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      • November 1995
      • Case

      "Marketing" at Wachtell, Lipton, Rosen & Katz

      By: Jay W. Lorsch and Samanta Graff
      Describes the history and unique operating principles of the most successful corporate law firm in the country. Closes with a lengthy quotation by Martin Lipton, who is one of the firm's founding partners and who is described in an American Lawyer article as the "Elvis... View Details
      Keywords: Marketing Strategy; Reputation; Business Strategy; Legal Services Industry
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      Lorsch, Jay W., and Samanta Graff. "Marketing" at Wachtell, Lipton, Rosen & Katz. Harvard Business School Case 496-037, November 1995.
      • November 1995 (Revised June 1997)
      • Case

      Northern Telecom (C): Norstar Is Born

      By: Robert J. Dolan and Sylvie Ryckebusch
      Documents the successful launch of Northern Telecom's Norstar Key Systems product line. A rewritten version of an earlier case. View Details
      Keywords: Product Launch; Success; Telecommunications Industry
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      Dolan, Robert J., and Sylvie Ryckebusch. "Northern Telecom (C): Norstar Is Born." Harvard Business School Case 596-065, November 1995. (Revised June 1997.)
      • Article

      Investing in Distressed Situations: A Market Survey

      By: S. C. Gilson
      The risks of investing in distressed companies—a practice popularly known as "vulture" investing—are highly firm specific and idiosyncratic. Investors who are adept at managing these risks, who understand the legal rules that must be followed in corporate bankruptcy,... View Details
      Keywords: Investment; Markets
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      Gilson, S. C. "Investing in Distressed Situations: A Market Survey." Financial Analysts Journal 51, no. 6 (November–December 1995): 8–27.
      • October 1995 (Revised April 1997)
      • Case

      Apparel Exports and the Indian Economy

      By: Ananth Raman
      Indian apparel exports are enjoying considerable success in the international markets. However, the future is uncertain owing to impending technological, regulatory, and market changes. This case explores the long lead times for sourcing apparel from India and provides... View Details
      Keywords: Working Capital; Supply Chain Management; Supply and Industry; Apparel and Accessories Industry; India
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      Raman, Ananth. "Apparel Exports and the Indian Economy." Harvard Business School Case 696-065, October 1995. (Revised April 1997.)
      • 1995
      • Chapter

      Overcoming Obstacles to a Successful Climate Convention

      By: James K. Sebenius
      Keywords: Negotiation; Conflict and Resolution; Climate Change; International Relations
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      Sebenius, James K. "Overcoming Obstacles to a Successful Climate Convention." In Shaping National Responses to Global Climate Change: A Post-Rio Guide, edited by Henry Lee, 41–79. Washington, D.C.: Island Press, 1995.
      • October 1995
      • Case

      Singapore TradeNet: Beyond TradeNet to the Intelligent Island

      By: Lynda M. Applegate, John L. King and Soon-Siong Neo
      Describes the actions taken by the government of Singapore to enable the country to survive and prosper after it achieved independence in the late 1960s. Recognizing that its small size, limited natural resources, but excellent location placed it in a vulnerable... View Details
      Keywords: Transition; Communication Technology; Governing Rules, Regulations, and Reforms; Policy; Digital Platforms; Information Technology; Technology Adoption; Information Technology Industry; Singapore
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      Applegate, Lynda M., John L. King, and Soon-Siong Neo. "Singapore TradeNet: Beyond TradeNet to the Intelligent Island." Harvard Business School Case 196-105, October 1995.
      • September 1995
      • Case

      Benjamin Rosen and Compaq

      By: William A. Sahlman and Jason Green
      Addresses the challenges faced by Ben Rosen and the company board of directors as continuing problems force it to make a decision about the ongoing governance of the firm. The issues are complicated by the current CEO and founder, Rod Canion, who has had, until... View Details
      Keywords: Governing and Advisory Boards; Management Teams; Business or Company Management; Corporate Governance; Problems and Challenges; Decision Making; Information Technology Industry
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      Sahlman, William A., and Jason Green. "Benjamin Rosen and Compaq." Harvard Business School Case 296-002, September 1995.
      • July 1995
      • Teaching Note

