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Show Results For
- All HBS Web
(2,578)
- People (2)
- News (497)
- Research (1,761)
- Events (15)
- Multimedia (18)
- Faculty Publications (755)
- 12 Jul 2016
- First Look
July 12, 2016
partners? And how could edX monetize its services to recoup Harvard and MIT's investments and reward participating universities? This case presented the history of edX and the online education market as background for a discussion about edX's strategic choices. View Details
Keywords: Sean Silverthorne
- 28 Jul 2016
- Op-Ed
Where is TripAdvisor for Doctors?
85 percent of consumers make a purchase after reading such online reviews. But in the world of doctors, nothing compares in assisting consumers to make decisions that are arguably more involved emotionally and with higher financial risk.... View Details
- 08 Jan 2007
- What Do You Think?
Neuro Economics: Science or Science Fiction?
weak brands, even for mundane products. Does this influence purchase decisions? Stay tuned. Just how earth-shaking is this? After all, the late Milton Friedman was said to be most proud of his work with Simon Kuznets in which they... View Details
Keywords: by Jim Heskett
- 16 May 2005
- Research & Ideas
Confronting the Reality of Web Services
terms. The technical problem is that any two applications are virtually guaranteed to contain dissimilar data and execute dissimilar business processes. One might store dates as DD/MM/YYYY and put the date first in the purchase orders it... View Details
Keywords: by Sara Grant
- Web
Influence of the China Trade and the Heard Legacy - A Chronicle of the China Trade
China trade bestowed Western traders with a certain business and social prestige. American traders settled into fine country estates as well as elegant townhouses. Augustine Heard took pleasure in fixing up the beloved Ipswich home his father had built and also View Details
- 04 Sep 2019
- News
Clicks and Mortar
will move your purchasing to the digital space after visiting the pop-ups, so it’s not meant to be a channel of distribution; it’s an acquisition engine and a way to make a brand splash in a particular market. AM: Warby Parker also has... View Details
- 18 Mar 2014
- News
The Oz of Data Opens the Curtain
predict their future purchasing activities in ways never before possible. The information is then sold to corporate marketers. Combining that capability with input from social media, such as a partnership with Facebook that Acxiom... View Details
- 01 Jan 2004
- News
Donald P. Nielsen, MBA 1963
could be part of the solution. These interests seem anything but dichotomous to Nielsen, whose passionate interest in education extends back to 1969, when he and his business partner, Kirby Cramer (68th AMP, 1974), were looking to View Details
- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
into a major multinational marketing services organization. The firm Sorrell bought a stake in was Wire and Plastics Products plc (soon to be renamed WPP Group), a maker of wire shopping baskets. In 1986 he became chief executive of WPP, which started small by View Details
- 09 Jan 2018
- First Look
First Look at New Research and Ideas, January 9, 2018
Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=53172 Harvard Business School Case 918-006 Increasing Gender Diversity in the Boardroom: The United Kingdom in 2011 (A) No abstract available. Purchase this... View Details
Keywords: Sean Silverthorne
- 01 Dec 2016
- News
HBS Alumni On Leading Their Alma Mater
true to ourselves and to the things that make us distinctive, while also evolving in a way that will allow us to take on these new challenges? “[Students] are valuing education more as a consumer—a purchased good versus an experience that... View Details
Keywords: Dan Morrell
- 22 Mar 2016
- First Look
March 22, 2016
climate change, alternative uses for farmland, and a transition to the next generation of family ownership of the business. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/516053-PDF-ENG Harvard Business School Case 516-067... View Details
Keywords: Sean Silverthorne
- 12 Jun 2018
- First Look
New Research and Ideas, June 12, 2018
win customers. The case explores the technological and organizational challenges Desai faced and the trade offs he considered in his four-year journey to develop the larger retail business into a data science organization. Purchase this... View Details
Keywords: Dina Gerdeman
- 06 Nov 2018
- First Look
New Research and Ideas, November 6, 2018
helping them master the art and science of developing others. Purchase this case: https://hbsp.harvard.edu/product/418087-PDF-ENG Harvard Business School Case 219-035 Advent International: Kroton Investment No abstract available. View Details
Keywords: Dina Gerdeman
- 01 Dec 2013
- News
Double Vision
found that TV ads not only can spur web traffic—the browser is at the ready, after all—but can drive sales, too. But which ads push the most? As part of the study, Teixeira and his colleagues collected thousands of ads hawking products frequently View Details
Keywords: Arts, Entertainment
- 01 Oct 2000
- News
College Daze
and COO is Jeff Bussgang (MBA 1995), intends to transform "Americans' lust for spending into college savings," the Boston Globe (July 13, 2000) reported. Companies that partner with UPromise will offer customers rebates on purchases in... View Details
- 01 Aug 2014
- News
A closer look at the industry of beauty
homogenization persists, the purchasing power of emerging economies, aging populations, and increasingly multiethnic US consumers has now led to a new sensitivity to diversity. Further, Jones has found that today's generation of industry... View Details
- 24 Apr 2014
- News
The art of thinking creatively
art collection, a practice that enhances the inventive corporate culture. “People are responsive to them,” Schwartz says. His effort at HBS is a collaborative one, and plays out in annual buying trips to purchase works with an art... View Details
- 01 Sep 2006
- News
Teamwork Testament
that Wachovia paid $24 billion to purchase it last May, the San Francisco Chronicle reported (June 4, 2006). In an interview with the couple, now in their 70s, Marion Sandler told the Chronicle, “We’ve almost never not worked together. We... View Details
- Profile
Fangfang Wang
In China, Fangfang Wang participated in a general management training program at Mars Food that allowed her “the freedom to customize my career path.” Through a series of rotating assignments, Fangfang developed a deep understanding of consumer motivations, “what’s... View Details