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  • All HBS Web  (3,601)
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  • 10 Dec 2007
  • HBS Case

One Laptop per Child

course, OLPC aspires to many more commitments to fulfill its vision of "one laptop per child." Herein, marketers find much food for thought. According to Quelch, a professor of marketing, the laptop's creation View Details
Keywords: by Martha Lagace; Computer
  • 28 Aug 2017
  • Research & Ideas

Should Industry Competitors Cooperate More to Solve World Problems?

their supply chains. The geographical dispersion of production sites is low, and therefore different players can benefit from collaborating on select engagements in priority river basins. Other examples include tackling obesity View Details
Keywords: by Sean Silverthorne; Financial Services; Manufacturing; Agriculture & Agribusiness; Mining
  • June 1993 (Revised December 1995)
  • Case

Frito-Lay, Inc.: The Navigator Project (A)

By: Lynda M. Applegate, Richard O. Mason and Melinda Conrad
Provides an overview of the company's recent organizational changes followed by a discussion of the company's new sales promotion software, "Promotion Planner." The president of Frito-Lay's central division must decide how he should proceed with the rollout of this new... View Details
Keywords: Information Technology; Technology Adoption; Organizational Change and Adaptation; Trends; Innovation Strategy; Marketing Communications; Decision Choices and Conditions; Food and Beverage Industry; Food and Beverage Industry
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Applegate, Lynda M., Richard O. Mason, and Melinda Conrad. "Frito-Lay, Inc.: The Navigator Project (A)." Harvard Business School Case 193-025, June 1993. (Revised December 1995.)
  • 03 Sep 2013
  • First Look

First Look: September 3

players. How can he best convince leaders in this mature industry to adopt a new technology and improve food safety? Additionally, he faces a number of questions related to product development, marketing,... View Details
Keywords: Sean Silverthorne
  • June 1997
  • Case

New York Bagel: Hungary, April 1994

By: Paul A. Gompers and Catherine M. Conneely
Keywords: Food and Beverage Industry; Hungary
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Gompers, Paul A., and Catherine M. Conneely. "New York Bagel: Hungary, April 1994." Harvard Business School Case 297-078, June 1997.
  • February 1987 (Revised November 1991)
  • Supplement

Distillers Company plc (C)

By: W. Carl Kester and Richard P. Melnick
Keywords: Food and Beverage Industry
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Kester, W. Carl, and Richard P. Melnick. "Distillers Company plc (C)." Harvard Business School Supplement 287-066, February 1987. (Revised November 1991.)
  • May 2006 (Revised February 2007)
  • Background Note

Innocent Drinks (TN)

By: Michael J. Roberts and William A. Sahlman
Teaching Note to (805-031). View Details
Keywords: Food and Beverage Industry
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Roberts, Michael J., and William A. Sahlman. "Innocent Drinks (TN)." Harvard Business School Background Note 806-196, May 2006. (Revised February 2007.)
  • March 2006 (Revised April 2010)
  • Teaching Note

Scharffen Berger Chocolate Maker (A) & (B) (TN)

By: Daniel C. Snow and Steven C. Wheelwright
Keywords: Food and Beverage Industry
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Snow, Daniel C., and Steven C. Wheelwright. "Scharffen Berger Chocolate Maker (A) & (B) (TN)." Harvard Business School Teaching Note 606-091, March 2006. (Revised April 2010.)
  • February 1988 (Revised May 1989)
  • Case

Citicorp Diners Club

By: W. Earl Sasser and Lucy N. Lytle
Keywords: Food and Beverage Industry
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Sasser, W. Earl, and Lucy N. Lytle. "Citicorp Diners Club." Harvard Business School Case 688-078, February 1988. (Revised May 1989.)
  • 29 Jan 2013
  • Research & Ideas

Creating the Perfect Super Bowl Ad

unobtrusive and provide a more natural out-of-lab environment, Teixeira says. Also, participants were allowed to skip through commercials they didn't want to watch. They viewed ads in three product categories: confectionary (Skittles,... View Details
Keywords: by Kim Girard; Advertising; Media & Broadcasting
  • 30 Jun 2020
  • Book