      Air Products and Chemicals, Inc.: MIS Reorganization (A) and Project ICON (A), (Abridged) TN

      By: F. Warren McFarlan
      Teaching Note for (9-193-008). View Details
      Keywords: Restructuring; Management Teams; Transformation; Decisions; Management Succession; Chemical Industry; London
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      McFarlan, F. Warren. "Air Products and Chemicals, Inc.: MIS Reorganization (A) and Project ICON (A), (Abridged) TN." Harvard Business School Teaching Note 196-035, July 1995.
      • June 1995
      • Case

      Northern Telecom and Netas (A): Turkey's Telecommunications Team

      By: Rosabeth M. Kanter, Kalman D. Applbaum and Pamela A. Yatsko
      The Turkish general manager of a successful telecommunications equipment-manufacturing joint venture between the Canadian company Northern Telecom and local partners in Turkey reviews the solutions to a crisis in 1989 and wonders whether the company will be able to... View Details
      Keywords: Joint Ventures; Mobile and Wireless Technology; Crisis Management; Problems and Challenges; Change Management; Developing Countries and Economies; Political Elections; Telecommunications Industry; Manufacturing Industry; Turkey; Canada
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      Kanter, Rosabeth M., Kalman D. Applbaum, and Pamela A. Yatsko. "Northern Telecom and Netas (A): Turkey's Telecommunications Team." Harvard Business School Case 395-087, June 1995.
      • June 1995
      • Case

      Northern Telecom and Tong Guang Electronics (B): Building Success

      By: Rosabeth M. Kanter and Pamela A. Yatsko
      This case continues the story of the joint venture in China between Northern Telecom (Nortel) of Canada and Tong Guang Electronics of China. It shows how North Americans learned to operate in a very different cultural environment in China and provides an opportunity to... View Details
      Keywords: Mobile and Wireless Technology; Joint Ventures; Change Management; Organizational Culture; Leadership; Cross-Cultural and Cross-Border Issues; Culture; Telecommunications Industry; Manufacturing Industry; Canada; China
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      Kanter, Rosabeth M., and Pamela A. Yatsko. "Northern Telecom and Tong Guang Electronics (B): Building Success." Harvard Business School Case 395-083, June 1995.
      • April 1995 (Revised April 1995)
      • Case

      Pillsbury: Customer Driven Reengineering

      By: Robert S. Kaplan
      Pillsbury is transforming itself from an integrated producer of flour and bakery products to a value-added supplier of premium branded products. After initial successes applying activity-based costing to manufacturing operations, two senior executives decide to... View Details
      Keywords: Organizational Change and Adaptation; Production; Cost Management; Activity Based Costing and Management; Customer Value and Value Chain; Food and Beverage Industry
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      Kaplan, Robert S. "Pillsbury: Customer Driven Reengineering." Harvard Business School Case 195-144, April 1995. (Revised April 1995.)
      • 1995
      • Article

      South Shore Bank: Is It the Model of Success for Community Development Banks?

      By: B. C. Esty
      Keywords: Banks and Banking; Success; Banking Industry
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      Esty, B. C. "South Shore Bank: Is It the Model of Success for Community Development Banks?" Psychology & Marketing 12, no. 8 (1995): 789–819.
      • Article

      The Bittersweet Feeling of Success: An Examination of Social Perception in Negotiation

      By: L. Thompson, K. L. McGinn and R. M. Kramer
      Keywords: Success; Perception; Negotiation
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      Thompson, L., K. L. McGinn, and R. M. Kramer. "The Bittersweet Feeling of Success: An Examination of Social Perception in Negotiation." Journal of Experimental Social Psychology 31, no. 6 (November 1995): 467–492.
      • November 1994 (Revised August 1997)
      • Case

      TV Guide (A)

      By: Jeffrey F. Rayport
      TV Guide is the largest magazine in the United States and is attaining record profitability. This case details the economics of TV Guide's success by studying its advertiser and reader relationships. Presents a detailed look at how a large magazine manages all aspects... View Details
      Keywords: Journals and Magazines; Customers; Marketing Strategy; Advertising; Publishing Industry; United States
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      Rayport, Jeffrey F., and Steven M. Salzinger. "TV Guide (A)." Harvard Business School Case 395-031, November 1994. (Revised August 1997.)
      • September 1994
      • Case

