erik Peterson at Biometra (E)." Harvard Business School Supplement 411-035, August 2010. (Revised July 2011.)
  • June 1990 (Revised October 1993)
  • Case

Phil Knight: CEO at NIKE--1983

By: Richard E. Walton
An edited, shortened version of Phil Knight: CEO at Nike with parts of Nike (E) integrated into it. View Details
Keywords: Management Teams; Apparel and Accessories Industry; Entertainment and Recreation Industry; Sports Industry
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Walton, Richard E. "Phil Knight: CEO at NIKE--1983." Harvard Business School Case 390-038, June 1990. (Revised October 1993.)
  • Article

Signing at the Beginning vs at the End Does Not Decrease Dishonesty

By: Ariella S. Kristal, A.V. Whillans, Max Bazerman, Francesca Gino, Lisa Shu, Nina Mazar and Dan Ariely
Honest reporting is essential for society to function well. However, people frequently lie when asked to provide information, such as misrepresenting their income to save money on taxes. A landmark finding published in PNAS (Shu, Mazar, Gino, Ariely, and Bazerman,... View Details
Keywords: Morality; Nudge; Policy-making; Replication; Honesty; Moral Sensibility; Behavior; Policy
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Kristal, Ariella S., A.V. Whillans, Max Bazerman, Francesca Gino, Lisa Shu, Nina Mazar, and Dan Ariely. "Signing at the Beginning vs at the End Does Not Decrease Dishonesty." Proceedings of the National Academy of Sciences 117, no. 13 (March 31, 2020): 7103–7107.
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