Capitalism Is More at Risk Than Ever

environmental footprint of the company’s entire product portfolio, and some company brands, such as Lipton tea and Lifebuoy soap, had taken on significant social and... View Details
Keywords: by Martha Lagace
  • August 1992 (Revised October 2001)
  • Teaching Note

Mrs. Fields Cookies TN

By: Lynda M. Applegate and James I. Cash Jr.
Teaching Note for (9-189-056). View Details
Keywords: Food and Beverage Industry
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Applegate, Lynda M., and James I. Cash Jr. "Mrs. Fields Cookies TN." Harvard Business School Teaching Note 193-035, August 1992. (Revised October 2001.)
  • November 2000
  • Teaching Note

Sendwine.com TN

By: Thomas R. Eisenmann and Abby J. Hansen PHD
Teaching Note for (9-800-211). View Details
Keywords: Food and Beverage Industry
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Eisenmann, Thomas R., and Abby J. Hansen PHD. "Sendwine.com TN." Harvard Business School Teaching Note 801-198, November 2000.
  • June 2010
  • Teaching Note

PureCircle (TN)

By: David E. Bell
Teaching Note for #510-032. View Details
Keywords: Food and Beverage Industry; United States
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Bell, David E. "PureCircle (TN)." Harvard Business School Teaching Note 510-072, June 2010.
  • November 1993 (Revised September 2003)
  • Supplement

Beech-Nut Nutrition Corporation (A-3)

By: Lynn S. Paine
Describes Beech-Nut's resolution of the apple juice matter. View Details
Keywords: Food and Beverage Industry; United States
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Paine, Lynn S. "Beech-Nut Nutrition Corporation (A-3)." Harvard Business School Supplement 394-102, November 1993. (Revised September 2003.)
  • October 2009
  • Teaching Note

Inner Mongolia Yili Group: China's Pioneering Dairy Brand (TN)

By: F. Warren McFarlan
Teaching Note for [308052]. View Details
Keywords: Business Plan; Goals and Objectives; Competition; Research and Development; Globalization; Innovation and Invention; Brands and Branding; Problems and Challenges; Food and Beverage Industry; China
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McFarlan, F. Warren. "Inner Mongolia Yili Group: China's Pioneering Dairy Brand (TN)." Harvard Business School Teaching Note 310-051, October 2009.
  • 28 Oct 2014
  • First Look

First Look: October 28

  Publications October 2014 John Wiley & Sons International Strategy: Context, Concepts and Implications By: Collis, David J. Abstract—This book is designed for every student who will be involved in managing View Details
Keywords: Carmen Nobel
  • November 2022
  • Case

Chêne Bleu: Caught in the Trade Tariff Crossfire

By: Dante Roscini, Elena Corsi and Daniela Beyersdorfer
A French wine estate faced a 25% tariff on its U.S. exports following a multi-decade-long EU-U.S. trade dispute in the aerospace industry. View Details
Keywords: Trade; Globalized Markets and Industries; Business Startups; Business Strategy; Expansion; Family Business; Distribution; Agribusiness; Taxation; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; France; United States; Europe
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Roscini, Dante, Elena Corsi, and Daniela Beyersdorfer. "Chêne Bleu: Caught in the Trade Tariff Crossfire." Harvard Business School Case 723-020, November 2022.
  • 05 Oct 2009
  • Research & Ideas

The Vanguard Corporation

Can we use our capabilities in the electronic sensor business to deal with these problems and issues? For example, one of the things they are working on is biosensors that can be attached to the food chain,... View Details
Keywords: by Sean Silverthorne
  • June 1993 (Revised April 1994)
  • Supplement

Frito-Lay, Inc.: The Navigator Project (B)

By: Lynda M. Applegate, Richard O. Mason and Melinda Conrad
Supplements the (A) case. View Details
Keywords: Projects; Food and Beverage Industry
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Applegate, Lynda M., Richard O. Mason, and Melinda Conrad. "Frito-Lay, Inc.: The Navigator Project (B)." Harvard Business School Supplement 193-085, June 1993. (Revised April 1994.)
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