      Bob Fifer

      By: David A. Thomas and Doug Cohen
      Explores the life and concerns of Bob Fifer, HBS class of 1979 and CEO of Kaiser Associates. Explores the many influences on Bob's development and his subsequent career choices. It is written as a biography with extensive quotes from interviews with Bob. He describes... View Details
      Keywords: Personal Development and Career; Entrepreneurship; Identity; Leadership Style; Ethnicity; Management Teams
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      Thomas, David A., and Doug Cohen. "Bob Fifer." Harvard Business School Case 495-013, September 1994.
      • 1994
      • Book

      The Perpetual Enterprise Machine: Seven Keys to Corporate Renewal through Successful Product and Process Development

      By: H. K. Bowen, K. B. Clark, C. H. Holloway and S. C. Wheelwright
      Keywords: Business Processes; Innovation and Invention; Product Development
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      Bowen, H. K., K. B. Clark, C. H. Holloway and S. C. Wheelwright, eds. The Perpetual Enterprise Machine: Seven Keys to Corporate Renewal through Successful Product and Process Development. New York: Oxford University Press, 1994.
      • August 1994 (Revised May 1995)
      • Case

      Engineering Inspection & Insurance Company

      By: Robert H. Hayes
      Engineering Inspection & Insurance Co. (EIIC) is a small but highly successful company that offers machinery and boiler inspection and insurance services. After years of above-average growth and profits, both are retreating toward the industry average, policy delivery... View Details
      Keywords: Service Operations; Business Strategy; Organizational Design; Organizational Structure; Insurance; Strategic Planning; Problems and Challenges; Insurance Industry; United States
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      Hayes, Robert H. "Engineering Inspection & Insurance Company." Harvard Business School Case 695-009, August 1994. (Revised May 1995.)
      • July 1994
      • Case

      Microsoft: Multimedia Publications (A)

      By: Marco Iansiti and Ellen Stein
      Microsoft Corp. has built a highly successful business around computer software (both applications and system software) using a particular organizational structure. Now that the company has chosen to enter the consumer market with a CD-ROM product, how should Microsoft... View Details
      Keywords: Product Development; Organizational Structure; Applications and Software; Design; Expansion; Consumer Products Industry; Information Technology Industry; Washington (state, US)
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      Iansiti, Marco, and Ellen Stein. "Microsoft: Multimedia Publications (A)." Harvard Business School Case 695-005, July 1994.
      • July 1994 (Revised March 1995)
      • Case

      Microsoft: Multimedia Publications (B)

      By: Marco Iansiti and Ellen Stein
      Microsoft is about to release an apparently successful CD-ROM baseball product. The company is trying to determine what product(s) should be developed next, how it should organize itself, and what role it should play in the development of such products. View Details
      Keywords: Product Development; Applications and Software; Product Design; Organizational Structure; Product Launch; Business Strategy; Consumer Products Industry; Information Technology Industry; Washington (state, US)
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      Iansiti, Marco, and Ellen Stein. "Microsoft: Multimedia Publications (B)." Harvard Business School Case 695-006, July 1994. (Revised March 1995.)
      • June 1994 (Revised September 1994)
      • Background Note

      Commercializing Technology: Imaginative Understanding of User Needs

      By: Dorothy A. Leonard
      The transformation of technology into commercially successful products is a process fraught with risk and uncertainty, and increasing pressure on time to market is exacerbating the difficulties. This note first describes a study conducted by Hewlett-Packard to improve... View Details
      Keywords: Transformation; Communication Strategy; Customers; Design; Marketing; Consumer Behavior; Product Development; Research; Risk and Uncertainty; Commercialization; Technology Adoption
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      Leonard, Dorothy A. "Commercializing Technology: Imaginative Understanding of User Needs." Harvard Business School Background Note 694-102, June 1994. (Revised September 1994.)
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