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  • Article

The Cost Structure, Customer Profitability, and Retention Implications of Self-Service Distribution Channels: Evidence from Customer Behavior in an Online Banking Channel

By: Dennis Campbell and Frances X. Frei
This paper uses the context of online banking to investigate the consequences of employing self-service distribution channels to alter customer interactions with the firm. Using a sample of retail banking customers observed over a 30-month period at a large U.S. bank,... View Details
Keywords: Cost; Service Operations; Distribution Channels; Consumer Behavior; Internet and the Web; Banks and Banking; Technology Adoption; Service Delivery; Market Transactions; Market Participation; Profit; Retail Industry; Banking Industry; United States
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Campbell, Dennis, and Frances X. Frei. "The Cost Structure, Customer Profitability, and Retention Implications of Self-Service Distribution Channels: Evidence from Customer Behavior in an Online Banking Channel." Management Science 56, no. 1 (January 2010): 4–24. (Lead Article.)
  • 24 Apr 2020
  • Op-Ed

Lessons from the NFL: Virtual Hiring, Leadership, Building Teams and COVID-19

trades or as free agents. The NFL instituted unrestricted free agency on March 1, 1993. Prior to this, under “Plan B,” a team could protect 37 of its players with the right of first refusal. The plan also restricted player compensation.... View Details
Keywords: by Sarah Abbott , Boris Groysberg, Tali Groysberg, and Abhijit Naik; Sports
  • 09 May 2011
  • Research & Ideas

Moving From Bean Counter to Game Changer

escalated. A Deloitte survey in 2010 of 131 financial institutions worldwide found that 79 percent had enterprise risk management programs in place or in progress, an increase of 20 percent from just two... View Details
Keywords: by Kim Girard; Banking
  • 17 Mar 2009
  • First Look

First Look: March 17, 2009

Mae. Fannie Mae was a Depression-era creation that was charged with establishing a secondary market for home loans. By purchasing qualifying residential mortgages from individual home loan issuers, Fannie Mae provided these institutions... View Details
Keywords: Martha Lagace
  • 06 Dec 2013
  • Op-Ed

HBS Faculty Remember Nelson Mandela

institutions that created more communication and accountability. He created a new constitution with a participatory process that included everyone. He reached out to former enemies, visiting the widow of a particularly odious apartheid... View Details
Keywords: by Nitin Nohria, Linda Hill, Rosabeth Moss Kanter & Gautam Mukunda
  • 25 Feb 2014
  • First Look

First Look: February 25

in the country's economy during the past two decades, have brought together a group of economists and political scientists to systematically examine the impact of a wide range of factors affecting the economy's collapse, from the cost of labor regulation and the... View Details
Keywords: Sean Silverthorne
  • 12 Nov 2001
  • Research & Ideas

Facing the New World Order

Porter, Director of the Institute for Strategy and Competitiveness at Harvard Business School: I'd like to focus though, just to be brief here, on really some of the main findings on the microeconomic and corporate side of the equation,... View Details
Keywords: by Staff
  • 05 Feb 2013
  • First Look

First Look: Feb. 5

of one-off contributions, constant mentoring and co-authorship with younger colleagues, distillation of advice into accessible and memorable forms, and investment in an institutional legacy. Beyond these aspects, which I elaborated in a... View Details
Keywords: Sean Silverthorne
  • 06 Feb 2007
  • First Look

First Look: February 6, 2007

larger class of financial and managerial consultants who sought to refine business decision-making through the introduction of statistical data and scientific analysis. The failure of most forecasting agencies to predict the stock market... View Details
Keywords: Martha Lagace
  • 11 May 2010
  • First Look

First Look: May 11

Invention of Data Privacy in the United States and France Author:J. Gunnar Trumbull Publication:In The Voice of the Citizen Consumer, edited by K. Bruckweh. Cambridge: Cambridge University Press, 2010 An abstract is unavailable at this time. Lessons from the Crisis... View Details
Keywords: Martha Lagace
  • 01 Jun 2009
  • Lessons from the Classroom

The Challenges of Investing in Science-Based Innovation

question: What are the best business management processes and practices needed by executives heading up companies that incorporate science-based innovation? A Different Management Strategy Sato believes that the challenges particular to businesses and View Details
Keywords: by Julia Hanna; Banking; Auto; Pharmaceutical
  • 12 Mar 2006
  • Research & Ideas

Global Poverty Needs a Global Answer

sector financial help a joint venture was set up with POEMA, a modern high-tech factory built, and coca plantations developed. Some 5,000 people were employed. Literacy levels soared. Political participation increased. Change had been... View Details
Keywords: by Cynthia Churchwell
  • 10 Mar 2009
  • First Look

First Look: March 10, 2009

Combining supermarket scanner data with firm-level financial data, we find evidence that differs from prior literature. Instead of reducing expenditures to boost earnings, soup manufacturers roughly double the frequency of marketing... View Details
Keywords: Martha Lagace
  • 13 Feb 2013
  • Research & Ideas

5 Weight Loss Tips From Behavioral Economists

week in advance of delivery. Looking to determine how personal decisions made for tomorrow differ from decisions made for several days from now, researchers from Harvard Business School and the Analyst Institute evaluated a year's worth... View Details
Keywords: by Carmen Nobel
  • 12 Dec 2012
  • Research & Ideas

Book Excerpt: Strength in Numbers

privately. "There can be little doubt," concluded Marwell and Ames, "that subjects in our experiment do not fit Olson's description of rational free riders in this isolated, abstract, but financially real situation." Their criticism is... View Details
Keywords: Re: Gunnar Trumbull
  • 06 Mar 2018
  • First Look

First Look at Research and Ideas, March 6, 2018

forthcoming Financial Analysts Journal Why and How Investors Use ESG Information: Evidence from a Global Survey By: Amel-Zadeh, Amir, and George Serafeim Abstract—Using survey data from a sample of senior investment professionals from... View Details
Keywords: Sean Silverthorne
  • 21 May 2013
  • First Look

First Look: May 21

traces the consequences of these differences. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=44781 How Do Risk Managers Become Influential? A Field Study in Two Financial Institutions By: Hall,... View Details
Keywords: Sean Silverthorne
  • 11 Aug 2016
  • Cold Call Podcast

Why College Rankings Keep Deans Awake at Night

the rating system. He said that federal financial aid should go to those schools that perform the best. The President eventually abandoned the idea after hearing from many college presidents that there is simply no way to reliably rate... View Details
Keywords: Re: William C. Kirby; Education
  • 22 May 2007
  • First Look

First Look: May 22, 2007

strengthened. These changes may reflect the growing role for the euro as a reserve currency in the international financial system. The risk-minimizing currency strategy for a global bond investor is close to a full currency hedge, with a... View Details
Keywords: Martha Lagace
  • August 2002 (Revised June 2006)
  • Case

Great Dakota Bank: Online Banking

By: Frances X. Frei, Youngme E. Moon and Hanna Rodriguez-Farrar
In 2002, Great Dakota Bank's retail division is considering how heavily it should be promoting the company's online banking service. A recent promotional campaign appears to have significantly increased enrollments in online banking, but it is unclear whether the bank... View Details
Keywords: Banks and Banking; Internet and the Web; Customer Relationship Management; Consumer Behavior; Demand and Consumers; Technological Innovation; Customer Value and Value Chain; Customer Satisfaction; Management; Service Operations; Banking Industry
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Frei, Frances X., Youngme E. Moon, and Hanna Rodriguez-Farrar. "Great Dakota Bank: Online Banking." Harvard Business School Case 603-011, August 2002. (Revised June 2006.)
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